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Clickfunnels Review 2026: Easy Funnel Builder?

by | Last updated Jan 21, 2026

Clickfunnels

Building sales funnels feels hard.

You want to sell online, but tech stuff gets in the way.

Maybe you’ve heard of ClickFunnels. Does it really make it easy?

Imagine losing customers because your website is confusing.

Or wasting time on complicated tools. You’re losing money and patience.

Other funnel builders are tricky. You need something simple. Something that works.

ClickFunnels 2026 promises to be that easy tool.

In this ClickFunnels review, we’ll see if it lives up to the hype and is truly a simple funnel builder.

Let’s find out together.

Clickfunnels
ClickFunnels

Join thousands using ClickFunnels! See how businesses increased conversions by up to 300%. Start your 14-day free trial & build your first high-converting funnel today.

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What is ClickFunnels?

ClickFunnels is a tool for online business. It helps you sell things online.

Think of it as a website builder but for sales. You can create landing pages to encourage people to sign up.

You can also make pages to sell stuff.

It helps you set up a workflow for your sales. 

You can send email marketing to your customers. It has a template you can use.

You can see analytics to see how well your pages are working.

It has automation to do tasks for you. Some people think it’s worth the cost.

Many expert marketers use it to optimize their sales.

Clickfunnels

Who Created ClickFunnels?

Russell Brunson, an entrepreneur, created ClickFunnels.

He wanted to make creating sales funnels easier.

He saw that sales and marketing online were hard.

He made a page editor so people could easily customize their pages.

ClickFunnels offers tools to help people grow their businesses.

They focus on good customer support. Their vision is to help anyone succeed online.

Top Benefits of ClickFunnels

  • Platform to create sales funnels: ClickFunnels provides an all-in-one place to build your sales process, from landing pages to checkout.
  • Turning visitors into paying customers: It’s designed to increase your conversion rates by guiding people through a clear sales path.
  • Generate leads: Easily capture email addresses and contact information to build your customer base.
  • Selling products made easy: Simplify the process of generating sales with pre-built templates and tools.
  • Streamlined marketing campaigns: Manage your marketing campaigns in one place, from email follow-ups to ad tracking.
  • Software as a service: No need to download or install anything; ClickFunnels is a cloud-based tool.
  • Manage your domain name: You can connect your domain to your funnels, giving your site a professional appearance.
  • Boost your content marketing: Integrate your content with your funnels to attract and engage your audience.
  • Positive clickfunnels experience: Many users continue using clickfunnels due to its user-friendly interface and helpful tools.
  • Reduced learning curve: While there is a learning curve, Clickfunnels simplifies a lot of the technical aspects of building funnels.
Clickfunnels

Best Features

ClickFunnels is an all-in-one platform for your online business.

Clickfunnels offers you to find potential customers and turn them into paying customers.

You can manage your sales & marketing in one place.

It is more than just a tool; it helps you grow your business online fast.

1. Funnel Builder

The funnel builder is the heart of the software.

It lets you create sales funnels that guide people toward buying.

You can use unlimited funnels to grow.

The drag and drop builder makes it easy to move things around.

You don’t need to know how to code.

Clickfunnels

2. Online Store Builder

You can build a full online store with this tool.

It lets you show products and optimize sales easily.

You can add checkout pages where people enter credit card details.

It is a great website builder for selling things.

Everything stays under one roof for your shop.

Clickfunnels

3. Customizable CRM

The contact management tool keeps all your lead info safe.

You can see all the data about what your customers buy.

This sales tool helps you track sales opportunities.

It makes the sales process smooth for small businesses.

You can even use it for a coaching program.

Clickfunnels

4. Email Marketing

The email marketing tools help you talk to your list.

You can send email campaigns or set up email sequences.

With automated email marketing, the system sends messages for you.

This helps generate leads and keep them interested.

Clickfunnels email automation saves you a lot of time.

Clickfunnels

5. Online Courses

You can host and sell online courses right here.

It has professionally designed templates for your lessons.

You can create a members area for like-minded entrepreneurs.

It is a great way to share what you know.

This is a core feature for many clickfunnels users.

Clickfunnels

6. Reports & Analytics

Clickfunnels analytics show you what is working.

You can check your conversion rates for every page. It tracks website visitors and where they come from.

Having all the data helps you fine tune your plan.

You can see your automated sales numbers in real-time.

Clickfunnels Reports & Analytics

7. Payments AI

Payments AI makes it easy to get paid.

It works with many third party integrations like Stripe.

Your customers can use their credit card details safely.

It handles automated sales and recurring bills.

This makes your online business run much better and faster.

Clickfunnels Payments AI

8. Funnel Automations

Automated sales funnels do the work while you sleep.

You can set up funnel automations to trigger different actions.

For example, it can send a message after webinar sign ups.

You don’t have to run the funnel manually. This maps out the best customer journeys.

Clickfunnels Funnel Automations

9. Landing Pages

You can build custom landing pages in just a few minutes.

The landing page builder uses a drag and drop editor.

