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15 Best Capsule CRM Alternatives: Expert Comparison in 2025

by | Last updated Dec 22, 2024

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Capsule CRM Alternatives

Tired of feeling like your CRM is stuck in a time capsule?

You’re not alone.

Many businesses find that Capsule CRM, while decent, just doesn’t cut it anymore regarding features, integrations, or pricing.

In this fast-paced world, you need a customer relationship management (CRM) solution that empowers you to build lasting customer relationships, not hold you back.

We’ve compiled this comprehensive guide to the 15 best Capsule CRM alternatives.

Ready to break free and unleash your business’s true potential? Let’s dive in!

What is the Best Capsule CRM Alternative?

Choosing the “best” alternative depends entirely on your specific needs and priorities.

But don’t worry, we’ve simplified the process.

Below, you’ll find a curated list of the top Capsule CRM alternatives, ranked based on a combination of factors like features, ease of use, pricing, and customer support.

This will help you identify the perfect solution to streamline your customer relationship management and boost your business growth.

1. Gohighlevel

Ever wished you could have all your marketing tools in one place?

That’s what GoHighLevel aims to do. It’s a platform designed to be an all-in-one solution for marketing agencies and businesses.

Think of it like a Swiss Army knife for your marketing needs.

You get CRM features, email marketing, landing page builders, and even a call-tracking system. It’s pretty powerful stuff.

Building digital marketing in GoHighLevel

Our Take

10out of 10

GoHighLevel is a solid choice for agencies and businesses that need a comprehensive marketing solution. The automation features are top-notch, and the white-labeling options are a big plus. However, the pricing may be a barrier for some, and the sheer number of features can feel overwhelming at first.

Key Benefits

  • Automation powerhouse: GoHighLevel lets you automate pretty much anything, from email sequences to appointment scheduling. This frees up your time to focus on what matters most.
  • White-label friendly: Want to offer these tools to your clients under your own brand? GoHighLevel makes it easy with white-labeling options.
  • Built-in courses and training: They have a ton of resources to help you learn the platform and get the most out of it.

Pricing

  • Starter: $97/seat per month.
  • Unlimited: $297/seat per month.
GoHighLevel pricing

Pros

  • All-in-one solution.
  • User-friendly interface.
  • Powerful automation tools.
  • Extensive integrations.
  • Active community & support.

Cons

  • Steep learning curve.
  • It’s pricey for some.
  • Limited customization.

2. Keap

Keap is a CRM designed with small businesses in mind.

It aims to simplify your sales and marketing efforts by bringing everything under one roof.

Think of it as your digital marketing assistant, helping you organize contacts, automate tasks, and close more deals.

Keap CRM Automation Builder

Our Take

10out of 10

Keap is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features. However, it may not be best for larger companies with more complex needs.

Key Benefits

  • Built-in email marketing: Send targeted emails to your audience.
  • Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
  • Sales pipeline management: Track your deals and identify opportunities.
  • Ecommerce integrations: Connect Keap with your online store to manage orders and customers.

Pricing

Keap offers a free trial and a simple pricing structure to get you started.

  • Starting at $299/month for 2 users and 1500 contacts.
Keap CRM Pricing

Pros

Cons

  • It can get expensive as you grow.
  • Limited customization options.
  • Not ideal for large enterprises.

3. ActiveCampaign

ActiveCampaign is a popular choice for businesses that want to take their email marketing and automation to the next level.

It’s more than just a CRM; it’s a full-fledged marketing automation platform with some really powerful features.

Think of it as your secret weapon for nurturing leads and building lasting customer relationships.

activecampaign segmentaion new

Our Take

10out of 10

ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.

Key Benefits

  • Advanced automation: Create complex workflows to nurture leads and automate tasks.
  • Email marketing powerhouse: Send beautiful and effective email campaigns.
  • Built-in CRM: Manage contacts and track interactions.
  • Segmentation and personalization: Target specific groups of contacts with personalized messages.

Pricing

ActiveCampaign offers a 14-day free trial. Paid plans start at $29 monthly for up to 500 contacts and limited features. Here’s a look at their pricing tiers:

  • Starter: $15/month for 1 user.
  • Plus: $49/month for 1 user.
  • Pro: $79/month for 3 user.
  • Enterprise: $145/month for 5 user.
Activecampaign-pricing

Pros

  • Robust automation capabilities.
  • Excellent email deliverability.
  • Detailed reporting and analytics.
  • Great for growing businesses.

