ClickFunnels vs Salesforce: Find Your Best Fit in 2025

by | Last updated Mar 4, 2025

Winner
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9.0
Runner Up
Salesforce
7.5
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You’re trying to grow your business online, right?

But deciding between ClickFunnels vs Salesforce feels like trying to pick between two different planets.

You need something that works and don’t have time for endless research.

Don’t worry; we will break down ClickFunnels vs Salesforce in simple terms.

Let’s find your best fit!

Overview

We’ve spent countless hours diving into ClickFunnels and Salesforce, testing their features, and analyzing user feedback

This hands-on experience allows us to provide a clear, practical comparison, helping you make an informed decision.

CTA 2 1 1

Generate more leads & boost your sales with ClickFunnels.

9out of 10

Pricing: It has a free plan. Paid plan starts at $81/month

Key Features:

Salesforce

Ready to explore the world’s leading CRM? Sign up for a free trial of Salesforce today!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $25/month.

Key Features:

What is ClickFunnels?

Think of ClickFunnels as your all-in-one sales and marketing toolbox.

It helps you build sales funnels.

These funnels guide customers to buy your products. Easy, right?

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ClickFunnels
8.0

Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.

Key Benefits

  • Drag-and-drop builder: Easily create high-converting pages without any coding.
  • Pre-built templates: Get a head start with proven funnel designs for various industries.
  • A/B testing: Optimize your funnels for maximum conversions.
  • Email marketing integrations: Connect with your audience and nurture leads.
  • Affiliate management tools: Build your army of promoters to boost sales.

Pricing

ClickFunnels has a simple pricing structure with two main plans:

  • Startup: $81/month – Includes 3 Brand Workspaces, 3 Team Members, Unlimited Funnels, Unlimited Courses.
  • Platinum: $248/month -Includes 10 Brand Workspaces, 10 Team Members, Unlimited Funnels, Unlimited Courses, and Unlimited Contacts.
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Pros

  • Intuitive interface.
  • Great funnel templates.
  • Effective sales tools.
  • Strong community support.
  • Boosts conversion rates.

Cons

  • Can be expensive.
  • Limited design flexibility.
  • No built-in CRM.

What is Salesforce?

Okay, let’s talk Salesforce. It’s a big name in the CRM world.

Think of it as a super-powered tool. It helps businesses manage customer relationships.

It does a lot more than keep contacts. It’s also flexible; you can customize it to fit your needs.

Salesforce
Salesforce
7.5

Ready to see what Salesforce can do for you? Start your free trial today and experience it!

Key Benefits

Pricing

Salesforce offers a variety of plans to fit your budget:

  • Starter Suite: $25/user per month
  • Pro Suite: $100/user per month
  • Enterprise: $165/user per month
  • Unlimited: $330/user per month
  • Einstein 1 sales: $500/user per month
Salesforce

Pros

Cons

  • It can be expensive.
  • Steep learning curve.
  • Setup can be complex.
  • Updates can be disruptive.

Feature Comparison

Let’s get down to the nitty-gritty.

We’re breaking down the key features of ClickFunnels and Salesforce to show you where each platform shines.

Marketing Automation

ClickFunnels: Focuses on marketing automation for sales funnels. It’s designed to automate the process of turning visitors into customers, with built-in tools for creating landing pages and follow-up sequences.

Salesforce: Provides robust marketing automation within its broader CRM platform. It allows for complex campaign management and integration with other Salesforce services.

Click-funnels-products

Email Marketing

ClickFunnels: Offers basic email marketing capabilities. It’s good for follow-up emails within funnels but may lack advanced features for large-scale campaigns.

Salesforce: Provides advanced email marketing through Marketing Cloud, allowing for highly personalized campaigns and detailed analytics.

Personalization

ClickFunnels: Allows for some personalized content within funnels, such as dynamic headlines and offers based on user behavior.

Salesforce: Excels in personalized customer experiences, using data from across its platform to tailor interactions.

Cloud-Based Access

ClickFunnels: Is a cloud-based platform, making it accessible from anywhere with an internet connection.

Salesforce: Is also a cloud-based CRM, offering secure and reliable access to data and tools. Both are cloud-based so that you can access them from anywhere.

Ease of Use

ClickFunnels: Is known for its ease of use, especially for building sales funnels quickly. It’s ideal for users who want a straightforward interface.

Salesforce: Can be more complex due to its extensive features, but it offers a range of tools to help users navigate the platform.

Outreach in Salesforce

Knowledge Base and Support

ClickFunnels: This provides a knowledge base with tutorials and guides, along with customer support via email and chat.

Salesforce: This offers a comprehensive knowledge base, community forums, and extensive customer support options, catering to businesses of all sizes.

Built-in Functionality

ClickFunnels: ClickFunnels has built-in tools for creating landing pages, sales funnels, and membership sites, making it an all-in-one solution for sales-focused tasks.

Salesforce: This offers a wide range of built-in functionalities for sales, marketing, and customer service, integrated into a unified platform.

What to Look For When Choosing a CRM Tool?

  • Specific Business Needs: Don’t get swayed by flashy features. Really dig deep. What are your exact challenges? 
  • Scalability: Can the CRM grow with you? Think beyond your current size. Will it handle increased data, more users, and expanding workflows? 
  • Integration Capabilities: Does the CRM play well with your existing tools? Check for integrations with your email, calendar, marketing automation, and other crucial software
  • Customer Support: How responsive and helpful is their support team? Issues will arise. Quick, reliable support can minimize downtime and frustration. 
  • Training Resources: Does the provider offer comprehensive training? Easy onboarding is crucial for user adoption. 
  • Data Security: Ensure the CRM has robust security measures to protect your customer data. Check for features like data encryption, access controls, and compliance certifications. Your customers’ trust depends on it.

Final Verdict (Our Pick)

After thoroughly testing and comparing ClickFunnels vs Salesforce, our pick depends heavily on your specific needs.

If you’re a small business or entrepreneur focused primarily on sales funnels.

ClickFunnels offers a user-friendly, built-in solution.

Larger businesses of all sizes need a comprehensive CRM with advanced marketing automation and personalized customer experiences.

Salesforce is the more powerful choice.

We’ve used both extensively, and our insights come from real-world application, ensuring you get practical, reliable advice.

Frequently Asked Questions

Is ClickFunnels or Salesforce better for small businesses?

ClickFunnels is often better for small businesses focused on direct sales funnels due to its ease of use and built-in tools. Salesforce, while powerful, can be overwhelming for very small teams without dedicated CRM expertise.

Can I integrate ClickFunnels with Salesforce?

Yes, you can integrate ClickFunnels with Salesforce. This allows you to capture leads from your funnels and transfer them into your Salesforce CRM for further management and personalized follow-up.

Which platform offers better marketing automation?

Salesforce offers more robust marketing automation capabilities, especially for complex campaigns and businesses of all sizes. ClickFunnels focuses on automating sales funnels, but Salesforce has a wider range of marketing tools.

Is Salesforce or ClickFunnels more expensive?

Salesforce generally has higher costs, especially for its advanced features and enterprise-level plans. ClickFunnels offers more affordable options for users focused on sales funnels and basic email marketing.

Does Salesforce or ClickFunnels offer better customer support?

Salesforce offers more comprehensive support, including a detailed knowledge base, community forums, and dedicated support teams. ClickFunnels provides support through email and chat, which is adequate but less extensive.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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