Picking the right software for your business can feel like trying to choose between two awesome video games.
You know you need something to help organize customers and marketing.
You’re worried about wasting time learning a tool that doesn’t really fit.
What if you pick the wrong one and lose customers?
Don’t sweat it! We’ll break down the key differences between ActiveCampaign vs Monday CRM.
Overview
We’ve rolled up our sleeves and put ActiveCampaign and Monday CRM through their paces.
Our team thoroughly tested features, workflows, and integrations, using them in real-world scenarios so that you can get an honest, hands-on comparison.
Ready to explore the power of ActiveCampaign? Sign up for free & see how it could transform your marketing & sales efforts!
Pricing: It has a free plan. The premium plan starts at $15/month.
Key Features:
- Marketing automation
- Email marketing
- Sales CRM
Join over 150,000 teams worldwide that rely on Monday.com to streamline their workflows and boost productivity.
Pricing: It has a free plan. The premium plan starts at $9/month.
Key Features:
What is ActiveCampaign?
Think of ActiveCampaign as your all-in-one marketing buddy.
It helps you talk to customers, automates emails, and organizes sales. It’s built for growing businesses.
Ready to explore the power of ActiveCampaign? Sign up for free and see how it could transform your marketing and sales efforts!
Key Benefits
- Visual automation builder: No coding needed! Design complex workflows with easy drag-and-drop tools.
- Advanced segmentation: Go beyond basic lists—target contacts based on behavior, interests, and more.
- Built-in CRM: Organize your contacts, track interactions, and score leads for better follow-up.
- Over 850+ integrations: Connect with your favorite tools and streamline your workflow.
- Personalized email marketing: Send emails that feel like a one-on-one conversation.
Pricing
ActiveCampaign offers you a tiered pricing based on the number of contacts and features you need.
- Starter: Starts at $15/month for 10x Email sends, 1 User, Multi-step marketing automation.
- Plus: Starts at $49/month for 10x Email sends 1 User, Multi-step marketing automation, Automation triggers & actions.
- Pro: Starts at $79/month for 12x Email sends, 3 Users, Multi-step marketing automation, and Unlimited actions.
- Enterprise: Starts at $145/month for 15x Email sends, 5 Users, Multi-step marketing automation, Email campaigns & newsletters.
Pros
Cons
What is Monday CRM?
Monday CRM is like a flexible digital workspace. It helps teams track sales.
It manages customer interactions. It organizes workflows. It’s all about customization.
Join over 150,000 teams worldwide who rely on Monday.com to streamline their workflows & boost productivity. Explore the platform’s full potential.
Key Benefits
- Visual Workflows: See your projects come to life with colorful boards and timelines. It’s like a Kanban board on steroids!
- Easy Collaboration: Share boards with your team, assign tasks, & keep everyone on the same page. No more endless email chains!
- Tons of Integrations: Connect Monday CRM with your favorite apps, such as Gmail, Slack, and Zoom.
- Customizable Templates: Get a head start with pre-built templates for marketing campaigns, content calendars, and more.
Pricing
Monday CRM offers a free plan for individuals, but to get the most out of it, you’ll want a paid plan. Here’s the breakdown:
- Free: Up to 3 boards, Unlimited docs, 200 templates.
- Basic: $9/month: Unlimited free viewer, Unlimited items, 500 file storage.
- Standard: $12 per user/month: Timeline & client views, Calendar view.
- Pro $19 per user/month: Private boards, Time tracking, Formula Column.
- Enterprise: Custom pricing.
Feature Comparison
Let’s dive into a feature-by-feature comparison of ActiveCampaign and Monday CRM, helping you decide which platform best suits your business needs.
We’ve analyzed real user feedback and review data to give you a clear picture.
Email Marketing and Campaign Management
- ActiveCampaign:
- Excels in email marketing automation.
- Advanced segmentation allows for highly targeted campaigns.
- Detailed analytics show email performance and engagement.
- It offers a strong alternative to Mailchimp with more advanced features.
- Monday CRM:
- Focuses on workflow and task management.
- Email is integrated within the CRM but is less robust than ActiveCampaign.
- Primarily used for tracking sales emails and customer communication.
- Does not offer the same level of email campaign creation.
CRM and Sales Pipeline
- ActiveCampaign:
- Offers a solid CRM with lead scoring and deal tracking.
- Automates sales tasks and follow-ups.
- Provides a visual pipeline to track deals.
- Includes a contract management function.
