Post Planner vs SocialPilot: Which Can Save Your Time in 2024

Feeling overwhelmed by the endless demands of social media?

You’re not alone! Keeping your accounts active and engaging takes a ton of time. Two popular options are Post Planner and SocialPilot.

Both promise to save you precious time, but which one actually delivers?

In this post, we’ll dive deep into Post Planner vs SocialPilot, comparing their features, pricing, and ease of use so you can decide in 2024.

Post Planner vs SocialPilot: Overview

To give you the most accurate comparison, we’ve spent weeks testing both Post Planner and SocialPilot.

We dug deep into their features, scheduling capabilities, content suggestions, analytics, and more.

Now, we’re sharing our firsthand experience to help you decide which tool is the right fit for your needs.

What is Post Planner?

Ever feel like you're throwing spaghetti at the wall when you post on social media, hoping something sticks?

Post Planner aims to fix that. It helps you find content that's already proven to perform well and then schedule it out across your channels.

Think of it as a shortcut to social media success, taking the guesswork out of what to post.

Key Benefits

Post Planner really shines when it comes to finding top-notch content. Here's what makes it stand out:

• Content Discovery Engine: Say goodbye to writer's block! Post Planner's algorithm finds proven content that gets engagement.
• Viral Photos & Status Ideas: Need something shareable? They've got you covered with a library of over 650,000 images and status ideas.
• 5-Star Content: Want to share the best of the best? Post Planner rates content based on engagement, so you know you're sharing top-performing posts.

Pricing

Ready to give Post Planner a try? Here's the lowdown on their pricing plans:

• Free: $0/month, 1 Social account, 1 user, 15 scheduled posts.
• Starter: $12/month, 3 Social accounts, 1 user, 150 scheduled posts.
• Growth: $49/month, 12 Social accounts, 2 users, 1000 scheduled posts.
• Business: $79/month. 25 Social accounts, 5 users, 5000 scheduled posts.

What is SocialPilot

Need a social media command center? That's SocialPilot in a nutshell.

It's got all the bells and whistles to manage your social presence like a pro.

From scheduling posts across a ton of platforms to deep-dive analytics and even a social inbox, SocialPilot helps you stay organized and connected with your audience.

Key Benefits

SocialPilot really stands out from the crowd with these awesome features:

• Client Management Made Easy: Manage up to 200 social media accounts and effortlessly share reports with your clients.
• White Label Reports: Impress your clients with professional, branded reports showcasing your social media success.
• Content Studio: Brainstorm content ideas, curate engaging articles, and schedule posts across nine major social networks.

Pricing

SocialPilot offers flexible pricing plans to suit various needs and budgets, starting at $30 per month. Check out what each plan has to offer:

• Agency+: $200/month for 50 Social media accounts
• Agency: $100/month for 30 Social media accounts
• Small Team: $50/month for 20 Social media accounts
• Professional: $30/month for 10 Social media accounts

Post Planner vs SocialPilot: Feature Comparison

Let's get down to brass tacks. Both Post Planner and SocialPilot help you manage your social media, but they each have their strengths and weaknesses.

Here's a head-to-head look at how they stack up in key areas:

Supported Social Media Platforms

• Post Planner: Focuses primarily on Facebook, Twitter, LinkedIn, and Pinterest. Instagram is supported but has limited functionality.
• SocialPilot: Casts a wider net, supporting Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google My Business, TikTok, and VK.  

If you need to manage accounts beyond the big four (Facebook, Twitter, LinkedIn, Pinterest), SocialPilot is the clear winner.

Content Curation and RSS Feeds

• Post Planner: Excels at content curation. Its Content Streams feature aggregates top-performing content from across the web, and you can easily add RSS feeds to stay updated on industry news and blog posts.  
• SocialPilot: While it allows you to share content from various sources, it lacks Post Planner's robust content discovery engine and RSS feed management.

Post Planner takes the crown for content curation, making it easy to find and share engaging content.

Post Recycling

• Post Planner: Makes it simple to recycle your evergreen content. You can set up recurring schedules to automatically repost your best-performing content at optimal times.  
• SocialPilot: Offers a similar feature, allowing you to reshare your top posts and set custom posting schedules.  

Both tools provide solid post-recycling features to maximize the lifespan of your content.

Social Media Engagement and First Comment

• Post Planner: Lacks a social inbox, so you can't monitor comments, mentions, or messages directly within the platform.
• SocialPilot: Includes a social inbox, enabling you to engage with your audience across all connected platforms in one central location. It also allows you to schedule the first comments on your posts.  

SocialPilot wins hands down for social media engagement with its unified inbox and first comment scheduling.

Team Collaboration Tools

• Post Planner: Offers basic team collaboration features, allowing you to assign roles and permissions to team members.
• SocialPilot: Provides more robust team collaboration tools, including client management features, approval workflows, and detailed user roles.  

If you need to manage social media for multiple clients or collaborate with a large team, SocialPilot is the better choice.

Social Media Strategy and Multiple Social Media Accounts

• Post Planner: Provides basic tools for scheduling and analyzing your social media content, but it lacks advanced features for strategic planning.
• SocialPilot: Offers a more comprehensive suite of tools to support your social media strategy, including content calendars, social media analytics, and reporting features. It also allows you to manage more social media accounts, even on lower-tier plans.  

SocialPilot is the winner for developing and executing a comprehensive social media strategy.

Valuable Tools and More Features

Both Post Planner and SocialPilot are valuable tools for managing your social media presence.

However, SocialPilot offers more features overall, making it a more versatile and powerful platform, especially for agencies and larger teams.  

What to Look For When Choosing a Social Media Platform

• Your specific needs and goals: What do you want to achieve with social media? Are you focused on brand awareness, lead generation, or customer support?
• Your target audience: Where do your ideal customers hang out online? What are their interests and demographics?
• Your budget: How much are you willing to spend on a social media management tool? Are you looking for a free tool or a paid one with more features?
• Your technical expertise: How comfortable are you with using new software? Do you need a tool that's easy to learn, or are you comfortable with a more complex platform?
• The level of support you need: Do you need a tool with excellent customer support? Are you comfortable relying on online resources, or do you prefer having access to phone or email support?
• The features that are most important to you: What features are essential for your workflow? (e.g., content scheduling, analytics, social inbox, content curation, hashtag research, link shortening)

By carefully considering these factors, you can choose the social media platform that's the best fit for your business.

Final Verdict (Our Pick)

So, which tool comes out on top? For us, it's SocialPilot.

It's a bit more expensive than Post Planner, but it offers a wider range of features and supports more social media platforms.

With SocialPilot, you can schedule posts to LinkedIn, Pinterest, Instagram, Tumblr, and even Xing and VK!

It also has a really user-friendly interface that makes it easy to get the hang of things.

While Post Planner is a great tool with a primary focus on content curation, SocialPilot is the better all-around choice for most businesses.

It's got everything you need to manage your social media presence like a pro.

Plus, it offers a free plan, so you can try it before you buy it. We've spent weeks testing these social media tools so that you can trust our recommendation!

Frequently Asked Questions