Are you looking for a CRM platform, but GoHighLevel isn’t quite the right fit?
Maybe it’s the price tag, or perhaps you need features it doesn’t offer.
Whatever your reason, you’re in the right place.
We’ve explored the market and found 15 fantastic GoHighLevel alternatives, each with strengths and specialties.
Whether you’re a small business just starting or a large agency juggling multiple clients, this list has something for everyone.
Let’s dive in and find the perfect CRM to boost your business in 2025!
What is the Best GoHighLevel Alternative?
It’s a tricky question! There are many great options out there.
To help you decide, we’ve compiled a list of the 15 best alternatives to GoHighLevel.
These platforms offer many features and price points so you can find the perfect fit for your business.
1. Pipedrive
Ever feel like your sales process could use a bit more organization? Pipedrive might be just what you need!
It’s a CRM designed with salespeople in mind. It helps you visualize the sales pipeline and track deals from start to finish: no more messy spreadsheets or forgotten follow-ups.
Pipedrive keeps everything in one easy-to-use platform.
Our Take
Pipedrive is a solid choice for sales-focused businesses. It’s user friendly, visually appealing, & packed with helpful features. The only reason it doesn’t get a perfect 10 is that the lower-priced plans have some limitations.
Key Benefits
- Laser focus on sales: Pipedrive is built to help you close more deals.
- Visual pipeline management: See exactly where each deal stands.
- Powerful automation: Automate tasks like sending emails and scheduling appointments.
- 24/7 support: Get help whenever you need it.
Pricing
Pipedrive offers a 14-day trial to test it before committing. Their paid plans start at $14.90 per user per month (billed annually). Here’s a quick look at what each plan offers:
- Essential: $24/seat per month.
- Advanced: $44/seat per month.
- Professional: $64/seat per month.
- Power: $79/seat per month.
- Enterprise: $129/seat per month.
Pros
Cons
2. Keap
Need a CRM that does more than track contacts?
Keap is here to help! It combines CRM with robust marketing automation and sales tools.
Think of it as your all-in-one platform for growing your business.
Keap enables you to capture leads, nurture relationships, and close more sales in one place.
Our Take
Keap is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features. However, it may not be best for larger companies with more complex needs.
Key Benefits
- Built-in email marketing: Send targeted emails to your audience.
- Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
- Sales pipeline management: Track your deals and identify opportunities.
- Ecommerce integrations: Connect Keap with your online store to manage orders and customers.
Pricing
Keap offers a free trial and a simple pricing structure to get you started.
- Starting at $299/month for 2 users and 1500 contacts.
Pros
Cons
3. ActiveCampaign
Want to take your email marketing to the next level?
ActiveCampaign is a robust platform that mixes email marketing with CRM and automation features.
It’s known for its advanced automation workflows, which let you send the right message to the right person at the right time.
Our Take
ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.
Key Benefits
- Advanced automation: Create complex workflows to nurture leads and automate tasks.
- Email marketing powerhouse: Send beautiful and effective email campaigns.
- Built-in CRM: Manage contacts and track interactions.
- Segmentation and personalization: Target specific groups of contacts with personalized messages.
Pricing
ActiveCampaign offers a 14-day free trial. Paid plans start at $29 monthly for up to 500 contacts and limited features. Here’s a look at their pricing tiers:
- Starter: $15/month for 1 user.
- Plus: $49/month for 1 user.
- Pro: $79/month for 3 user.
- Enterprise: $145/month for 5 user.
Pros
Cons
4. Freshsales CRM
Looking for an easy-to-use CRM with many features?
Freshsales CRM is a great option, especially for small—to medium-sized businesses.
Its clean and intuitive interface makes managing contacts, tracking deals, and collaborating with your team easy.
Our Take
Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.
Key Benefits
- User-friendly interface: Easy to navigate and learn.
- Built-in phone and email: Connect with customers directly from the platform.
- AI-powered insights: Get helpful suggestions and predictions.
- Affordable pricing: Offers a free plan and competitive paid plans.
