Folk vs Salesforce: Which CRM Tool Wins in 2025?

by | Last updated Mar 7, 2025

Winner
folk
8.5
Runner Up
Salesforce
7.5
Fahim AI 4 18

Ever feel like keeping track of your contacts is a total mess?

You’ve got names, emails, and notes scattered everywhere.

It’s tough to remember who’s who and even harder to keep up with everyone.

This makes growing your network or business super tricky.

That’s where we come in.

We’re going to break down Folk vs Salesforce, two popular CRM tools.

Let’s get started.

Overview

We’ve spent weeks diving deep into both Folk and Salesforce, testing their features, user interfaces, and overall effectiveness.

This hands-on experience allows us to provide a real, practical comparison beyond just listing specs.

CTA 2 2

Streamline your contacts! 80% of Folk users leverage its customizable fields.

8.5out of 10

Pricing: It has a free plan. The paid plan starts at $20/month

Key Features:

  • Customizable Fields
  • Collaboration
  • Unified Contact Hub
Salesforce

Ready to explore the world’s leading CRM? Sign up for a free trial of Salesforce today!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $25/month.

Key Features:

What is Folk?

Folk is a modern CRM. It’s built for teams.

It helps you manage contacts. It’s easy to use. It’s all about collaboration.

CTA 2 2
Folk
8.5

Ready to streamline your team’s contact management? Folk lets you organize up to 5,000 contacts and collaborate with 10 team members.

Key Benefits

Pricing

Folk’s basic plan starts at $20 per user per month.

  • Standard: $20/month
  • Premium: $40/month
  • Custom: $80/month
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Pros

  • It’s super easy to learn.
  • Team collaboration is seamless.
  • The interface is clean and modern.
  • Integrations are very helpful.
  • It organizes contacts very well.

Cons

  • Limited advanced marketing tools.
  • Reporting features are basic.
  • Some features require upgrades.

What is Salesforce?

Okay, let’s talk Salesforce. It’s a big name in the CRM world.

Think of it as a super-powered tool. It helps businesses manage customer relationships.

It does a lot more than keep contacts. It’s also flexible; you can customize it to fit your needs.

Salesforce
Salesforce
7.5

Ready to see what Salesforce can do for you? Start your free trial today and experience it!

Key Benefits

Pricing

Salesforce offers a variety of plans to fit your budget:

  • Starter Suite: $25/user per month
  • Pro Suite: $100/user per month
  • Enterprise: $165/user per month
  • Unlimited: $330/user per month
  • Einstein 1 sales: $500/user per month
Salesforce

Pros

Cons

  • It can be expensive.
  • Steep learning curve.
  • Setup can be complex.
  • Updates can be disruptive.

Feature Comparison

Let’s break down the key features of Folk and Salesforce.

We’ll explore how they stack up in crucial areas, giving you a clear picture of their strengths and differences.

User-Friendly Interface and Ease of Use

Folk is known for its user-friendly interface and ease of use.

It’s designed to be intuitive, even for those new to CRM systems

On the flip side, Salesforce offers a powerful but complex platform that provides tools that come with a steeper learning curve.

So, vs Folk, Salesforce requires more training.

Folk CRM

Customer Relationship Management

Both are strong crm solution tools.

Folk excels at simple relationship management, focusing on contact organization. 

Salesforce is a robust customer relationship management system that offers in-depth analytics and customization.

Sales Processes and Pipeline Management

salesforce shines with its comprehensive sales processes and pipeline management.

You can track deals, forecast sales, and manage complex workflows. 

Folk offers a simpler pipeline view, suitable for smaller teams or less complex sales.

Marketing Automation and Email Campaigns

Salesforce includes powerful marketing automation features, allowing you to run complex email campaigns and track results.

Folk has basic email integration but lacks advanced marketing automation.

Automation of Repetitive Tasks

Both platforms help automate repetitive tasks.

Salesforce can automate a wide range of tasks, from lead scoring to follow-up emails

Folk helps streamline basic tasks but isn’t as robust.

Outreach in Salesforce

Dashboard and Reporting

Salesforce provides a highly customizable dashboard and reporting tools that give deep insights into your data.

Folk has a simpler dashboard with basic reporting capabilities.

Customer Interaction and Lead Management

Both help manage leads and customer interaction.

Salesforce offers more tools to track interactions and manage complex customer journeys seamlessly.

Folk is good for basic contact management and customer interaction.

What to Look For When Choosing a CRM Tool?

  • Specific Business Needs: Don’t get swayed by flashy features. Really dig deep. What are your exact challenges? 
  • Scalability: Can the CRM grow with you? Think beyond your current size. Will it handle increased data, more users, and expanding workflows? 
  • Integration Capabilities: Does the CRM play well with your existing tools? Check for integrations with your email, calendar, marketing automation, and other crucial software
  • Customer Support: How responsive and helpful is their support team? Issues will arise. Quick, reliable support can minimize downtime and frustration. 
  • Training Resources: Does the provider offer comprehensive training? Easy onboarding is crucial for user adoption. 
  • Data Security: Ensure the CRM has robust security measures to protect your customer data. Check for features like data encryption, access controls, and compliance certifications. Your customers’ trust depends on it.

Final Verdict (Our Pick)

So, which one wins? It depends on your needs.

If you want something easy and simple, Folk is a great choice.

It’s perfect for small teams.

But, if you need powerful tools and lots of features, Salesforce is the way to go.

It can handle big businesses.

We’ve used both, and we know they each have their strengths.

Think about what you need most. Then, pick the one that fits you best.

We’ve done the hard work so you can make a smart choice.

Frequently Asked Questions

Is Folk easier to use than Salesforce?

Yes, Folk is generally considered more user-friendly and offers ease of use, especially for those new to CRM systems. Salesforce, while powerful, has a steeper learning curve and requires more training.

Which is better for large businesses, Folk or Salesforce?

Salesforce is better for large businesses. It offers robust customer relationship management, advanced marketing automation, and comprehensive sales processes. Folk is more suited for smaller teams and simpler relationship management.

Can I automate tasks with Folk?

Yes, Folk allows you to automate repetitive tasks to streamline workflows, but it’s less comprehensive than Salesforce. Salesforce offers more advanced automation for complex tasks and email campaigns.

Does Folk offer pipeline management?

Yes, Folk provides a simple pipeline view for tracking deals. Salesforce, however, offers more detailed pipeline management with advanced forecasting and customization options.

Which platform is best for managing customer interactions?

Both platforms help manage leads and customer interaction. Salesforce provides more tools to seamlessly track complex customer journeys, while Folk is effective for basic contact and customer interaction management.

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