- Monday CRM:
- Highly customizable CRM built on its flexible platform.
- Visual pipeline management is a core strength.
- Focuses on team collaboration and workflow automation.
- Allows to track every step of the sales process.
Automation and Workflows
- ActiveCampaign:
- Powerful automation tools for marketing and sales.
- Visual automation builder for complex workflows.
- Automates tasks based on user behavior and triggers.
- Offers a free trial of automation features.
- Monday CRM:
- Automates workflows across various departments.
- Customizable automation recipes for repetitive tasks.
- Focuses on project and task automation.
- Task management is a core function.
Customization and Integrations
- ActiveCampaign:
- Offers a wide range of integrations with other apps.
- Customizable fields and tags for data organization.
- API access for advanced integrations.
- Monday CRM:
- Extremely flexible and customizable platform.
- Numerous templates and apps are available in its marketplace.
- Integrates with many popular tools and services.
- It is beneficial for the organization.
Reporting and Analytics
- ActiveCampaign:
- Detailed reporting on email campaigns and sales performance.
- Provides insights into customer behavior and engagement.
- Customizable dashboards for key metrics.
- Monday CRM:
- Focuses on project and workflow reporting.
- Visual dashboards for tracking progress and performance.
- Provides insights into team productivity and efficiency.
- Advanced analytics are available.
User Interface and Experience
- ActiveCampaign:
- User-friendly interface with a learning curve for advanced features.
- Provides helpful tutorials and support resources.
- Mobile application is available.
- Monday CRM:
- Highly visual and intuitive interface.
- Easy to navigate and customize.
- Strong focus on collaboration and team communication.
- Improves customer experience.
Customer Support
- ActiveCampaign:
- Offers live chat, email, and phone support.
- Extensive knowledge base and community forums.
- Support quality can vary.
- Monday CRM:
- Provides 24/7 support via email and live chat.
- Extensive knowledge base and video tutorials.
- Known for responsive customer service.
- Offers a variety of support options.
What to Look For When Choosing CRM Software?
- Consider your team’s technical comfort level.
- Evaluate scalability for future growth.
- Assess mobile app functionality for on-the-go access.
- Check for industry-specific features if needed.
- Ensure data security and compliance measures.
- Look for flexible contract terms.
- Take advantage of free trial periods to test thoroughly.
- Read genuine user reviews and testimonials.
- See if the platform has a strong community.
- Consider how well the application fits your current organization.
Final Verdict (Our Pick)
So, which one wins in ActiveCampaign vs. Monday CRM?
It depends on your specific business needs. ActiveCampaign is the best option for strong email marketing and automation.
If you want a flexible, visual CRM for team collaboration, choose monday.com.
We’ve tested both, and for overall flexibility and ease of use, we lean towards Monday.com.
Its ability to customize workflows and manage tasks visually makes it a powerful tool.
But if email is your main game, Active Campaign has impressive capability.
No matter your choice, take advantage of free trials and click around. You’ll find the right fit by trying it out.
Frequently Asked Questions
Which is better for email marketing, ActiveCampaign or Monday.com?
ActiveCampaign is the clear winner for email marketing. It offers advanced automation, segmentation, and detailed analytics. Monday.com focuses more on workflow management, with email integration but limited campaign features. If email marketing is your priority, choose ActiveCampaign.
Can Monday.com be used as a complete CRM like ActiveCampaign?
Yes, Monday.com can function as a complete CRM, but it’s more customizable. It excels at visual pipeline management and team collaboration. ActiveCampaign’s CRM is more focused on sales automation and leads scoring. It’s about what fits your workflow.
Is ActiveCampaign or Monday.com easier to learn?
Monday.com is generally considered easier to learn due to its visual interface and customizable templates. ActiveCampaign has a steeper learning curve, especially for its advanced automation features. The ease of use depends on the user’s technical comfort.
Which platform offers better integrations?
Both platforms offer a wide range of integrations. ActiveCampaign focuses on marketing and sales integrations, while Monday.com offers integrations across various business functions. The “better” platform depends on your business’s specific tools. Consider which platform best integrates with your existing software.
Which platform is more cost-effective for small businesses needing marketing and CRM?
It depends on your needs. ActiveCampaign might be cost-effective for strong email marketing and basic CRM. Monday.com could be a better choice for flexible workflow and team collaboration. Be sure to check what features you’ll need and compare the pricing. This content should help you decide between activecampaign and Monday.com.