Cons

  • It can be complex to learn.
  • Pricing can increase quickly.
  • It’s not as user-friendly as some options.

4. Freshsales CRM

Freshsales is a CRM designed to help businesses attract, manage, and close deals.

It’s known for its user-friendly interface and focus on improving sales productivity.

Think of it as a refreshing take on CRM, with a modern design and intuitive features.

Freshsales Personal Experience

Our Take

10out of 10

Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.

Key Benefits

  • User-friendly interface: Easy to navigate and learn.
  • Built-in phone and email: Connect with customers directly from the platform.
  • AI-powered insights: Get helpful suggestions and predictions.
  • Affordable pricing: Offers a free plan and competitive paid plans.

Pricing

Freshsales CRM has a free forever plan for up to three users. Paid plans start at $15/ user per month. Here’s a look at their pricing tiers:

  • Free: Basic CRM features for small teams.
  • Growth: $9/user per month
  • Pro: $39/user per month
  • Enterprise: $59/user per month
Freshsales Pricing

Pros

  • Intuitive and easy to use.
  • Affordable pricing options.
  • Great for small businesses.
  • Helpful AI-powered features.

Cons

  • Limited customization options.
  • Reporting could be more robust.
  • There are not as many integrations as some competitors

5. Instantly

Instantly aims to streamline your outreach efforts by combining email automation, a robust deliverability network, and a built-in CRM.

It’s a good option for businesses that rely heavily on cold email outreach and want to improve their deliverability rates.

instantly-ai-email-sequence

Our Take

10out of 10

Instantly is a valuable tool for businesses that want to ramp up their outreach efforts. However, it’s important to note that it’s primarily an outreach platform, not a complete CRM solution.

Key Benefits

  • Multi-channel outreach: Connect with prospects through email, LinkedIn, Twitter, and more.
  • Personalized messaging: Tailor your messages to each recipient.
  • Automated follow-ups: Stay top-of-mind without lifting a finger.
  • Detailed analytics: Track your progress and identify what’s working.

Pricing

  • Growth: $37/month for 5000 emails
  • Hypergrowth: $97/month for 100000 emails
  • Light Speed: $358/month for 500000 emails
Instantly AI

Pros

  • Great for outreach and lead generation.
  • Powerful automation features.
  • It helps improve response rates.
  • Easy to personalize messages.

Cons

  • It can be expensive for high-volume outreach.
  • The free plan is minimal.
  • Not a full-fledged CRM.

6. HubSpot

HubSpot is often the first name that comes to mind when people think of CRM.

It’s a powerful platform that offers a wide range of tools for marketing, sales, customer service, and operations.

Think of it as a comprehensive suite that can help you attract, engage, and delight customers throughout their entire journey.

What is Hubspot

Our Take

10out of 10

HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.

Key Benefits

  • Free CRM: Start with a free plan with basic CRM features.
  • All-in-one platform: Access a marketing, sales, and service tools suite.
  • Extensive community and resources: Benefit from a wealth of knowledge and support.
  • Inbound marketing focus: Attract and engage leads with valuable content.

Pricing

  • Marketing Hub Starter: $20/month/seat
  • Starter Custom Platform: $20/month/seat
  • Marketing Hub Professional: $890/month/seat
  • Marketing Hub Enterprise: Custom Pricing.
Hubspot pricing

Pros

  • Comprehensive features and tools.
  • Free CRM option.
  • Strong reputation and brand recognition.
  • Great for inbound marketing.

Cons

  • It can be expensive for small businesses.
  • It can be complex to learn and use.
  • Some features are limited to lower plans.

7. Salesforce

Salesforce is one of the most well-known and widely used CRM platforms on the planet.

It’s a comprehensive solution that caters to businesses of all sizes, from small startups to large enterprises.

Think of Salesforce as the ultimate CRM powerhouse, with a vast ecosystem of features and integrations.

Salesforce

Our Take

10out of 10

Salesforce is a powerful CRM solution ideal for businesses with complex needs and a growing team. However, it may not be the best fit for small businesses or those new to CRM.

Key Benefits

  • Highly customizable: Tailor the platform to the specific needs.
  • Scalable for growth: Easily adapt as your business expands.
  • Large app marketplace: Extend functionality with a variety of integrations.
  • Strong reputation and reliability: Trusted by many large enterprises.

