⚡ Quick Verdict:
- Pricing: Copper CRM starts at $9/seat/month. Bitrix24 charges a flat $49/month, not a per user basis.
- Best for: Copper for Gmail-based sales teams. Bitrix24 for teams wanting an all in one platform.
- Key difference: Copper lives inside Google Workspace. Bitrix24 bundles CRM, project management, and chat.
- Our pick: Copper CRM for most small business sales teams. It cuts manual data entry from your Gmail inbox.
Copper CRM and Bitrix24 solve the same problem in very different ways.
Copper is a sales CRM that lives inside your Gmail inbox.
Bitrix24 is a single platform for CRM, projects, and team chat.
One is built only for Google Workspace fans.
The other tries to run your whole business from one place.
This guide shows which CRM software fits your sales process best.
Overview
This Copper CRM vs Bitrix24 comparison covers copper crm pricing, features, and ease of use.
We also break down who each tool works best for.
Our sources include published specs, documentation, and user reviews.
Our writers also spent hands-on time inside both tools.
By the end, you will know which CRM tool to pick.
What is Copper CRM?
Copper CRM is a sales CRM built only for Google Workspace.
It launched in 2012 as a Gmail extension that killed manual data entry.
Today it is a full customer relationship management platform.
Copper helps you manage clients and grow customer relationships.
It gives simple CRM functionality without the weight of a classic CRM.
You access every record straight from your inbox.
Copper works from your Gmail inbox, Google Calendar, and Google Docs.
A Chrome extension pulls CRM data right beside your email.
Copper says it serves more than 30,000 customers, including Google itself.
🏆 Winner: Copper CRM
Copper’s integration with Gmail and Google Calendar removes busywork. It fits sales reps who live in Google products all day.
Copper CRM Pricing
Here is what Copper CRM pricing looks like in 2026. Copper charges per user, paid monthly or yearly, so costs grow with your sales team.
| Plan | Price | Best For |
|---|---|---|
| Starter | $9/seat/month | Organizing new contacts only |
| Basic | $23/seat/month | Small business sales teams |
| Professional | $59/seat/month | Workflow automation and reporting |
| Business | $99/seat/month | Email sequence and bulk emails |
Pricing verified January 2026.
Free trial: Copper offers a 14-day free trial. No credit card is needed to start.
Money-back guarantee: Copper does not publish a formal refund window. Cancel before renewal to avoid the next charge.
📌 Note: The Starter plan lacks pipeline tools. It only organizes contacts. You need Basic to create pipelines and track deals.
⚠️ Warning: Copper’s own site quotes higher monthly rates when not paid annually. Expect roughly $29, $69, and $134 per seat if you skip the yearly plan.
Key Benefits of Copper CRM
Here is what makes Copper CRM worth a look for Gmail users:
- Google Workspace integration: Copper syncs emails, meetings, and contacts automatically. It works across Gmail, Google Sheets, and Google Drive.
- Less busywork: Copper fills records from your Gmail inbox. This cuts manual data entry for sales reps.
- Visual pipelines: Build multiple pipelines to easily track deals. Drag cards across stages as they move.
- Workflow automation: Copper can automate tasks and send automated emails. It also supports lead scoring.
- Email tools: Save email templates and track opens and clicks. Website tracking shows how leads engage.
- Custom reporting: Generate reports from your own Copper data. See pipeline health at a glance.
What Our Team Noticed
Our writer signed up for Copper in January and set up a pipeline from Gmail. Here is what stood out:
Copper CRM Pros & Cons
✅ Pros
- Deep Google Workspace integration that syncs Gmail and Google Calendar
- Chrome extension puts CRM data next to your email
- Cuts manual data entry by pulling contacts from Gmail
- User-friendly and powerful API for building integrations
❌ Cons
- Pricing runs high compared to other CRM tools
- Works only for Google Workspace, not Microsoft 365
- Marketing runs on an outside tool called Outfunnel
What is Bitrix24?
Bitrix24 is a unified platform for CRM and project management.
It bundles sales, tasks, chat, and internal communications in one place.
The Bitrix24 CRM tracks leads, deals, contacts, and companies.
Project management tools include Gantt charts and Kanban boards.
