HubSpot vs Thryv: Which is The Best CRM For You in 2025?

Running a business is tough. 

You need to keep track of customers, sales, and all sorts of things. 

Imagine wasting hours on a CRM that doesn’t meet your needs. 

Luckily, we’re going to break down HubSpot vs Thryv in a way that’s easy to understand.

By the end, you’ll know exactly which CRM is the best fit for your business.

Overview

We’ve got up our sleeves and put both HubSpot and Thryv through their paces.

Our team spent weeks testing each platform, exploring its features, and using it in real-world business scenarios.

This hands-on experience allows us to give you a genuine comparison.

What is HubSpot?

Think of HubSpot as your all-in-one business growth machine.

It handles everything from attracting visitors to closing deals.

It’s deIt’sed to make your life easier.

You can manage your marketing, sales, and customer service all in one place.

Key Benefits

HubSpot shines with its all-in-one approach and robust free plan. Here’s what makes it stand out:

• Free CRM: Yes, you read that right! HubSpot offers a completely free CRM with unlimited users and up to 1 million contacts.
• Marketing Automation: Automate your marketing tasks, like email campaigns & social media posting, to save time & boost efficiency.
• Sales Pipeline Management: Visualize and track your sales process, making it easier to identify bottlenecks & close deals faster.
• Extensive Integrations: Connect HubSpot with over 1,000 popular business tools to streamline your workflows.

Pricing

HubSpot prefers a variety of pricing plans to suit different needs and budgets:

• Free Tools: $0/month
• Marketing Hub Starter: $15/month
• Starter Customer Platform: Starts at $15/month
• Marketing Hub Professional: Starts at $800/month

What is Thryv?

Thryv is designed for small businesses.

It aims to simplify daily operations.

Think of it as a digital command center. You can manage clients, appointments, and payments.

It’s buIt’sto keep everything in one place.

Key Benefits

• Centralized hub: Manage all your business needs in one place.
• Automated marketing: Reach more customers with less effort.
• Online scheduling: Let clients book appointments 24/7.
• Accept payments online: Get paid faster and easier.
• Reputation management: Monitor and improve your online reviews.

Pricing

Command Center: (Month/$0)
Business Center: (Month/$228)
Marketing Center: (Month/$228)

Feature Comparison

Let’s b. Let’s look at the core features of HubSpot and Thryv.

We’ll show where each platform shines and where they fall short.

This will help you decide which is the better fit for your needs.

Customer Relationship Management (CRM)

• HubSpot:
  • HubSpot’s core platform features a powerful CRM designed for seamless integration with all its hubs. The CRM excels at tracking customer interactions, allowing users to view detailed histories and easily manage leads.
• Thryv:
  • The Thryv platform focuses on client management. It’s ge. It’s toward small business owners who need to organize client data. The platform simplifies communication and scheduling but may not be as robust for complex sales pipelines.

Marketing Hub / Marketing Automation

• HubSpot:
  • The HubSpot Marketing Hub is a leader in marketing automation. It includes features such as email marketing, social media management, and workflow automation. Users can create complex campaigns to optimize lead generation.
• Thryv:
  • Thryv also offers marketing tools, including email marketing integration and social media posting. However, its automation capabilities are less advanced than those of HubSpot. It’s suited for basic marketing needs.

Sales Hub / Sales Tools

• HubSpot:
  • The HubSpot Sales Hub provides tools for sales teams to close deals faster. It includes features like meeting scheduling, live chat, and deal tracking. It’s decided to improve sales and marketing alignment.
• Thryv:
  • Thryv’s tools center on client communication and payment processing. They simplify invoicing and online payments and help business owners manage transactions efficiently.

Email Marketing

• HubSpot:
  • HubSpot offers robust email marketing features. You can create personalized email campaigns, automate email sequences, and track email performance. The ability to send targeted emails is a key component.
• Thryv:
  • Thryv also provides email marketing capabilities. It allows you to send emails to clients and schedule follow-ups. While functional, it may lack the advanced features of HubSpot.

Dashboard & Analytics

• HubSpot:
  • HubSpot provides detailed analytics and reporting. The dashboard is highly customizable, and you can track key metrics, analyze campaign performance, and gain insights into customer behavior.
• Thryv:
  • Thryv ‘sics focus on basic business metrics. You can track sales, appointments, and client interactions. While useful for small business owners, it may not offer the depth of HubSpot’s .

Workflow Automation

• HubSpot:
  • HubSpot offers powerful workflow automation, allowing you to automate repetitive tasks across sales and marketing. You can create complex workflows to streamline processes and improve efficiency.
• Thryv:
  • Thryv offers some automation features, particularly for appointment scheduling and client reminders. However, it lacks HubSpot’s extensive workflow capabilities.

Mobile Applications & Accessibility

• HubSpot:
  • HubSpot offers robust mobile applications, making it easy to manage your business on the go. Verified users can access critical data and tools from anywhere, allowing staff members to run the business from mobile devices.
• Thryv:
  • Thryv also has mobile applications designed to help business owners manage their operations on the go. It allows access to key features, but its mobile functionality may not be as comprehensive as HubSpot. HubSpot’sto Look For When Choosing CRM Software?

• Scalability: Can it grow with your business?
• Integration: Does it connect with your other tools?
• User-Friendliness: Is it easy for your team to learn?
• Support: Does the provider offer reliable customer support?
• Specific Needs: Does it align with your industry’s requirements?
• Budget: Consider the total cost of ownership, not just the initial price.
• Mobile Access: Are mobile applications available and robust?
• Reporting: Can it provide the analytics you need?

Final Verdict (Our Pick)

So, which one wins?

For most businesses wanting to grow, HubSpot is our top pick. 

It makes things faster and easier.

HubSpot has multiple hubs, giving you lots of tools.

It’s deIt’sed specifically for marketing and sales.

If you need services like email marketing and automation, HubSpot is great.

Thryv is also available and good for small businesses that need client management.

However, if you want to scale and need strong marketing tools, HubSpot is the better choice. 

We tested both, and HubSpot just gives you more.

Trust us; we’ve done the work so you can pick the best tool for your business.

Frequently Asked Questions