Pricing

  • Starter Suite: $25/user per month
  • Pro Suite: $100/user per month
  • Enterprise: $165/user per month
  • Unlimited: $330/user per month
  • Einstein 1 Sales: $500/user per month
Salesforce

Pros

  • Highly customizable and scalable.
  • Extensive features and integrations.
  • Industry-leading CRM solution.
  • Strong customer support.

Cons

  • It can be complex to set up and manage.
  • It can be expensive for small businesses.
  • The steep learning curve for some users

8. Zendesk

Zendesk is a well-known name in the customer service world, but they also offer a CRM called Zendesk Sell.

It’s designed to be a simple and intuitive sales CRM that helps teams close more deals.

Think of it as a streamlined tool that focuses on the essentials of sales management.

What is Zendesk

Our Take

10out of 10

Zendesk Sell is a good choice for businesses that want to combine their sales and support efforts. However, it may not be the best choice for companies with complex sales needs.

Key Benefits

  • Integrated with Zendesk Support: Connect your sales and support teams.
  • Focus on customer interactions: Track all customer communications in one place.
  • Easy to use and navigate: User-friendly interface for efficient workflows.
  • Built-in reporting and analytics: Track your progress and identify areas for improvement.

Pricing

  • Suite Team: $55/user per month.
  • Suite Growth: $89/user per month.
  • Suite Professional: $115 per month.
  • Suite Enterprise; Custom Pricing.
Zendesk pricing

Pros

Cons

  • Limited customization options.
  • Not as many features as some competitors.
  • It can be limiting for businesses with complex sales processes.

9. Creatio CRM

Creatio CRM is a low-code platform that offers a suite of CRM tools for sales, marketing, and service.

It’s designed to help businesses automate their processes and improve customer engagement.

Think of it as a flexible and powerful CRM that can adapt to your unique needs.

Creatio Homepage

Our Take

10out of 10

Creatio CRM is a powerful solution for businesses that need a highly customizable CRM. However, it may not be the best fit for those new to CRM or with limited technical resources.

Key Benefits

  • Low-code platform: Customize and automate your workflows without coding.
  • Visual process designer: Easily map out and manage your sales processes.
  • AI-powered features: Get insights and predictions to improve your sales performance.
  • Scalable for growth: Adapt the platform as your business evolves.

Pricing

  • Growth: $25/user per month.
  • Enterprise: $55/user per month.
  • Unlimited: $85/user per month.
Creatio Pricing

Pros

  • Highly customizable and flexible.
  • Powerful automation capabilities.
  • AI-powered insights and predictions.
  • Great for businesses with complex processes.

Cons

  • It can be complex to learn and use.
  • It can be expensive for small businesses.
  • Requires some technical expertise for customization.

10. Copper CRM

Copper is a CRM designed specifically for Google Workspace users.

It integrates seamlessly with Google apps like Gmail, Calendar, and Drive, making it a great choice for businesses that rely heavily on Google’s ecosystem.

Think of it as a CRM that lives within your Google Workspace, streamlining your workflows and improving productivity.

Copper Homepage

Our Take

10out of 10

Copper CRM is a very good choice for businesses that rely heavily on Google Workspace and want a simple and efficient CRM solution.

Key Benefits

  • Deep Google Workspace integration: Works seamlessly with your favorite Google apps.
  • Simple & intuitive interface: Easy to learn and use.
  • Automated data entry: Saves you time and reduces manual effort.
  • Focus on relationship building: Helps you nurture and strengthen customer relationships.

Pricing

  • Starter: $12/seat per month
  • Basic: $29/seat per month
  • Professional: $69/seat per month
  • Business: $134/seat per month
Copper Pricing

Pros

  • Excellent Google Workspace integration.
  • User-friendly and intuitive.
  • Automated data entry features.
  • Focus on relationship management.

Cons

  • Limited customization options.
  • Not as many features as some competitors.
  • It can be limiting for businesses with complex sales processes.

11. HoneyBook

HoneyBook is a CRM specifically designed for small businesses and freelancers in the creative industry.

It helps you manage projects, book clients, send invoices, and get paid, all in one place.

Think of it as a client management platform tailored to the needs of creative professionals.

Honeybook Homepage

Our Take

10out of 10

HoneyBook is a valuable tool for freelancers and small businesses wanting to simplify client management processes.