You also get group chats, video calls, and file sharing.
A free plan supports up to 12 users with core CRM features.
🥈 Runner Up: Bitrix24
Bitrix24 packs many features into one tool. It suits remote teams that want CRM and project management together.
Bitrix24 Pricing
Bitrix24 charges a flat fee per organization, not per user basis. One price covers your whole team on paid plans.
| Plan | Price | Best For |
|---|---|---|
| Basic | $49/organization/month | Smaller businesses starting out |
| Standard | $99/organization/month | Growing teams with unlimited users |
| Professional | $199/organization/month | Advanced automation features |
| Enterprise | $399/organization/month | Large or remote teams |
Pricing verified January 2026.
Free trial: Bitrix24 offers a 30-day trial of the Professional plan. A free plan also runs forever for up to 12 users.
Money-back guarantee: Annual plans save 20 percent. Two-year plans save 31 percent. Cancel anytime before renewal.
📌 Note: The free plan gives 5 GB storage and core CRM. It has limited features, lacking invoicing and full workflow automation.
⚠️ Warning: Table prices follow our verified data. Bitrix24 also lists a Plus tier around $39/month for up to 24 users, so check current plans before you buy.
Key Benefits of Bitrix24
Here is what makes Bitrix24 worth considering for busy teams:
- All in one platform: CRM, project management tools, and communications tools sit in a single platform. No add ons needed for the basics.
- Free plan: Unlimited users get chat and collaboration tools at no cost. Great for a first sales funnel.
- Task management: Assign tasks, set deadlines, and view Gantt charts. Kanban boards make managing projects visual.
- Sites and store: Build landing pages, web forms, and online stores. A product catalog powers simple selling.
- Automation features: Automated workflows handle updates and reminders. Lead management moves deals along the sales pipeline.
- Extra tools: Employee directory, contact center, and company structure charts. It connects with Google Analytics too.
What Our Team Noticed
Our writer opened a free Bitrix24 account and explored its many features. Here is what stood out from that time:
Bitrix24 Pros & Cons
✅ Pros
- Free plan for unlimited users on chat and collaboration
- Flat pricing keeps costs low for medium sized businesses
- Bundles CRM, tasks, and internal communications in one place
- Mobile apps for iOS and Android keep teams connected
❌ Cons
- Steep learning curve from so many features
- Interface can feel busy and overwhelm new users
- Support and customization options draw some complaints
Feature Comparison
Ready to dig into Copper CRM vs Bitrix24 feature by feature?
We look at eight key features so you can match each tool to your needs.
| Feature | Copper CRM | Bitrix24 |
|---|---|---|
| Starting Price | $9/seat/month | Free / $49 flat |
| Free Plan | ❌ | ✅ |
| Google Workspace CRM | ✅ | ❌ |
| Project Management | Basic | ✅ |
| Workflow Automation | ✅ | ✅ |
| Chat & Video Calls | ❌ | ✅ |
| Website & Store Builder | ❌ | ✅ |
| Per User Pricing | ✅ | ❌ (flat fee) |
| Best For | Gmail sales teams | All in one teams |
1. Core CRM and Contact Management
Copper CRM: Copper handles contact management from your Gmail inbox. New contacts, leads, and companies fill in automatically. You can add a new lead or update deals without leaving Gmail and Google Calendar. Create tasks directly from your inbox too.
Bitrix24: The Bitrix24 CRM tracks leads, deals, contacts, and companies in one database. It adds a contact center for inbound inquiries. This suits sales management across bigger teams.
2. Google Workspace Integration
Copper CRM: This is Copper’s strongest area. Copper’s integration syncs Gmail, Google Sheets, Google Docs, and Google Drive. Google Workspace (formerly G Suite) users get CRM data beside every email. No other CRM ties this closely to Google products.
Bitrix24: Bitrix24 connects with Google and other tools, but it is not built around them. It links to Google Analytics and email, yet the CRM lives on its own platform. Google Workspace integration is lighter here.
3. Sales Pipelines and Deals
Copper CRM: Copper lets you create pipelines and run multiple pipelines side by side. Sales reps easily track deals across stages. Lead scoring helps a sales team focus on the best new lead first.