Pricing
Freshsales CRM has a free forever plan for up to three users. Paid plans start at $15/ user per month. Here’s a look at their pricing tiers:
- Free: Basic CRM features for small teams.
- Growth: $9/user per month
- Pro: $39/user per month
- Enterprise: $59/user per month
Pros
Cons
5. Instantly
Want to reach more people and boost your sales?
Instantly is a powerful outreach platform that helps you connect with potential customers through email, social media, and more.
It’s designed to help you automate your outreach efforts and improve response rates.
Our Take
Instantly is a valuable tool for businesses that want to ramp up their outreach efforts. However, it’s important to note that it’s primarily an outreach platform, not a complete CRM solution.
Key Benefits
- Multi-channel outreach: Connect with prospects through email, LinkedIn, Twitter, and more.
- Personalized messaging: Tailor your messages to each recipient.
- Automated follow-ups: Stay top-of-mind without lifting a finger.
- Detailed analytics: Track your progress and identify what’s working.
Pricing
- Growth: $37/month for 5000 emails
- Hypergrowth: $97/month for 100000 emails
- Light Speed: $358/month for 500000 emails
Pros
Cons
6. HubSpot
You’ve probably heard of HubSpot. It’s a popular all-in-one marketing and sales platform that offers so many tools, including a CRM.
HubSpot is known for its comprehensive features and its focus on inbound marketing.
Our Take
HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.
Key Benefits
- Free CRM: Start with a free plan with basic CRM features.
- All-in-one platform: Access a marketing, sales, and service tools suite.
- Extensive community and resources: Benefit from a wealth of knowledge and support.
- Inbound marketing focus: Attract and engage leads with valuable content.
Pricing
- Marketing Hub Starter: $20/month/seat
- Starter Custom Platform: $20/month/seat
- Marketing Hub Professional: $890/month/seat
- Marketing Hub Enterprise: Custom Pricing.
Pros
Cons
7. Salesforce
Salesforce is a CRM giant. It is a cloud-based platform used by businesses of all sizes.
Salesforce is known for its scalability and wide range of features.
Our Take
Salesforce is a powerful CRM solution ideal for businesses with complex needs and a growing team. However, it may not be the best fit for small businesses or those new to CRM.
Key Benefits
- Highly customizable: Tailor the platform to the specific needs.
- Scalable for growth: Easily adapt as your business expands.
- Large app marketplace: Extend functionality with a variety of integrations.
- Strong reputation and reliability: Trusted by many large enterprises.
Pricing
- Starter Suite: $25/user per month
- Pro Suite: $100/user per month
- Enterprise: $165/user per month
- Unlimited: $330/user per month
- Einstein 1 Sales: $500/user per month
Pros
Cons
8. Zendesk
Are you looking for a CRM that integrates seamlessly with your customer support? Zendesk is a great option.
It’s designed to help you manage your sales pipeline and improve customer relationships.
Our Take
Zendesk Sell is a good choice for businesses that want to combine their sales and support efforts. However, it may not be the best choice for companies with complex sales needs.
Key Benefits
- Integrated with Zendesk Support: Connect your sales and support teams.
- Focus on customer interactions: Track all customer communications in one place.
- Easy to use and navigate: User-friendly interface for efficient workflows.
- Built-in reporting and analytics: Track your progress and identify areas for improvement.
Pricing
- Suite Team: $55/user per month.
- Suite Growth: $89/user per month.
- Suite Professional: $115 per month.
- Suite Enterprise; Custom Pricing.
Pros
Cons
9. Creatio CRM
Do you need a CRM that can adapt to your unique business processes?
Creatio CRM is a low-code platform that allows you to customize and automate your workflows.
It’s a powerful solution for businesses that want to build a CRM that perfectly fits their needs.
Our Take
Creatio CRM is a powerful solution for businesses that need a highly customizable CRM. However, it may not be the best fit for those new to CRM or with limited technical resources.
Key Benefits
- Low-code platform: Customize and automate your workflows without coding.