You can add opt in forms to get email addresses.

Use lead magnets to attract new people.

These web pages are built to turn visitors into leads.

Clickfunnels Landing Pages

Pricing

Plan NamePrice (Billed Annually)
Launch$81/month
Scale$164/month
Optimize$248/month
Dominate$5,997/yr
Clickfunnels Pricing

Pros and Cons

Knowing the good and bad helps you decide. Let’s see if it fits your needs.

Pros

  • Easy funnel creation.
  • All-in-one platform.
  • Pre-built templates.
  • Integrated email marketing.
  • Strong community support.

Cons

  • Higher monthly cost.
  • Steep learning curve.
  • Limited customization.

Alternatives to ClickFunnels

Here are several ClickFunnels alternatives with a brief overview of each:

  • GoHighLevel: An all-in-one marketing and sales platform designed for agencies and businesses, offering comprehensive tools including funnel builders, email marketing, SMS automation, and client management.
  • Pipedrive: A sales-focused CRM known for its intuitive visual sales pipelines, helping teams manage deals and track progress efficiently.
  • Keap: Specializes in automation for small businesses, combining CRM functionalities with email marketing and sales pipeline management.
  • HubSpot: A widely recognized platform offering a suite of “hubs” for sales, marketing, customer service, content management, and operations, ideal for businesses seeking integrated solutions.
  • Folk: A simple, integrated, and proactive CRM with features like sales pipelines, email campaigns, contact management, and workflow automation.
  • Instantly: This company focuses on lead finding and cold email outreach, offering customer relationship management, lead tracking, and sales process automation.
  • ClickUp: A versatile work management platform that can be customized to function as a CRM, offering features like contact management, sales pipeline views, email integration, and customizable dashboards.
  • Monday CRM: A highly customizable platform structured like a spreadsheet, allowing for full-cycle lead management, sales forecasting, email synchronization, and activity tracking.
  • Capsule CRM: A growth-oriented CRM designed for simplicity, helping businesses manage contacts, track sales deals, and maintain client relationships with features like multiple pipelines and task management.
  • Insightly: A CRM suitable for small to mid-sized businesses, offering contact and project management, workflow automation, and robust reporting, along with a user-friendly interface.
  • Freshsales CRM: A cost-effective option offering extensive features for sales teams, including lead communication, conversion tools, AI-based lead scoring, and strong integration capabilities.
  • Salesforce: A robust, industry-leading CRM platform offering extensive features for sales, marketing, and service, known for its high customizability and scalability for larger enterprises.
  • Zendesk: Primarily a customer service and support platform that also offers robust CRM capabilities, providing end-to-end customer interaction management and analytics.

ClickFunnels Compared

Here’s a brief comparison of ClickFunnels with these software solutions:

  • ClickFunnels vs GoHighLevel: While ClickFunnels excels at funnel building for entrepreneurs, GoHighLevel offers a broader, all-in-one marketing suite with advanced agency and CRM features, often including white-label solutions.
  • ClickFunnels vs Pipedrive: ClickFunnels prioritizes high-converting sales funnels, whereas Pipedrive focuses on comprehensive sales pipeline management and CRM functionalities for various business needs.
  • ClickFunnels vs Keap: ClickFunnels is a specialized sales funnel builder that offers templates and drag-and-drop tools. Keap, formerly Infusionsoft, provides a robust CRM with marketing and sales automation for small businesses.
  • ClickFunnels vs ActiveCampaign: ClickFunnels focuses on sales funnels and landing pages, while ActiveCampaign is a powerful marketing automation platform with advanced email marketing and CRM capabilities.
  • ClickFunnels vs HubSpot: ClickFunnels is ideal for creating sales funnels and is easy to use. HubSpot offers an extensive all-in-one marketing, sales, and CRM platform, catering to broader business operations.
  • ClickFunnels vs Folk: ClickFunnels is a sales funnel platform for conversions. Folk is primarily a CRM tool for managing contacts and relationships, distinct from sales funnel automation.
  • ClickFunnels vs Instantly: ClickFunnels builds sales funnels for conversions. Instantly focuses on cold email outreach and lead management, and is often integrated with other platforms like ClickFunnels.
  • ClickFunnels vs ClickUp: ClickFunnels is designed for sales funnels and online marketing. ClickUp is a project management and work operating system that offers task management and team collaboration.
  • ClickFunnels vs Monday CRM: ClickFunnels helps build sales funnels. Monday CRM, part of Monday.com’s Work OS, is a flexible CRM for managing sales pipelines and team collaboration, with strong project management roots.
  • ClickFunnels vs Capsule CRM: ClickFunnels is for creating sales funnels. Capsule CRM is a simpler, contact-centric CRM for managing customer relationships and sales opportunities.
  • ClickFunnels vs Insightly: ClickFunnels focuses on sales funnels. Insightly is a comprehensive CRM with project management capabilities, helping businesses track leads and projects.
  • ClickFunnels vs Freshsales CRM: ClickFunnels specializes in sales funnel creation. Freshsales CRM is a sales automation platform with lead management, email, and phone integration features.
  • ClickFunnels vs Salesforce: ClickFunnels is a tool for building automated sales funnels. Salesforce is a vast, enterprise-level CRM platform offering extensive sales, service, and marketing solutions.
  • ClickFunnels vs Zendesk: ClickFunnels helps create conversion-focused sales funnels. Zendesk is primarily a customer service and support platform, focusing on ticketing and customer engagement.