Bitrix24: Bitrix24 offers a visual sales pipeline plus a sales funnel view. You can build several pipelines and automate stage changes. It works well once you climb its learning curve.
4. Workflow Automation
Copper CRM: Copper’s workflow automation cuts repetitive work. You can automate tasks and trigger automated emails. Email sequence and bulk emails need the Business tier, sent straight from your Gmail account.
Bitrix24: Bitrix24 brings deeper automation features. Automated workflows handle approvals, reminders, and routing. Full workflow automation sits on paid plans, not the free plan.
5. Project Management
Copper CRM: Copper can manage projects tied to accounts, but this is not its focus. It is a sales CRM first. Teams needing heavy project management often add other tools.
Bitrix24: Project management is a core strength. Gantt charts, Kanban boards, and task management cover different aspects of managing projects. You can upload files and co-edit online documents in real time.
6. Communication and Collaboration
Copper CRM: Copper leans on Gmail for messages. It has no built-in chat. Your internal communications stay inside Google products, which many small teams already prefer.
Bitrix24: Bitrix24 is also a communications platform. Group chats, video calls, and an activity stream keep remote teams in sync. An employee directory and company structure chart round it out.
7. Marketing and Lead Generation
Copper CRM: Copper’s marketing tools are lighter and run through an outside app, Outfunnel. You still get email templates and website tracking. Some users find this part clunky.
Bitrix24: Bitrix24 has built-in marketing campaigns, landing pages, and web forms. Lead generation flows straight into the CRM. This helps teams that want marketing and sales together.
8. Ease of Use
Copper CRM: Copper feels familiar if you know Google products. The user interface is clean and user friendly. New users get moving fast, which speeds up adoption.
Bitrix24: Bitrix24 is powerful but not incredibly easy at first. The many features create a steep learning curve. Good support resources and training help new users settle in.
⚠️ Warning: Bitrix24 packs in more, but that depth can overwhelm a small business. Copper does less and stays simple on purpose.
9. Pricing & Cost
Let us compare the paid plans side by side.
| Plan | Copper CRM | Bitrix24 |
|---|---|---|
| Free | ❌ | ✅ (12 users) |
| Entry | $9/seat/month | $49/month flat |
| Mid | $59/seat/month | $99/month flat |
| Top | $99/seat/month | $399/month flat |
Copper CRM: Copper charges per seat, so a 10-person sales team on the Business plan adds up fast. The value is the tight Gmail link, not the low price.
Bitrix24: Bitrix24 uses flat pricing, so cost does not rise with headcount. A big team on Standard often pays far less than a similar Copper team.
Different Scenarios
| If You Need… | Choose | Why |
|---|---|---|
| Deep Gmail CRM | Copper CRM | Best Google Workspace integration |
| A free plan | Bitrix24 | Free for 12 users |
| Project management tools | Bitrix24 | Gantt and Kanban built in |
| Simple sales CRM | Copper CRM | Clean, fast to learn |
| Flat pricing for big teams | Bitrix24 | No per user basis fee |
💰 Your Budget
Copper’s per-seat cost rises with every sales rep. Bitrix24’s flat fee stays put, which helps larger teams and tight budgets.
🔌 Your Tech Stack
If you live in Gmail and Google Docs, Copper fits like a glove. If you use mixed tools, Bitrix24’s single platform is safer.
📊 Your Sales Process
Copper keeps your sales process inside email with less manual data entry. Bitrix24 adds a fuller sales funnel and lead management.
🎓 Your Experience Level
New users find Copper easy from day one. Bitrix24 rewards patience but has a steeper start with its many features.
🆓 Free Trials and Demos
Copper gives a 14-day free trial. Bitrix24 offers a 30-day Professional trial plus a free plan. Test both before you commit.
🛟 Support Options
Copper offers standard support with helpful docs. Bitrix24 has training and support resources, though some users report slow replies.
Switching Guide
Already using one of these tools? Here is what to expect if you switch.
🔄 Switching from Copper to Bitrix24?
