ClickFunnels vs Zendesk: Which CRM Tool Wins in 2025?

by | Last updated Mar 2, 2025

Winner
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9.0
Runner Up
Zendesk
8.0
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Picking the right tools for your online business can feel like a maze, right?

You need something that helps you sell and keeps your customers happy.

ClickFunnels vs Zendesk—which one does it better? 

It’s a common question; getting it wrong can cost you time and money.

We’ll look at ClickFunnels vs Zendesk side-by-side, skipping the fluff. 

Overview

We’ve put both ClickFunnels and Zendesk through their paces, testing their features, user-friendliness, and customer support.

This hands-on experience allows us to provide a real-world comparison, not just a theoretical one.

CTA 2 1 1

Generate more leads & boost your sales with ClickFunnels.

9out of 10

Pricing: It has a free plan. Paid plan starts at $81/month

Key Features:

Zendesk

Ready to boost your customer satisfaction and streamline your support?

8out of 10

Pricing: It has a free plan. The premium plan starts at $19/month.

Key Features:

  • Data Privacy & Protection
  • Massaging & Live Chat
  • AI & Automation

What is ClickFunnels?

Think of ClickFunnels as your all-in-one sales and marketing toolbox.

It helps you build sales funnels.

These funnels guide customers to buy your products. Easy, right?

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ClickFunnels
9.0

Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.

Key Benefits

  • Drag-and-drop builder: Easily create high-converting pages without any coding.
  • Pre-built templates: Get a head start with proven funnel designs for various industries.
  • A/B testing: Optimize your funnels for maximum conversions.
  • Email marketing integrations: Connect with your audience and nurture leads.
  • Affiliate management tools: Build your army of promoters to boost sales.

Pricing

ClickFunnels has a simple pricing structure with two main plans:

  • Startup: $81/month – Includes 3 Brand Workspaces, 3 Team Members, Unlimited Funnels, Unlimited Courses.
  • Platinum: $248/month -Includes 10 Brand Workspaces, 10 Team Members, Unlimited Funnels, Unlimited Courses, and Unlimited Contacts.
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Pros

  • Intuitive interface.
  • Great funnel templates.
  • Effective sales tools.
  • Strong community support.
  • Boosts conversion rates.

Cons

  • Can be expensive.
  • Limited design flexibility.
  • No built-in CRM.

What is Zendesk?

Okay, so Zendesk. Think customer support. It helps businesses manage customer issues.

Tickets, chats, all that stuff. It’s the teams that need to keep customers happy.

Zendesk
Zendesk
8.0

Ready to boost your customer satisfaction and streamline your support? Explore Zendesk’s powerful features and start your free trial today.

Key Benefits

  • Unified Platform: Zendesk brings all your customer conversations into one place, whether it’s email, chat, social media, or phone.
  • Ticketing System: It organizes customer inquiries into tickets, helping you track and manage them effectively. No more lost emails!
  • Automation: Zendesk allows you to automate repetitive tasks, saving you time and effort. For example, you can automatically route tickets to the right agent.
  • Reporting & Analytics: Get insights into your customer service performance with detailed reports and analytics. See what’s working and what’s not.
  • Integrations: Zendesk integrates with many other business tools you might already be using.

Pricing

Zendesk offers a variety of pricing plans to fit different business needs. Pricing varies depending on the features and the number of agents you need.

  • Support Team: $19/month
  • Suite Team: $55/month
  • Suite Professional: $115/month
  • Suite Enterprise: Custom Pricing
zendesk pricing

Pros

  • Powerful and feature-rich.
  • Excellent customer support.
  • Highly customizable.
  • Lots of integrations.
  • Easy to use interface.

Cons

  • Can be expensive.
  • Steep learning curve.
  • Overwhelming for small teams.
  • Some features are add-ons.

Feature Comparison

Let’s dive into the core features.

We’ll compare how each platform handles crucial aspects of your business, helping you see which aligns best with your needs.

Page Builder and Sales Funnels

ClickFunnels shines with its page builder, which is designed to create sales funnels quickly.

It’s built for ecommerce, making it simple to design landing pages and checkout flows.

Zendesk, primarily a support platform, doesn’t offer a dedicated page builder.

However, it does allow for customizable help center pages.

Click-funnels-products

Customer Support and Real-Time Help

Zendesk excels in real-time customer support with features like live chat and ticketing.

It’s built to manage the customer journey and resolve issues efficiently.

ClickFunnels offers support but focuses more on guiding users to build and optimize their sales funnels.

Marketing Automation and Email Marketing

ClickFunnels provides robust marketing automation and email marketing tools.

You can set up automated sequences and campaigns to nurture leads.

Zendesk, while not a dedicated marketing platform, offers integration with various email marketing services.

Ecommerce and Online Courses

For ecommerce and online courses, ClickFunnels is a strong contender.

It’s designed to sell products and courses effectively.

Zendesk doesn’t directly support ecommerce or course delivery, but it can integrate with platforms that do.

Analytics and Reporting

Both platforms offer analytics but with different focuses.

ClickFunnels tracks sales and funnel performance, helping you optimize conversions.

Zendesk provides insights into support ticket volume, customer satisfaction, and agent performance.

Personal experience with Zendesk

Customization and User-Friendly Interface

ClickFunnels is highly customizable for creating sales pages and funnels.

Zendesk offers customizable settings for support workflows. 

Both platforms aim for a user-friendly experience, though ClickFunnels’ interface is more geared towards marketing, and Zendesk’s is more support-focused.

Free Trial and Zendesk Offers

ClickFunnels typically offers a free trial, allowing you to explore its features.

Zendesk offers various plans, including free trial periods, depending on the specific product and promotion.

It is best to check the website for current offers.

What to Look For When Choosing CRM Software?

  • Scalability: Can it grow with your business?
  • Integration: Does it connect with your existing tools?
  • Reporting: Can you easily track key metrics?
  • Mobile Accessibility: Is it usable on the go?
  • Support: Does the vendor offer reliable assistance?
  • Training: Is there adequate training and onboarding?
  • Security: How well does it protect your customer data?
  • Industry Specifics: Does it cater to your industry’s needs (Our Pick)

Final Verdict (Our Pick)

So, which one wins? It depends on your main goal.

If you’re all about selling online courses or products, ClickFunnels is your go-to.

It makes building sales funnels easy.

But if you need top-notch customer support, Zendesk is the clear choice.

It helps you keep customers happy.

We’ve tried both, and our pick is based on real use.

Think about what your business needs most.

We’ve laid it all out simply so you can make the best choice.

Frequently Asked Questions

Is ClickFunnels better than Zendesk for e-commerce?

Yes, if your primary focus is selling online. ClickFunnels is designed for e-commerce, with tools to build sales funnels and landing pages. Zendesk supports customer service, not direct sales.

Can Zendesk be used for marketing automation?

Zendesk is primarily a customer support platform. While it integrates with marketing tools, it doesn’t offer built-in marketing automation like ClickFunnels.

Does ClickFunnels or Zendesk offer a free trial?

Both platforms often provide free trial periods, but it can vary. Check their official websites for the most up-to-date trial offers and details.

Which platform is more user-friendly?

Both are designed to be user-friendly but for different purposes. ClickFunnels is simpler for creating sales funnels, while Zendesk is easier for managing customer support tickets.

Can I integrate ClickFunnels with Zendesk?

Yes, you can integrate ClickFunnels with Zendesk using third-party tools or APIs. This lets you connect your sales and support workflows for a smoother customer experience.

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