- Visual process designer: Easily map out and manage your sales processes.
- AI-powered features: Get insights and predictions to improve your sales performance.
- Scalable for growth: Adapt the platform as your business evolves.
Pricing
- Growth: $25/user per month.
- Enterprise: $55/user per month.
- Unlimited: $85/user per month.
Pros
Cons
10. Copper CRM
Want a CRM that integrates seamlessly with Google Workspace?
Copper CRM is a great option.
It’s designed to integrate seamlessly with Gmail, Google Calendar, and other Google apps, making managing your contacts and deals easy without leaving your inbox.
Our Take
Copper CRM is a very good choice for businesses that rely heavily on Google Workspace and want a simple and efficient CRM solution.
Key Benefits
- Deep Google Workspace integration: Works seamlessly with your favorite Google apps.
- Simple & intuitive interface: Easy to learn and use.
- Automated data entry: Saves you time and reduces manual effort.
- Focus on relationship building: Helps you nurture and strengthen customer relationships.
Pricing
- Starter: $12/seat per month
- Basic: $29/seat per month
- Professional: $69/seat per month
- Business: $134/seat per month
Pros
Cons
11. HoneyBook
Are you a freelancer or small business owner needing a CRM tailored to your needs?
HoneyBook is a client management platform for creative entrepreneurs and small businesses.
It helps you manage projects, track invoices, and build stronger client relationships.
Our Take
HoneyBook is a valuable tool for freelancers and small businesses wanting to simplify client management processes.
Key Benefits
- Project management tools: Keep your projects organized and on track.
- Invoicing and payment processing: Get paid faster and easier.
- Client communication tools: Stay connected with your clients throughout the project lifecycle.
- Beautiful templates and branding: Create professional proposals and contracts.
Pricing
- Starter: $19/month
- Essential: $39/month
- Premium: $79/month
Pros
Cons
12. Nimble CRM
Want a CRM that helps you build stronger relationships?
Nimble CRM is a relationship-focused platform that enables you to connect with your contacts across different channels.
It pulls together information from various sources to give you a complete view of your contacts and their interactions with your business.
Our Take
HoneyBook is a valuable tool for freelancers and small businesses wanting to simplify client management processes.
Key Benefits
- Unified contact management: See all your contact information in one place.
- Social media integration: Connect with your contacts on social media.
- Relationship insights: Get a deeper understanding of your contacts and their needs.
- Email tracking and templates: Improve your email communication.
Pricing
Nimble CRM offers a 14-day free trial. Paid plans start at $29/ user per month. They also provide a “Nimble Business” plan that includes additional features for teams.
Pros
Cons
13. Insightly
Are you looking for a CRM that can grow with your business?
Insightly is a scalable platform that offers a range of features for small to enterprise-level businesses.
It helps you manage contacts, track deals, & build stronger customer relationships.
Our Take
Insightly is a solid choice for businesses that need a scalable CRM with project management capabilities.
Key Benefits
- Scalable for growth: Adapt the platform as your business expands.
- Project management features: Keep your projects organized and on track.
- Customizable dashboards and reports: Get the insights you need to make informed decisions.
- Integrations with popular apps: Connect with your favorite business tools.
Pricing
- Plus: $29/user per month
- Professional: $49/user per month
- Enterprise: $99/user per month
Pros
Cons
14. SugarCRM
Want a CRM that gives you a 360-degree view of your customers?
SugarCRM is a platform that helps you understand your customers better and build stronger relationships.
It offers many features for sales, marketing, and customer service.
Our Take
SugarCRM is a good choice for businesses that want a customer-centric CRM with AI-powered insights.
Key Benefits
- Customer-centric approach: Focus on understanding & meeting customer needs.
- AI-powered insights: Get a deeper understanding of your customers.
- Omnichannel engagement: Connect with your customers across different channels.
- Flexible and customizable: Adapt the platform to your specific requirements.
Pricing
- Essential: $19/ 3 user per month.
- Standard: $59/ 10 users per month.