✅ What you’ll gain:
- A free plan and flat pricing for unlimited users
- Project management tools like Gantt charts and Kanban boards
- Built-in group chats and video for internal communications
❌ What you’ll lose:
- Deep Google Workspace integration inside Gmail
- The Chrome extension that works from your Gmail inbox
- Copper’s simple, low learning curve
📋 How to switch:
- Export contacts and deals from Copper as CSV
- Create a Bitrix24 account and pick a plan
- Import your data and rebuild pipelines in Bitrix24
🔄 Switching from Bitrix24 to Copper?
✅ What you’ll gain:
- Native Gmail and Google Calendar sync with less busywork
- A cleaner user interface that new contacts flow into
- Faster onboarding for a Google-first sales team
❌ What you’ll lose:
- The free plan and flat, per-organization pricing
- Full project management and collaboration tools
- Built-in web forms, landing pages, and online stores
📋 How to switch:
- Export leads and companies from Bitrix24
- Start a Copper account and connect Google Workspace
- Import contacts and set up your pipelines
What Our Review Didn’t Cover
This comparison focused on small business and mid-sized sales teams. We did not test heavy enterprise setups or custom developer builds. Our notes reflect the January 2026 versions, so features may shift. If you run a large call center or need niche compliance, your results may differ from ours.
Final Verdict
| Category | Winner |
|---|---|
| 💰 Pricing Value | Bitrix24 |
| 🔗 Google Integration | Copper CRM |
| 📊 Project Management | Bitrix24 |
| 🎯 Sales CRM Focus | Copper CRM |
| 👶 Ease of Use | Copper CRM |
| 🧩 All-Round Features | Bitrix24 |
| 🏆 Overall Winner | Copper CRM |
🏆 WINNER: COPPER CRM
Copper CRM wins for Google-first sales teams.
Best for: Gmail-based sales reps, small business teams, and Google Workspace users.
Copper CRM and Bitrix24 are two very different products.
Copper is a focused sales CRM that lives inside Google Workspace.
Bitrix24 is a broad tool for CRM, projects, and communication.
Bitrix24 is a strong pick for teams wanting one tool and a free plan.
But if your work runs on Gmail, Copper CRM is the better choice.
More of Copper Compared
Here is how Copper CRM stacks up against other CRMs and CRM software:
Copper wins on: Tighter Gmail workflow, faster setup for Google users, less manual data entry
HubSpot wins on: Bigger free tier, deeper marketing tools, wider app marketplace
Copper CRM vs Salesforce
Copper wins on: Simpler learning curve, native Google Docs feel, lower setup effort for small business
Salesforce wins on: Advanced capabilities, enterprise scale, heavy customization options
Copper CRM vs Capsule CRM
Copper wins on: Stronger Google workspace integration, richer sales reporting, built-in lead scoring
Capsule wins on: Lower entry price, lighter feel, gentler for very small teams
More of Bitrix24 Compared
Here is how Bitrix24 measures up against other CRM tools:
Bitrix24 wins on: Free plan for more users, bundled chat and video, flat pricing that skips the per user basis
Zoho CRM wins on: Cleaner analytics, easier customization, smoother reporting for a sales team
Bitrix24 wins on: Lower cost at scale, built-in project management tools, more collaboration tools in one place
HubSpot wins on: Friendlier onboarding, polished marketing campaigns, larger integration library
Bitrix24 vs ClickUp
Bitrix24 wins on: Full CRM plus contact center, phone and chat channels, unified platform for whole company management
ClickUp wins on: Sharper task views, lighter interface, quicker start for new users
Frequently Asked Questions
What is Copper CRM used for?
Copper CRM is a sales CRM for Google Workspace. It manages contacts, deals, and pipelines from Gmail while cutting manual data entry for sales reps.
What is the old name of Copper CRM?
Copper was formerly called ProsperWorks. It launched in 2012 as a Gmail extension and later rebranded to Copper as a full CRM.
Is Bitrix24 really free?
Yes. Bitrix24 has a free plan for up to 12 users with core CRM, chat, and tasks. Paid plans add advanced features and more storage.
What are the limitations of Bitrix24?
The main limits are a steep learning curve and a busy interface. The free plan also skips invoicing and full workflow automation.
Does Copper CRM work with Outlook?
Not natively. Copper is built for Google Workspace, not Microsoft 365. Outlook users are better served by another CRM designed for their email.
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