Insightly vs Bitrix24: Which is The Best CRM in 2025?

Are you stuck trying to pick a CRM? It’s tough, right? 

Imagine choosing the wrong CRM.

You waste money, your team gets frustrated, and you miss out on sales. 

Don’t worry! We’re going to break down Insightly vs Bitrix24 in simple terms.

Let’s make this easy.

Overview

We’ve spent considerable time exploring both Insightly and Bitrix24.

Our team directly tested each platform, focusing on usability, key features, and overall value.

This hands-on experience allows for a direct, practical comparison.

What is Insightly?

Okay, let’s talk Insightly. Think of it as a super-organized assistant.

It helps you keep track of customers.

And projects, too. It’s built for growing businesses.

You get CRM and project tools all in one spot.

Key Benefits

• • Boost Productivity: Improve project completion rates by 20%.
  • Increase Revenue: Track leads effectively and closes more deals.
  • Enhance Collaboration: Connect teams and improve communication.
  • Gain Valuable Insights: Get a deeper understanding of your customers.

Pricing

• Insightly offers flexible plans for different needs and budgets. Check them out:
• Plus: Starts at $29/user/month
• Professional: Starts at $49/user/month
• Enterprise: Starts at $99/user/month

What is Bitrix24?

Bitrix24 is like a digital office.

It’s more than just CRM. It has chat, video calls, and tasks.

Think of it as an all-in-one platform.

It’s designed for team collaboration.

Key Benefits

• Feature-rich CRM: Manage your contacts, deals, and sales pipeline.
• Integrated project management: Plan, track, and easily collaborate on projects.
• Built-in communication tools: Chat, video conference, and file sharing within the platform.
• Website builder: Create landing pages and websites without any coding.
• Mobile app: Access your work from anywhere, anytime.

Pricing

Bitrix24 offers a generous free plan for up to 12 users. If you need more features or users, they have several paid plans:

• Basic ($49/month): 24 GB Storage, 5 Users, collaboration, CRM..
• Standard ($99/month): 100 GB Storage, 50 Users, collaboration, CRM.
• Professional ($199/month): 1024 GB Storage, 100 Users, collaboration, CRM.
• Enterprise($399/month): 3 TB Storage, 250 Users, collaboration, CRM, Drive, Tasks & Projects.

Feature Comparison

Let’s dive into the core differences.

We’ll compare key features, helping you see which CRM solution is the right fit.

This breakdown will highlight where Bitrix24 and Insightly shine.

Customer Relationship Management (CRM) System

• Insightly CRM: Insightly offers a robust CRM system focused on lead management and sales pipeline tracking. It excels at providing a 360-degree view of customers.
• Bitrix24 offers a more comprehensive approach, including communication tools and a broader suite of features beyond core customer relationship management.

Project Management Capabilities

• Insightly also integrates strong project management capabilities within its CRM software, allowing users to link projects to customer relationships.
• Bitrix24 includes task and project management tools, but they are part of a larger collaborative platform rather than tightly integrated with the sales pipeline.

Integration and Third-Party Applications

• Insightly focuses on seamless integration with third-party apps like Office 365, aiming to streamline workflows.
• Bitrix24 provides a wide range of built-in tools, reducing the need for many third-party integrations, but it also offers API access.

Analytics and Reports and Dashboards

• Insightly also provides analytics and custom reports to track key metrics and visualize data through reports and dashboards.
• Bitrix24 offers comprehensive analytics, including pre-built and customizable dashboards, and allows for deep data analysis.

Ease of Use and User Reviews

• Insightly is often praised in user reviews for its user-friendly interface and ease of use, especially for small and medium-sized businesses.
• Bitrix24, while powerful, can have a steeper learning curve due to its extensive functionality, as reflected in some user reviews.

Communication and Video Conferencing

• Insightly primarily relies on email support and lacks built-in video conferencing.
• Bitrix24 includes built-in communication tools like chat, video conferencing, and telephony, enhancing team collaboration.

Customization and Knowledge Base

• Insightly allows users to customize fields and layouts and provides a decent knowledge base.
• Bitrix24 offers extensive customization options and a more comprehensive knowledge base, allowing for tailored solutions.

What to Look For When Choosing a CRM Platform?

• Consider your team’s technical skills; simpler CRMs may be better for less tech-savvy teams.
• Evaluate scalability; ensure the CRM can grow with your business.
• Check for industry-specific features if applicable.
• Factor in long-term costs, including potential upgrades and support.
• Prioritize data security and compliance features.

Final Verdict

So, which one wins?

For many small and medium-sized businesses, Insightly is our top pick.

It’s user-friendly, and its project management capabilities are strong.

It’s a solid cloud-based option.

Bitrix24 has more advanced features, but it can be overwhelming.

If you want something that’s easy to use and helps you facilitate sales and projects, Insightly is great.

We’ve used both, and Insightly feels simpler to get started with.

Trust us; it’ll make your life easier.

Frequently Asked Questions