- Advanced: $85/ 10 users per month.
- Premier: $135/ 10 users per month.
Pros
Cons
15. Monday CRM
Are you looking for a CRM that’s visually appealing and easy to use?
Monday CRM is a platform that helps you manage your sales pipeline & track your deals visually and intuitively.
It’s known for its colorful interface and flexible workflows.
Our Take
Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM. However, it may not be best for those with complex sales needs or large teams.
Key Benefits
- Visually appealing interface: Easy to navigate and understand.
- Flexible and customizable: Adapt the platform to your specific needs.
- Collaboration features: Work seamlessly with your team.
- Integrations with popular apps: Connect with your favorite business tools.
Pricing
- Free: $0/ 2 seats per month
- Basic: $9/ seat per month
- Standard: $12/seat per month
- Pro: $19/ seat per month
- Enterprise: Custom pricing.
Pros
Cons
Buyers Guide
To find the best GoHighLevel alternatives, we deeply explored the world of CRM and marketing automation platforms. Here’s how we conducted our research:
- Keyword Research: We started by identifying relevant keywords, including marketing automation tools, email marketing automation, marketing automation platform, website builder, marketing campaigns, sales funnel builder, video hosting, customer relationship management, affiliate management, marketing automation tool, reputation management tools, sales funnels, and affiliate program management. This helped us understand what users are searching for and what features are important to them.
- Product Exploration: To get a comprehensive market view, we examined various CRM and marketing automation platforms, their features, pricing, and user reviews. We also considered popular and lesser-known alternatives.
- Feature Comparison: We compared each product’s features, focusing on key areas such as sales pipeline management, automation capabilities, email marketing features, integrations, and customer support. We also looked for unique features that set each product apart.
- User Feedback: We read user reviews and testimonials to understand the real world experiences of people using these platforms. This helped us identify the pros and cons of each product from a user’s perspective.
- Pricing Analysis: We analyzed each product’s pricing, considering the value offered at different price points. We looked for products that balance features and affordability well.
When evaluating each product, we considered the following factors:
- Pricing: How much does each product cost? Are there different pricing tiers? What features are included in each plan?
- Features: What are the key features of each product? How do they compare to the competition? Are there any unique features that stand out?
- Negatives: What are the limitations of each product? Have users reported any missing features or drawbacks?
- Support or Refund: Does the company offer a community forum, customer support, or a refund policy? How easy is it to get help if you need it?
Wrapping Up
That’s a wrap on our exploration of the 15 best GoHighLevel alternatives for 2025!
A wide range of options are available, each with its strengths and weaknesses.
The best choice for your business will fully depend on the specific needs, budget, and priorities.
When deciding, try to consider factors like ease of use, automation capabilities, pricing, and integrations.
Don’t be afraid to try out several platforms with free trials to see which one best suits you.
With the right CRM in your corner, you’ll be well on your way to streamlining your workflows, boosting efficiency, and achieving your business goals.
Frequently Asked Questions
What is a GoHighLevel alternative?
A GoHighLevel alternative is another CRM or marketing automation platform that offers similar features and functionalities. These alternatives might be more affordable, specialize in specific industries, or provide a different user experience.
Why would I need a GoHighLevel alternative?
You might need a GoHighLevel alternative if it’s too expensive, lacks specific features you need, or has a user interface that doesn’t suit your preferences. You might also need a CRM focused on a particular industry or stronger integrations with other tools you use.
What should I look for in a GoHighLevel alternative?
Consider your budget, the size of your business, & your specific needs. Essential factors include ease of use, key features like automation and email marketing, integrations with other platforms, customer support, and pricing.
Are there free GoHighLevel alternatives?
Some CRM platforms, such as HubSpot and Freshsales CRM, offer free plans with basic features. These can be a good starting point for small businesses or those new to CRM.
Can I import my data from GoHighLevel to another CRM?
Most CRM platforms allow data imports from other systems. You usually export your data from GoHighLevel as a CSV file and import it into the new CRM. Check the specific instructions for your chosen alternative.
