Folk vs Thryv: Which CRM Wins in 2025?

by | Last updated Mar 13, 2025

Winner
folk
9.0
Runner Up
Thryv
7.5
Folk vs Thryv

Picking the right CRM is tough, right?

You need something that helps you keep track of contacts and grow your business.

But with so many options, how do you know which one is best?

You might waste time and money on a CRM that doesn’t fit your needs.

Imagine struggling to find client info or missing important follow-ups. That slows you down. 

Let’s compare Folk vs Thryv and see which CRM really shines in 2025.

This guide will help you easily decide which tool will make your work easier.

Overview

We dove deep into both Folk and Thryv. Our team spent weeks using each platform.

We tested every feature, from contact management to reporting.

This hands-on experience allows for a real, practical comparison.

CTA 2 2

87% of users report improved contact organization with Folk. Boosts your productivity today.

9out of 10

Pricing: It has a free plan. The paid plan starts at $20/month

Key Features:

  • Customizable Fields
  • Collaboration
  • Unified Contact Hub
THRYV CTA

Join the 25,000+ small businesses successfully using Thryv. Get your site properly.

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $228/month.

Key Features:

  • Appointment Scheduling
  • Payment Processing
  • Social Media Management

What is Folk?

Folk? It’s a CRM. Think of it as a smart address book. It helps you keep track of all your contacts.

You can organize them with tags and lists. Plus, it’s easy to use with your team.

CTA 2 2
Folk
9.0

Ready to streamline your team’s contact management? Folk lets you organize up to 5,000 contacts and collaborate with 10 team members.

Key Benefits

Pricing

Folk’s basic plan starts at $20 per user per month.

  • Standard: $20/month
  • Premium: $40/month
  • Custom: $80/month
Untitled design 10

Pros

  • It’s super easy to learn.
  • Team collaboration is seamless.
  • The interface is clean and modern.
  • Integrations are very helpful.
  • It organizes contacts very well.

Cons

  • Limited advanced marketing tools.
  • Reporting features are basic.
  • Some features require upgrades.

What is Thryv?

Thryv is different. It’s more than just a CRM—it’s a full business management tool.

It offers scheduling, payments, and reviews in one place. It’s built for small businesses.

THRYV CTA
Thryv
7.5

Join the 25,000+ small businesses successfully using Thryv for their customer relationship management! Get your site properly configured today.

Key Benefits

  • Centralized hub: Manage all your business needs in one place.
  • Automated marketing: Reach more customers with less effort.
  • Online scheduling: Let clients book appointments 24/7.
  • Accept payments online: Get paid faster and easier.
  • Reputation management: Monitor and improve your online reviews.

Pricing

Command Center: (Month/$0)
Business Center: (Month/$228)
Marketing Center: (Month/$228)

thryv pricing

Pros

  • All-in-one solution.
  • Saves time and money.
  • Improved Online Presence
  • Time-Saving Automation
  • Improves customer experience.

Cons

Feature Comparison

Let’s see how Folk and Thryv stack up. We’ll compare key features.

This will help you decide which platform fits your business needs best.

Contact Management

Folk excels at contact tagging and organization. It allows detailed segmentation.

Thryv’s contact management is more basic. It focuses on essential client information.

Folk CRM

Scheduling

Thryv has robust online scheduling tools. Clients can book appointments easily.

Folk lacks built-in scheduling. You’d need to integrate a third-party app.

Payment Processing

Thryv integrates payment processing. This is ideal for service-based businesses.

Folk doesn’t offer native payment options. You’d need a separate payment system.

Email Marketing

Folk offers solid email sequence automation. It is easy to build follow-up sequences.

Thryv’s email marketing is tied to broader campaigns. It might be overwhelming.

Reporting and Analytics

Thryv offers more detailed reporting. You get insights into sales and client behavior.

Folk’s reporting is simpler. It focuses on basic contact tracking.

Team Collaboration

Folk shines with real-time team collaboration. Teams can work on contacts together.

Thryv’s collaboration is less direct and related to tasks and projects.

Reputation Management

Thryv includes tools for online review management.

Businesses can monitor and respond to reviews. Folk doesn’t offer reputation management.

THRYV Website Analytics

What to Look for in a CRM?

  • Ease of Use: Is the interface intuitive?
  • Integration: Does it connect with your existing tools?
  • Scalability: Can it grow with your business?
  • Customer Support: Is help readily available?
  • Specific Needs: Does it solve your unique business problems?

Final Verdict (Our Pick)

So, which one wins? It depends on your needs. If you need a simple, easy CRM, go with Folk.

It’s great for contact management and teamwork

However, if you need a full business tool, Thryv is better. 

It handles scheduling, payments, and reviews. 

We tested both. We spent hours using each one.

This hands-on experience lets us give you real advice. Pick what fits your business best.

Frequently Asked Questions

Is Folk good for small teams?

Yes, Folk is excellent for small teams. Its collaboration tools are simple and effective. You can share contacts and work together in real time, making it easy for everyone to stay on the same page.

Can Thryv replace all my business tools?

Thryv aims to be an all-in-one platform that includes scheduling, payments, and marketing. However, it might not replace every tool you use. Consider your specific needs and whether Thryv covers them all.

Which CRM is easier to learn?

Folk is generally easier to learn. Its interface is clean and simple. You can quickly understand its features. Thryv has more features, so it might take longer to learn everything it offers.

Does Folk have a mobile app?

Yes, Folk has a mobile app. However, it is a simplified version of the desktop platform. It allows basic contact management. If you need full features, you’ll want to use the desktop version.

Is Thryv worth the higher price?

If you need a comprehensive business management tool, Thryv is worth considering. It combines many functions into one platform. However, if you only need CRM features, Folk might be a better value.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

Affiliate Disclosure:

We’re reader-supported. We may earn an affiliate commission when you buy through links on our site.

Experts make our reviews before being written and come from real-world experience.Check our Editorial Guidelines and Privacy Policy

Related Articles

You have Successfully Subscribed!