Key Benefits

  • Project management tools: Keep your projects organized and on track.
  • Invoicing and payment processing: Get paid faster and easier.
  • Client communication tools: Stay connected with your clients throughout the project lifecycle.
  • Beautiful templates and branding: Create professional proposals and contracts.

Pricing

  • Starter: $19/month
  • Essential: $39/month
  • Premium: $79/month
Honeybook Pricing

Pros

  • Great for freelancers and small businesses.
  • Streamlines client management and invoicing.
  • Beautiful templates and branding options.
  • User-friendly interface.

Cons

  • Limited integrations with other platforms.
  • It can be expensive for larger teams.
  • Not as feature-rich as some competitors.

12. Monday CRM

Monday.com is a popular project management platform that also offers CRM functionality.

It’s a great choice for teams that want to manage their projects and customer relationships in one central hub.

Think of it as a visual and collaborative platform that brings your work and customer interactions together.

monday CRM homepage

Our Take

10out of 10

Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM. However, it may not be best for those with complex sales needs or large teams.

Key Benefits

  • Visually appealing interface: Easy to navigate and understand.
  • Flexible and customizable: Adapt the platform to your specific needs.
  • Collaboration features: Work seamlessly with your team.
  • Integrations with popular apps: Connect with your favorite business tools.

Pricing

  • Free: $0/ 2 seats per month
  • Basic: $9/ seat per month
  • Standard: $12/seat per month
  • Pro: $19/ seat per month
  • Enterprise: Custom pricing.
Monday CRM pricing

Pros

  • Visually appealing and user-friendly.
  • Flexible and customizable workflows.
  • Great for team collaboration.
  • Integrates with popular apps.

Cons

  • It can be expensive for large teams.
  • Limited reporting capabilities.
  • Not as feature-rich as some competitors.

13. Bitrix24

Bitrix24 is like a digital office in a box. It has a CRM, plus tools for communication, collaboration, and task management.

It’s a great option for businesses that want to consolidate their tools and streamline their workflow.

Bitrix24 CRM

Our Take

10out of 10

Bitrix24 gets a 7.5 because it offers incredible value for the price, especially with its free plan. The sheer number of features is impressive. However, it can be a bit overwhelming to navigate at first, and the mobile app could use some improvement.

Key Benefits

  • All-in-one platform: Combines over 35 tools to streamline your workflow.
  • Collaboration focus: Built-in chat, video conferencing, and social intranet.
  • Free plan available: Includes CRM, task management, and website builder for up to 12 users.

Pricing

  • Basic: $61 user per month.
  • Standard: $124 users per month.
  • Professional: $249 users per month.
  • Enterprise: $499 users per month.
Bitrix24 Pricing

Pros

  • Feature-rich platform.
  • Excellent free plan.
  • Great for collaboration.
  • Improves productivity.
  • Affordable pricing.

Cons

  • Can be complex.
  • Limited third-party integrations.
  • Mobile app limitations.
  • Steep learning curve.

14. Zoho CRM

Zoho CRM is a well-established CRM that offers a wide range of features to help businesses manage their sales, marketing, and customer support activities.

Think of it as a comprehensive platform that can grow with your business, offering tools for everything from contact management to advanced analytics.

zoho zia
zoho zia

Our Take

10out of 10

Zoho CRM is a solid choice for businesses of all sizes that need a comprehensive and customizable CRM. Its wide range of features, integrations, and affordable pricing make it a popular option. However, it’s important to consider the potential learning curve and interface design compared to some newer CRMs.

Key Benefits

  • Scalable for growth: Adapt the platform as your business expands.
  • Project management features: Keep your projects organized and on track.
  • Customizable dashboards and reports: Get the insights you need to make informed decisions.
  • Integrations with popular apps: Connect with your favorite business tools.

Pricing

  • Standard: $20/user per month
  • Professional: $35/user per month
  • Enterprise: $99/user per month
  • Ultimate: $65/month
Zoho CRM

Pros

  • Scalable for businesses of all sizes.
  • Includes project management features.
  • Customizable dashboards and reports.
  • Integrates with popular apps.

Cons

  • It can be complex to learn and use.
  • Some features are limited to lower plans.
  • It can be expensive for large teams.

15. Close CRM

Close CRM aims to be a sales powerhouse by combining communication tools, automation, and a user-friendly interface.

It’s a good option for sales-driven teams that want to streamline their workflows and maximize their outreach efforts.

