Choosing the right one can feel like a headache, right?
You’re probably juggling leads and deals and trying to keep customers happy.
You may have heard about Folk and Nimble CRM and are wondering which one is the real deal.
Well, good news!
We’re going to break down both options for Folk vs Nimble CRM, plain and simple, so you can pick the best CRM for your business.
Overview
To give you the clearest picture, we didn’t just read reviews.
We got our hands dirty, testing both Folk and Nimble CRM.
Our team explored each platform’s features, from contact management to sales tracking, to bring you a real-world comparison.
It excels at managing 10,000 contacts and building relationships. It has powerful automation.
Pricing: It has a free trial. The premium plan starts at $20/month.
Key Features:
- Sales pipelines
- Advanced reports
- Android app
Overwhelmed by your contacts? Nimble CRM helps you stay organized & build stronger.
Pricing: It has a free trial. Premium plan starts at $24.90/month.
Key Features:
- Contact management
- Sales pipeline management
- Social media integration
What is Folk?
Folk is a modern CRM. It’s built for teams.
It helps you manage contacts.
It’s easy to use. It’s all about collaboration.
Also, explore our favorite Folk alternatives…
Our Take
It excels at managing 10,000 contacts and building relationships. It has powerful automation that some businesses need.
Key Benefits
- Manage 10,000 contacts.
- Connect five email accounts.
- No warranty mentioned.
Pricing
All the plans will be billed annually.
- Standard: $20/member/month.
- Premium: $40/member/month.
Pros
Cons
What is Nimble CRM?
Nimble CRM is all about relationships.
It focuses on social selling, pulls contacts from many sources, helps you stay connected, and is excellent for social media users.
Also, explore our favorite Nimble alternatives…
Our Take
See how Nimble CRM can boost your sales by 30% in 2025. Unlock the power of unified relationship management, social and business data, and streamlined contact management.
Key Benefits
- Excellent contact management: Organize all your contact details and communication history in one place. No more searching through endless emails!
- Social media integration: You can see your contacts’ social media activity directly within Nimble, which helps you understand them better.
- Simple and easy to use: Nimble is known for its user-friendly interface. You’ll be up and running in no time.
- Affordable pricing: Nimble offers competitive pricing, making it an excellent option for small businesses and startups.
- Powerful integrations: Connect Nimble with over 200 popular business apps. This expands its functionality even further.
Pricing
- Monthly: $24.90 per month, 25,000 Contact Records, 2GB/Seat Storage, Nimble Prospector.
Pros
Cons
Feature Comparison
This comparison evaluates Folk, which focuses on nurturing real relationships and helping small business teams organize contacts.
Nimble, a platform known for its ability to aggregate social and business data to drive business growth.
This analysis clarifies which solution is the better investment for dedicated relationship management versus a comprehensive social engagement and business data platform.
1. Core Platform Focus and Goal
- Folk: The primary goal is to build genuine connections and manage real relationships. It is built as a lightweight customer relationship management tool for individuals and small business teams focused on networking and personal outreach across diverse use cases.
- Nimble: The focus is on acting as a unified relationship management platform, automatically enriching existing contact records with social and business data from the web. It aims to drive business growth by providing a comprehensive, actionable view of every business professional.
2. Contact Management and Data Sourcing
- Folk: Excels at helping users organize contacts effectively using a lightweight, sheet-like interface. Users manually add contacts using the chrome extension or imports, focusing on keeping notes and reminders for the same person.
- Nimble: Automatically integrates social and business data from major platforms and emails, creating nimble contacts. It constantly delivers valuable company and personal information, allowing small business teams to focus on nurturing relationships rather than manual data entry.
3. Sales Pipeline and Deal Management
- Folk: Offers a visual sales pipeline built to help users close winning deals. Its strength lies in using personalized communication history and set reminders to drive the sales process efficiently across diverse use cases.
- Nimble: Provides a visual pipeline to track winning deals. Its crm features link deals directly to the enriched contact profile, allowing the user to leverage the aggregated business data for personalized communication.
4. Relationship Nurturing and Social Focus
- Folk: Focused purely on managing real relationships with personalized email automation and reminders, ideal for users who rely on private phone calls and direct messages.
- Nimble: Specializes in social relationship management, integrating directly with platforms like Twitter and LinkedIn. It acts as a unified relationship management platform by aggregating all interactions with the same person across social and email channels.
