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Post Planner vs Buffer: Which is Best for Social Media in 2024?

by | Last updated Oct 12, 2024

Post Planner vs Buffer

You’re juggling creating posts, finding the perfect images, and then actually scheduling everything.

Keeping your social media buzzing with awesome content can be a real challenge, right?

That’s where social media management tools swoop in to save the day!

In this corner, we’ll go through Post Planner vs Buffer and help you make the decisions that can give you the best management experience in 2024!

Post Planner vs Buffer: Overview

To give you the most accurate comparison, we’ve tested both Post Planner and Buffer, scheduling posts, exploring features, and more.

This hands-on experience allows us to provide you with real insights to help you make the best choice for your social media needs.

Post Planner

Ready to save 6 hours a week on social media? Post Planner users report spending way less time on social media tasks. Try it today and see the difference!

0out of 10

Pricing: It has a free plan, Paid plan starts at $12/month

Key Features:

  • Content Discovery Engine
  • Social Media Calendar
  • Post Recycling
Buffer logo

Start simplifying your social media for just $6. Buffer's Essentials plan makes scheduling and analyzing your content a breeze. Get started today and reclaim your time!

0out of 10

Pricing: It has a free plan, Paid plan starts at $6/month

Key Features:

  • Easy Scheduling
  • Analytics & Reporting
  • Engagement Tools

What is Post Planner?

Ever feel like you're stuck in a rut trying to find engaging content to share?

It's like having a personal assistant who scours the internet for the best articles, images, and videos to keep your audience hooked.

Think of it as a content curation tool with scheduling superpowers. Pretty cool, right?

Post Planner
8.5

Ready to save 6 hours a week on social media? Post Planner users report spending way less time on social media tasks. Try it today and see the difference!

Key Benefits

Post Planner really shines when it comes to finding top-notch content. Here's what makes it stand out:

  • Content Discovery Engine: Say goodbye to writer's block! Post Planner's algorithm finds proven content that gets engagement.
  • Viral Photos & Status Ideas: Need something shareable? They've got you covered with a library of over 650,000 images and status ideas.
  • 5-Star Content: Want to share the best of the best? Post Planner rates content based on engagement, so you know you're sharing top-performing posts.

Pricing

Ready to give Post Planner a try? Here's the lowdown on their pricing plans:

  • Free: $0/month, 1 Social account, 1 user, 15 scheduled posts.
  • Starter: $12/month, 3 Social accounts, 1 user, 150 scheduled posts.
  • Growth: $49/month, 12 Social accounts, 2 users, 1000 scheduled posts.
  • Business: $79/month. 25 Social accounts, 5 users, 5000 scheduled posts.
Post planner pricing

Pros

  • Content Curation is King
  • Scheduling Made Simple
  • Engagement Booster.

Cons

  • Limited Social Networks
  • Can Be Pricey
  • Learning Curve

What is Buffer?

Need a simple way to schedule your social media posts? Buffer is here to the rescue!

It's like your trusty sidekick, making sure your content goes live at the perfect time, even when you're busy doing other things.

No more late-night posting or scrambling to remember! Buffer keeps your social media flowing smoothly.

Buffer Logo
Buffer
8

Ready to save time on social media? Buffer can help you reclaim up to 6 hours per week. Check out for 14 days free and see the difference!

Key Benefits

Buffer shines in a few key areas:

  • Simple and intuitive: Buffer is super easy to use, even for beginners. You'll be scheduling posts like a pro in no time.
  • Affordable starter plan: Buffer's got you covered with plans starting at just $6 per month per social channel.
  • Excellent for small businesses: It's perfect for solopreneurs and small teams who want to streamline their social media.

Pricing

Buffer offers a free plan with limited features. Want more power? Their paid plans start at $6 per month per channel. Here's a quick look:

  • Free: Connect up to channels.
  • Essentials: Starting at $6 per month per channel. Includes free features and engagement tools.
  • Team: Starting at $12 per month per channel. Essential features plus Unlimited team members.
  • Agency: Starting at $120 per month for 10 channels, Team features plus, Custom access & permissions.
Buffer Pricing

Pros

  • Cool interface
  • Affordable Options
  • Reliable Scheduling

Cons

  • Fewer Bells & Whistles
  • Analytics Could Be Deeper
  • Limited Customization

Post Planner vs Buffer: Feature Comparison

Now for the head-to-head matchup! Let's see how Post Planner and Buffer stack up against each other in key areas that matter most for managing your social media presence effectively.

