Freshsales vs Copper CRM: Which is The Best in 2025?

You’re looking for a CRM, right? And you’ve probably seen Freshsales CRM and Copper CRM pop up.

It’s tough to know which one is the best for your business. 

Now, imagine picking the wrong one. You could end up with a confusing, slow system that doesn’t do what you need. 

Good news! We’ll explain Freshsales vs Copper CRM in a way that’s easy to understand. 

Overview

We rolled up our sleeves and used both CRMs to give you the best comparison. 

We tested their features, talked to real users, and checked out how easy they are. 

This hands-on approach lets us see exactly how each CRM works in real-world situations.

What is Freshsales?

So, Freshsales. It’s a CRM. That means it helps businesses manage customers. Think of it as a tool to keep track of sales and deals. It aims to make your sales process more manageable. That’s the basic idea.

Key Benefits

• Intuitive Interface: Get up and running in minutes; no tech skills required.
• Visual Sales Pipeline: See precisely where your deals stand at a glance.
• Built-in Phone and Email: Connect with customers directly within the platform.
• AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

Freshsales CRM offers four pricing tiers:

• Growth ($9/user/month): Adds features like visual sales pipelines, email marketing, and basic reporting.
• Pro ($39/user/month): Unlocks advanced features like AI-powered insights, multiple sales pipelines, and time-based automation.
• Enterprise ($59/user/month): For large teams needing custom reporting, dedicated account management, and advanced security features.

What is Copper CRM?

Okay, now let’s discuss Copper. Its big selling point is that it’s built for Google Workspace users.

It puts your CRM right inside Gmail and other Google; It’s meant to keep you in your flow.

Key Benefits

Copper CRM shines when it comes to simplicity and integration. Here’s what makes it stand out:

• Effortless Google Workspace integration: Manage your contacts, deals, and projects without leaving your Gmail inbox.
• Intuitive interface: Copper is easy to navigate, even for CRM beginners.
• Visual pipeline management: Get a clear view of your sales process and track deals with ease.
• Automated data entry: Copper automatically captures contact information from emails and other interactions, saving time and effort.

Pricing

Copper CRM offers a free trial to get you started. Paid plans are totally based on the number of users and features you need:

• Starter: $9/per seat per month[paid annually]
• Basic: $23/per seat per month[paid annually]
• Professional: $59/per seat per month[paid annually]
• Business: $99/per seat per month[paid annually]

Feature Comparison

Now, let’s get down to the nitty-gritty. We’ll examine key features, showing where each CRM shines and where it might fall short.

This will help you determine which best meets your business needs.

Sales Pipeline Management

• Freshsales: Offers a highly visual sales pipeline. Users can easily drag and drop deals through stages. Customization is straightforward, allowing for tailored pipelines.
• Copper CRM provides a good sales pipeline visualization, especially within Google Workspace. It’s designed to streamline the process, though customization may require more clicks.

Customer Relationship Management (CRM)

• Freshsales: A comprehensive customer relationship management system with robust contact management, deal tracking, and activity logging.
• Copper CRM: Focuses on customer relationship management within the Google ecosystem, emphasizing seamless integration with Gmail and other Google apps.

Lead Management

• Freshsales: Strong lead management capabilities, including lead scoring, segmentation, and automated lead capture.
• Copper CRM: Offers solid lead management, particularly for leads originating from Gmail and Google Workspace, but may lack some advanced features.

Analytics and Reporting

• Freshsales: Provides detailed analytics and customizable reports. Users can track key metrics and gain insights into sales performance.
• Copper CRM: Basic reporting is available, primarily within Google Sheets. More advanced analytics might require exporting data.

Automation Features

• Freshsales: Robust automation features, including workflow automation, email automation, and marketing automation. It helps to close deals faster.
• Copper CRM: Automation features are present but may require more setup. It excels in automating tasks within the Google Workspace environment.

Integration

• Freshsales: Freshsales offers a wide range of integrations with various third-party apps, but some advanced integrations require higher-tier plans.
• Copper CRM: Emphasizes integration with Gmail and the Google Workspace suite. Copper vs. other CRM integrations outside of Google is less robust.

Ease of Use

• Freshsales: Generally user-friendly, though some advanced features may have a steeper learning curve.
• Copper CRM is designed for ease of use, especially for Google Workspace users. Copper vs. Fresh: The ease of use generally depends on how you use Google Workspace.

What to Look For When Choosing CRM Software?

• Consider your team’s existing workflow and tech stack.
• Evaluate scalability: will the CRM grow with your business?
• Assess mobile accessibility if your team works remotely.
• Factor in the cost of training and ongoing support.
• Check for data security and compliance measures.
• Think about the CRM provider’s long-term roadmap.
• Test the customer support responsiveness before committing.
• Consider your team’s existing workflow and tech stack.
• Evaluate scalability: will the CRM grow with your business?
• Assess mobile accessibility if your team works remotely.
• Factor in the cost of training and ongoing support.
• Check for data security and compliance measures.

Final Verdict (Our Pick)

So, which one wins? It depends on your needs.

If you live in Google Workspace, Copper offers a super smooth experience.

Copper vs Freshsales in Google integration is no contest.

But, if you want powerful AI and automation, Freshsales vs Freshsales shines.

We’ve used both and seen how they work. However, for most businesses needing strong sales tools, we recommend Freshsales.

It has more growth features. But if you are a Google-centric business, Copper is the clear winner.

You should listen to us because we did the work, so you don’t have to.

Frequently Asked Questions