5. Marketing and Outreach Capabilities
- Folk: Offers simple email automation and tools to set reminders for personalized follow-ups. It typically relies on other tools for complex marketing automation or mass campaigns.
- Nimble: Includes marketing automation features focused on segmenting contacts based on social and business data and sending tracked group emails, supporting small business teams without requiring deep integration.
6. Ecosystem and Integrations
- Folk: Excels as a central relationship hub that integrates with other tools. Its chrome extension acts as the key connector, allowing users to add contacts and utilize email automation externally.
- Nimble: Designed for seamless integration with google workspace and Microsoft 365, ensuring that business professionals can manage business processes directly from their inbox without switching platforms.
7. Core User Base and Scalability
- Folk: Primarily built for like minded entrepreneurs, recruiters, and small business teams who prioritize deep, qualitative relationship tracking over complex enterprise business processes.
- Nimble: Best suited for small business teams and business professionals who need to leverage social and business data to grow their network and efficiently manage existing contact records without heavy administrative burden.
8. Feature Set Depth
- Folk: Provides crm features focused primarily on contact management, communication tracking (phone calls, email), and simple deal pipeline management, keeping the system lightweight.
- Nimble: Offers a broader set of crm features, including social listening, marketing automation, and reporting that pulls from its aggregated social and business data, providing a more comprehensive toolset for business growth.
9. Pricing and Value
- Folk: Provides excellent value for individuals and small teams prioritizing personalized relationships and genuine connections, making it an affordable alternative for small business teams focused on networking.
- Nimble: Provides value by acting as a unified relationship management platform that automatically delivers valuable company and contact data, saving business professionals significant time on research and manual data entry.
What to Look For in a CRM Software?
- Scalability: Can it grow with your business?
- Integration: Does it connect with your existing tools?
- Reporting: Can you easily track key metrics?
- Mobile Accessibility: Is it usable on the go?
- Support: Does the vendor offer reliable assistance?
- Training: Is there adequate training and onboarding?
- Security: How well does it protect your customer data?
- Industry Specifics: Does it cater to your industry’s needs (Our Pick)
Final Verdict
So, which one wins? For most folks, we think Folk CRM is the better choice.
It’s super easy to use, and you can change it to fit your needs.
If you want simple and customizable, Folk is great.
Relationship management Nimble smart CRM has strong email tools and advanced automation.
But if you want a clean, simple, and customizable platform, Folk is the winner.
We tested both, so we know what works.
Trust us; Folk CRM will help you keep things organized.
More of Folk
Here’s a brief comparison of Folk with these software solutions:
- Folk vs GoHighLevel: Folk emphasizes collaborative contact organization and ease of use, while GoHighLevel is a comprehensive sales and marketing platform with robust automation and lead generation.
- Folk vs Pipedrive: Folk focuses on user-friendly contact management and customization, whereas Pipedrive excels in visual sales pipeline management for sales-focused teams.
- Folk vs Keap: Folk offers a simple, collaborative interface for contact management, while Keap provides powerful sales and marketing automation with extensive customization.
- Folk vs ActiveCampaign: Folk provides a user-friendly, collaborative contact management system, while ActiveCampaign boasts robust marketing automation, segmentation, and detailed analytics.
- Folk vs Clickfunnels: Folk is a contact management CRM, while ClickFunnels is a sales funnel builder designed for creating landing pages and automating sales processes.
- Folk vs Instantly: Folk focuses on contact management and enrichment; Instantly specializes in automated cold email campaigns and high-volume outbound sales outreach.
- Folk vs ClickUp: Folk is a specialized contact relationship management tool, while ClickUp is an all-in-one workspace that combines project management, task tracking, and CRM features.
- Folk vs Monday: Folk offers a simple, collaborative contact system, while Monday CRM provides highly customizable visual workflows and robust team collaboration.
- Folk vs Capsule: Folk is a modern, customizable CRM for managing contacts; Capsule CRM is a simplified contact manager primarily focused on tracking sales opportunities.
- Folk vs Insightly: Folk is a straightforward collaborative contact management solution; Insightly provides a more robust CRM with advanced sales pipeline and project management features.
- Folk vs Freshsales CRM: Folk focuses on intuitive relationship management and visual pipelines; Freshsales offers a comprehensive CRM with advanced automation and in-depth reporting for sales.