Supported Social Media Platforms

  • Post Planner: Works with major platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
  • Buffer: Supports a similar range of platforms, including Facebook, Instagram, Twitter, LinkedIn, and Pinterest.

Scheduling and Publishing Tools

  • Post Planner: Offers a robust scheduling tool with features like a social media calendar, bulk scheduling, and post recycling.
  • Buffer: Provides a simple and intuitive scheduling tool that allows you to schedule posts across multiple social media accounts easily.

Both Post Planner and Buffer excel as scheduling tools, enabling social media managers to maintain a consistent online presence.

Using Buffer

Content Discovery and Curation

  • Post Planner: This is where Post Planner truly shines. Its content discovery engine helps you find engaging content to share, and its library provides a wealth of ideas.
  • Buffer: Buffer focuses primarily on scheduling and doesn't offer built-in content discovery features.

Social Media Analytics

  • Post Planner: Provides basic analytics on post-performance, including engagement and reach.
  • Buffer: Offers more comprehensive social media analytics, allowing you to track key metrics like impressions, clicks, and engagement across your social media channels.
Post Planner Analytics

Engagement and Collaboration Tools

  • Post Planner: Includes basic engagement features like comment tracking and social inbox management.
  • Buffer: Offers a more robust suite of engagement tools, making it easier to interact with your audience and collaborate with team members.

If team collaboration and audience engagement are priorities, Buffer's tools may be more beneficial for your social media efforts.

Ease of Use

  • Post Planner: The interface is generally user-friendly, but it may take some time to master all the features.
  • Buffer: Known for its intuitive and easy-to-navigate interface, making it a great choice for beginners.
Discover in Post Planner

Pricing and Plans

  • Post Planner: Offers a variety of paid plans with different features and pricing tiers.
  • Buffer: Provides a free plan and multiple paid options to accommodate different budgets and needs.

Both Post Planner and Buffer offer flexible pricing plans, allowing you to choose the best option for your social media platform usage and budget.

What to Look for When Choosing a Social Media Management Tool?

  • Your Budget: Pricing models vary. Some tools charge per social media account, while others offer unlimited accounts.
  • Social Media Platforms: Ensure the tool supports all the platforms you use.
  • Content Scheduling: Look for features like bulk scheduling, a content calendar, and different posting options (image, video, text).
  • Content Creation: Some tools offer content suggestion features or integrations with Canva.
  • Analytics and Reporting: How in-depth are the analytics? Can you track the metrics that matter most to you?
  • Team Collaboration: If you're working with a team, look for features like approval workflows and shared calendars.
  • Ease of Use: Choose a tool that feels intuitive and matches your technical skills.
  • Customer Support: Consider the level of support offered (email, chat, phone) and their availability.

Final Verdict (Our Pick)

So, which tool comes out on top? For us, it's Post Planner!

Its content discovery engine is a game-changer. It helps you find awesome content to share across multiple social media platforms.

This means you can keep your audience engaged and save a ton of time.

Plus, it has all the scheduling features you need to manage multiple platforms in one place.

Ultimately, the best social media tool depends on your needs. If you struggle with content, Post Planner is your winner.

If you want simple scheduling across multiple platforms, Buffer is a great choice.

We've used both tools extensively so that you can trust our insights!

Frequently Asked Questions

Can I use Post Planner and Buffer together?

Absolutely! They can actually complement each other. Use Post Planner to find engaging content and then schedule it using Buffer. This combines the strengths of both tools.

Which tool is better for beginners?

Buffer's simplicity makes it a great starting point for beginners. It's easy to learn and navigate, allowing you to grasp the basics of social media scheduling quickly.

Does Post Planner offer a free trial?

Yes, Post Planner offers a 30-day free trial so you can test out all its features before committing to a paid plan.

Can I create custom reports with Buffer's analytics?

While Buffer doesn't offer fully customizable reports, you can track key metrics and export your analytics data for further analysis.

Is it possible to schedule Instagram Stories with these tools?

Yes, both Post Planner and Buffer allow you to schedule Instagram Stories, helping you maintain a consistent presence on this visual platform.