Synthesys vs Vidyard: Boost Video Engagement in 2024?

Want to make videos that truly grab your audience’s attention?

In the world of online video, it’s getting harder and harder to stand out. That’s where powerful tools like Synthesys and Vidyard come in.

They both help you create awesome videos, but they each have their special strengths.

In this post, we’ll dive into what makes Synthesys vs Vidyard different and help you figure out which one is the best fit for your needs.

Whether you’re a business owner, a marketer, or just someone who loves making videos, this comparison will help you make the right choice!

Synthesys vs Vidyard: Overview

To give you the most accurate comparison, we’ve spent weeks testing both Synthesys and Vidyard.

We’ve explored their features, ease of use, and overall value to help you make an informed decision.

What is Synthesys?

Have you ever wished you could have a professional spokesperson for your videos without the hassle of hiring one?

That’s where Synthesys comes in. It uses powerful AI technology to create realistic-looking avatars that can speak your script.

Pretty cool, right? You can customize your avatar’s appearance, voice, and even their language.

It’s a game-changer for creating engaging video content.

Key Benefits

• Over 140 AI avatars: Choose from a diverse range of realistic and expressive avatars.
• Support for 140+ languages: Reach a global audience with multilingual video content.
• Studio-quality voiceovers: Get natural-sounding voiceovers without needing a voice actor.
• Easy-to-use interface: Create professional videos even if you’re a beginner.

Pricing

Synthesys offers different plans to fit your needs. Here’s a quick look:

• Free: Access to 4 tools 2 minutes of free audio/video generation.
• Personal ($29/month): Access to 4 tools, 15 minutes of free audio/video generation per month.
• Creator ($59/month): Access to 4 tools, 40 minutes of free audio/video generation per month, 250 image generations per month.
• Business Unlimited ($99/month): Access to 4 tools, unlimited video and audio generations, 1000 image generations, and voice cloning 10 voices Pro.

What is Vidyard?

Want to get more out of your marketing videos? Vidyard is the tool for you!

It’s a platform that helps businesses host, share, and track their video content. Think of it as your all-in-one video command center.

You can use it to the interactive elements to your videos, like calls to action or quizzes.

Plus, you get detailed analytics to see how people are watching your videos.

Key Benefits

• Boost engagement: Add interactive elements like quizzes and polls.
• Capture leads: Generate leads directly from your videos with forms.
• Track performance: Get detailed analytics on video views and engagement.
• Personalize your videos: Customize video thumbnails and calls to action.
• Integrate with your tools: Connect Vidyard with your CRM and marketing automation platforms.

Pricing

• Free: Limited number of videos, Video editing, and Video Sharing.
• Pro ($19/month): Unlimited Videos, Real-time viewer insights, and Call-to-actions.
• Plus ($59/month): Full video analytics, Customizable branding, and Team performance analytics.
• Business: Custom pricing

Synthesys vs Vidyard: Feature Comparison

Let’s get down to the nitty-gritty and compare the key features of Synthesys and Vidyard.

This side-by-side look will help you see how they stack up against each other.

Video Creation

• Synthesys: This tool excels at video creation, specifically AI-generated videos with realistic avatars. You can easily create videos with just a few clicks by typing in your script and selecting an avatar. It’s a great option for explainer videos or any content where you want a human presenter. Synthesys truly shines as one of the leading AI video generators in the market.
• Vidyard: While Vidyard doesn’t have AI avatars, it focuses on helping you create videos with a different approach. You can create interactive videos with features like quizzes, polls, and clickable calls to action. This makes it ideal for creating engaging videos that drive viewer interaction and lead generation.

Video Editing

• Synthesys: Synthesys offers basic video editing features like trimming and adding background music. However, it’s not a full-fledged video editor.
• Vidyard: Vidyard has a more robust video editor that allows for more advanced customization. You can add annotations transitions, and even create personalized videos.

AI Video Generators

• Synthesys: As mentioned earlier, Synthesys is a powerful AI video generator. Its strength lies in creating AI videos with lifelike avatars that speak your script.
• Vidyard: Vidyard doesn’t have AI video generation capabilities. It focuses on enhancing your existing videos with interactive elements and personalization features.

Video Quality

• Synthesys: The video quality of Synthesys videos is generally good, especially with the human-like avatars. However, the video rendering process can sometimes be slow.
• Vidyard: Vidyard supports high-quality video uploads and ensures your videos look professional when shared.

Personalized Videos

• Synthesys: While Synthesys allows you to customize avatars, it doesn’t offer advanced features to create personalized videos for individual viewers.
• Vidyard: Vidyard will enable you to create customized videos by dynamically inserting viewer names or other custom information. This is a powerful feature for sales and marketing teams.

YouTube Videos

• Synthesys: You can easily download and share your Synthesys videos on platforms like YouTube.
• Vidyard: Vidyard integrates seamlessly with YouTube, allowing you to upload, share, and track the performance of your YouTube videos.

Video Sharing

• Synthesys: Synthesys makes it easy to share your videos with a simple link or embed code.
• Vidyard: Vidyard offers advanced video-sharing options, including customizable video players and detailed analytics to track viewer engagement.

What to Look for When Choosing Between Synthesys and Vidyard?

• Your Budget: Vidyard offers a free plan, while Synthesys’s paid plans start at $29/month.
• Your Video Needs: Do you need AI avatars or interactive video features?
• Technical Skill: Both platforms are user-friendly, but Synthesys might have a little steeper learning curve for beginners.
• Integration with Other Tools: Consider whether the platform integrates with your existing marketing & sales tools.
• Level of Support: Both companies offer customer support, but the level of support may vary depending on your chosen plan.
• Video Customization: Vidyard allows for more customization within the video itself, while Synthesys focuses on avatar customization.
• Content Creation Goals: Think about your overall video marketing strategy and how each tool can help you achieve your goals.

Final Verdict (Our Pick)

So, which tool comes out on top? For us, it’s Vidyard.

Why? It offers a fantastic free plan and powerful features to boost video engagement.

We love how easy it is to add interactive elements and track your video’s performance. Plus, Vidyard integrates seamlessly with other marketing tools.

While Synthesys is great for creating AI videos with avatars, Vidyard’s versatility and focus on marketing make it the winner in our book.

Ultimately, the best choice depended on your specific needs and budget.

We’ve spent weeks testing these tools so that you can trust our recommendation!

We hope this comparison helps you choose the right video platform to achieve your goals.

Need help creating amazing video content? Check out the other blog of ours posts for tips and tricks!

We cover everything from scripting to editing to promoting your videos. Let’s make your videos the best they can be!

Frequently Asked Questions