- Folk vs Salesforce: Folk provides a user-friendly CRM for simple relationship management, while Salesforce is a highly customizable, scalable, and complex enterprise-level CRM with extensive features.
- Folk vs Zendesk: Folk prioritizes simple, collaborative contact management for smaller teams, while Zendesk is a comprehensive customer service platform focused on ticketing and support.
More of Nimble CRM
Here’s a brief comparison of Nimble CRM with these software solutions:
- Nimble CRM vs Pipedrive: Nimble CRM excels in social media integration and a unified contact view for relationship nurturing. At the same time, Pipedrive offers a visual sales pipeline for efficient deal management and automation.
- Nimble vs GoHighLevel: Nimble is great for managing contacts and relationships, especially with social media. It’s often simpler to use. GoHighLevel is a powerful all-in-one platform for marketing agencies.
- Nimble CRM vs Keap: Nimble CRM focuses on intuitive social media integration and relationship management, whereas Keap delivers robust marketing and sales automation features for comprehensive campaigns.
- Nimble CRM vs ActiveCampaign: Nimble CRM offers a user-friendly interface with strong social media integration for relationship building, while ActiveCampaign provides powerful marketing automation, segmentation, and detailed analytics.
- Nimble CRM vs Hubspot: Nimble CRM is known for its social media integration and simplified contact management for relationship building, while HubSpot offers a broad, comprehensive suite for marketing, sales, and customer service.
- Nimble CRM vs Clickfunnels: Nimble CRM functions as a relationship-focused CRM with social insights; ClickFunnels is a specialized tool for building sales funnels and automating sales pages.
- Nimble CRM vs Folk: Nimble CRM emphasizes social media integration and comprehensive contact profiles, while Folk focuses on collaborative contact organization and straightforward CRM features with high customizability.
- Nimble CRM vs Instantly: Nimble CRM provides robust contact and account management with social media integration, whereas Instantly excels in high-volume cold email outreach and advanced email marketing automation.
- Nimble CRM vs Clickup: Nimble CRM is a dedicated relationship management tool with social integration; ClickUp is a versatile platform for project management, task tracking, and customizable workflows, including CRM functions.
- Nimble CRM vs Monday CRM: Nimble CRM integrates social media insights for relationship management, while Monday CRM provides highly visual and customizable project and workflow management, including CRM capabilities.
- Nimble CRM vs Capsule CRM: Nimble CRM offers social media integration and robust contact management for relationship building. Capsule CRM is a simple contact manager focused on tracking sales opportunities.
- Nimble CRM vs Insightly: Nimble CRM prioritizes social media integration and a unified contact view, while Insightly offers a broader CRM solution with sales pipeline management and project management features.
- Nimble CRM vs Freshsales CRM: Nimble CRM excels in social selling and contact enrichment via social media, whereas Freshsales CRM offers comprehensive sales automation, detailed reporting, and AI-powered insights.
- Nimble CRM vs Salesforce: Nimble CRM provides a user-friendly platform with strong social media integration for small to medium businesses, while Salesforce is a highly scalable, enterprise-level CRM with extensive, customizable features across sales, service, and marketing.
Frequently Asked Questions
Is Folk CRM better than Nimble CRM for small businesses?
For many small businesses, Folk CRM offers a more user-friendly and customizable experience. If your focus is on simple pipeline management and contact organization, Folk is often preferred. Nimble CRM’s advanced features might be overkill for smaller teams.
Does Nimble CRM offer better email marketing tools than Folk CRM?
Yes, Nimble CRM generally provides more robust email marketing features. It includes detailed email tracking and email sequences. If email marketing is a primary need, Nimble CRM has the edge. Folk provides simpler email tracking and follow-up options.
Can I customize Folk CRM to fit my specific sales process?
Absolutely! Folk CRM is known for its highly customizable interface. You can tailor fields, views, and workflows to match your unique sales process and business needs. This flexibility makes it a strong choice.
Which CRM has better integration with Google Workspace?
Both Folk CRM and Nimble CRM integrate with Google Workspace. However, Folk’s focus on team collaboration within its workspace often makes it a more seamless experience for teams heavily reliant on Google’s suite of tools.
Are there free trials for both Folk CRM and Nimble CRM?
Yes, both CRMs offer a free trial. This allows you to test their features and determine which CRM platform best fits your needs before committing to a paid plan. Check their websites for current CRM offers.
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