Close CRM Homepage

Our Take

10out of 10

Close CRM is a solid choice for sales teams that want a CRM with built-in communication tools and a focus on productivity. Its calling and email features are particularly strong. However, it’s important to consider the limited marketing automation capabilities and potentially higher cost for larger teams.

Key Benefits

  • Built-in Calling: Close CRM includes a built-in power dialer and call tracking features, allowing you to make and receive calls directly within the platform.
  • Email Automation: Automate your email outreach with sequences, templates, and tracking features to nurture leads and stay top-of-mind.
  • Pipeline Management: Visualize and manage your sales pipeline with ease, track deals, and identify bottlenecks.
  • Reporting and Analytics: Track your sales performance, identify trends, and make data-driven decisions with Close CRM’s reporting tools.

Pricing

Startup: $59/user per month

Professional: $109/user per month

Enterprise: $149/user per month

Close CRM Pricing

Pros

  • Intuitive interface
  • Powerful built-in calling
  • Robust automation
  • Excellent customer support
  • Comprehensive free trial

Cons

  • Limited third-party integrations
  • No free plan
  • It can be pricey for larger teams.

Buyer’s Guide

To provide you with the most accurate and helpful recommendations, we conducted thorough research using the following steps:

  • Identifying Key Features: We pinpointed essential CRM functionalities, such as sales pipeline tracking, workflow automation, task management, marketing campaigns, sales automation, and robust reporting capabilities. We also looked for features that promote simplified customer relationship management, enabling businesses to effectively manage customer relationships.
  • Analyzing User Reviews: We scoured genuine user reviews and testimonials across various platforms to understand real-world experiences and identify the pros and cons of each Capsule CRM alternative.
  • Comparing Pricing and Plans: We evaluated the pricing structures of each CRM, considering value for money, scalability, and available features within different plans.
  • Assessing Vendor Reputation: We investigated the reputation and track record of each CRM provider, focusing on factors like customer support, security measures, and overall reliability.
  • Testing and Evaluating: Whenever possible, we conducted hands-on testing of the CRM systems to experience their interfaces, features, and ease of use firsthand.
  • Comparing Integrations: We explored the integration capabilities of each CRM with other popular business tools and platforms. This included integrations with email marketing platforms, accounting software, e-commerce platforms, and other essential business applications.
  • Analyzing Customer Support Options: We evaluated the availability and quality of customer support each CRM provider offers. This included assessing support channels (e.g., live chat, email, phone), response times, and helpfulness of support resources.

By following this rigorous research process, we’ve ensured that our list of the 15 best Capsule CRM alternatives is comprehensive, accurate, and designed to help you make an informed decision.

Wrapping Up

Finding the right CRM system can be a game-changer for your business.

It’s a big decision! We hope this guide has made it easier for you to find the perfect Capsule CRM alternative.

Remember that the “best” choice depends on your specific needs and what you want your CRM to do for you.

Think about your budget and the features that are most important to you.

Do you need a visual sales process to track deals? Is it important to have a CRM system that integrates with your other tools?

Take your time, explore the options, and don’t be afraid to try out a few free trials.

With a little research, you’ll find the perfect CRM to help you grow your business. Good luck!

Frequently Asked Questions

What are the main reasons businesses switch from Capsule CRM?

Businesses often switch due to limitations in features, integrations, or pricing. Some users find Capsule CRM lacks advanced functionalities like workflow automation or in-depth reporting. Others seek more affordable options or better integrations with their existing tools.

Is there a free alternative to Capsule CRM?

Yes, several free alternatives exist! HubSpot CRM offers a generous free plan with basic CRM features. Zoho CRM also has a free plan for up to 3 users. SuiteCRM is another completely free and open-source option.

What is the best Capsule CRM alternative for small businesses?

For small businesses, Zoho Bigin and Less Annoying CRM are excellent choices. They offer simple, user-friendly interfaces with essential features at affordable prices, making them ideal for managing customer relationships effectively.

What is the best alternative for sales teams?

Pipedrive and Freshsales are top contenders for sales-focused teams. They offer robust features like sales pipeline tracking, visual sales process management, and sales automation tools to streamline sales processes and boost productivity.

Can I easily import my data from Capsule CRM to a new CRM?

Yes, most CRM systems provide import tools or migration services to help you seamlessly transfer your data from Capsule CRM. This ensures a smooth transition and minimizes disruption to your workflow.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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