Personal Experience with ClickFunnels

Our team used ClickFunnels to launch a new online course.

We needed to sell it fast. We wanted a simple way to build sales pages.

Clickfunnels

Here’s what we did:

  • We used the funnel builder, which made creating a landing page easy. We picked a template and changed the text.
  • We added an order form so that people could buy the course right on the page. We didn’t need to code anything.
  • Set up email follow-ups: ClickFunnels sends emails to sign-up recipients, which helped us sell more courses.
  • We tracked our results. We saw how many people visited the page and bought the course, which helped us determine what worked.
  • Customized CRM: We tracked customer data, making it easier to follow up and offer additional products.

ClickFunnels made it simple. We launched our course quickly. We sold more courses than we expected.

Final Thoughts

ClickFunnels is a powerful tool. It helps build sales funnels.

It’s good for selling online. It’s easy to use, but it costs more.

It’s great for people who want to grow their business. It’s not for everyone.

It might be worth it if you need a simple way to sell. It’s also a good choice if you want many features in one place.

Ready to see if ClickFunnels is right for you?

Start your free trial today and build your first funnel!

Frequently Asked Questions

What does ClickFunnels do?

ClickFunnels simplifies the process of building high-converting sales funnels and websites. It replaces fragmented tools by combining landing pages, email marketing, and payment processing into one platform. Basically, it turns visitors into customers automatically.

How much does ClickFunnels cost per month?

Plans start at $81/month for the Launch tier. If you need more features like increased funnel limits, the Scale plan is $164/month, and the Optimize plan is $248/month. Annual billing is available for huge savings.

Is it safe to use ClickFunnels?

Yes. They use secure payment gateways (like Stripe and PayPal integrations) and provide SSL encryption for all pages. Your customer data and financial transactions are handled with industry-standard security protocols.

Which is better: Kajabi or ClickFunnels?

Kajabi excels at membership sites and online courses with a polished student experience. ClickFunnels is superior for aggressive sales funnels and selling physical products. Choose ClickFunnels for sales volume; choose Kajabi for course delivery.

Can you make money with ClickFunnels?

Yes, in two ways. You can use it to sell your own products and courses more effectively. Alternatively, their affiliate program is famous, paying commissions if you refer others to the software.

How do I cancel my subscription to ClickFunnels?

Log into your account dashboard and navigate to Account Settings. Select “Billing and Subscription,” then click “Cancel Subscription.” Follow the prompts. It’s straightforward, but ensure you back up your contacts and data first.

Are ClickFunnels worth it?

If you are selling a product and need a structured sales process, yes. The ROI comes from higher conversion rates compared to standard websites. However, if you just need a simple blog, a standard builder like WordPress is cheaper.

More Facts about ClickFunnels

  • What it is: ClickFunnels is a tool that helps businesses build “sales funnels.” These are step-by-step pages that turn visitors into customers.
  • Ready-made templates: It gives you many pre-built designs for different goals, like launching a product or hosting a video class.
  • Easy to build: You don’t need to know how to write computer code. You can just drag and drop parts to make your website.
  • Email tools: The system can send automated emails to people, such as a “welcome” note or a reminder if they forgot to buy something.
  • Tracking success: It tracks your numbers for you. It shows how many people visited your site and how many actually made a purchase.
  • Works with others: You can connect it to other apps you use for your business, such as specialized email programs or customer lists.
  • Teaching and courses: You can use it to create a private website where people pay to take a class or join a club.
  • Learning center: The company offers extensive training to help you sell better with their tools.
  • The Basic Plan costs $127 per month (or less if you pay for a full year at once). It lets you build 20 funnels and have one website.
  • The Pro Plan: This costs $157 per month (on the annual plan). It gives you more funnels and lets more people help manage the account.
  • Try before you buy: New users can try the software for free for 14 days to see if they like it.
  • Money-back guarantee: If you pay for a full year and change your mind, they offer a 30-day window to get your money back.
  • Testing pages: You can run a “test” by showing two different pages to see which one drives more sales.
  • Extra sales: It has “one-click” buttons that let customers easily add extra items to their cart during checkout.
  • It takes time to learn: Some people find the software hard to use at first and say it takes a while to understand everything.
  • Speed issues: Some users report that pages load slowly, which may cause customers to leave.
  • Cost: Many people think it is expensive compared to other tools that do similar things.
  • Security: It lacks “two-factor authentication,” an extra security step (like a text code) to keep hackers out.
  • Customer Support: You can chat with support via a chat box. While the agents are nice, users say it can take a long time to reach a real person.
  • Community help: There is a large group of other users online who help each other fix problems and share tips.

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