Folk vs HoneyBook: Which CRM is Best in 2025?

Running a business? It’s tough! You need to keep track of clients, appointments, and payments.

Sometimes, it feels like everything’s a mess.

Folk vs HoneyBook comes up a lot when people search for help, but how do you know which one is right?

Good news!

We’re going to break down Folk vs HoneyBook so you can decide which CRM is best for your business. 

Overview

We’ve spent hours diving into both Folk and HoneyBook, testing their features, and comparing their ease of use.

This hands-on experience lets us give you a real, practical look at which CRM might be the better fit for your business needs.

What is Folk?

Folk is a modern CRM. It’s built for teams.

It helps you manage contacts. It’s easy to use. It’s all about collaboration.

Key Benefits

• Organize up to 5000 contacts in one place.
• Share contact lists with up to 10 team members.
• Send personalized emails to 250 contacts per day.
• Integrate with over 1000 apps via Zapier.
• Create 5 custom contact fields.

Pricing

Folk’s basic plan starts at $20 per user per month.

• Standard: $20/month
• Premium: $40/month
• Custom: $80/month

What is HoneyBook?

Now, let’s talk about it. It’s for freelancers and small businesses. 

It helps manage client projects. You can send contracts and invoices, schedule meetings, and keep everything in one place.

Key Benefits

• Stay easily organized: Manage all your projects, clients, and communication in one central hub.
• Get paid faster: Send invoices and receive payments online with ease.
• Boost your bookings: Create and send professional proposals in minutes.
• Automate your workflow: Streamline tasks like sending contracts and follow-up emails.

Pricing

HoneyBook offers a free trial to get a feel for the platform. They have a simple pricing structure with two main options:

• Starter ($19/month): Ideal for solopreneurs and new businesses with basic needs.
• Essentials ($39/month): Unlocks almost every feature with limited access.
• Premium ($79/month): Unlocks unlimited projects and clients for growing businesses.

Feature Comparison

Let’s dive into the core features.

We’ll break down the key differences between Folk and HoneyBook, focusing on how each platform handles essential business tasks.

Project Management

• Both platforms offer project management tools, but HoneyBook leans toward creative professionals, with workflows tailored to events and client projects. Folk has more of a general crm feel. Honeybook has more of an all-in-one feel.
• Consider your industry: HoneyBook excels in visual project tracking, while Folk offers broader contact and project organization.

Client Portal

• HoneyBook’s client portal is highly polished, providing a seamless experience for clients to view documents, make payments, and communicate.  
• Folk also provides client portal access, but with differences in the look and feel.

Templates and Customization

• HoneyBook provides beautiful, customizable templates for proposals, contracts, and invoices, helping maintain your brand consistency.  
• Folk also allows for customizable templates but may have a different workflow.  

Payment Processing

• HoneyBook has built-in payment processing, simplifying the process of collecting payments from clients.  
• Folk may integrate with other payment processors.    

Questionnaires

• Both platforms allow you to create questionnaires to gather information from clients. Honeybook and Folk both have very useful questionnaire features.
• This feature is very important for many small business owners.

Time Tracking

• HoneyBook offers integrated time tracking, allowing you to bill clients for your time accurately.   
• Time tracking may be handled differently in Folk or through integrations.

Contact Management & Organization

• Folk excels at contact management, offering robust features for organizing and segmenting your contacts. It’s built to handle large contact lists and complex relationships.
• HoneyBook also manages contacts, but its focus is more on client relationships tied to specific projects.

What to Look For When Choosing CRM Software?

• Scalability: Can it grow with your business?
• Integration: Does it connect with your existing tools?
• Reporting: Can you easily track key metrics?
• Mobile Accessibility: Is it usable on the go?
• Support: Does the vendor offer reliable assistance?
• Training: Is there adequate training and onboarding?
• Security: How well does it protect your customer data?
• Industry Specifics: Does it cater to your industry’s needs (Our Pick)

Final Verdict (Our Pick)

So, which one wins? It depends on your needs.

For many creative small businesses, HoneyBook is the better choice.

It’s easy to use and looks great.

If you need strong contact management, Folk is a good choice.

We like HoneyBook’s all-in-one setup.

It keeps everything in one place. We’ve used both a lot.

We know what works. Trust us to help you pick the right tool.

Make your business run smoother.

Frequently Asked Questions