Ever feel overwhelmed trying to choose the right platform for your online business?
Kajabi and GoHighLevel are popular, but picking the wrong one can cost you time and money.
It’s like choosing between a car and a truck – both get you places, but one might be much better suited to your specific needs.
You’re probably wondering things like, “Which one is easier to use?”
In this post, we’ll break down Kajabi vs GoHighLevel. We’ll compare features and pricing and determine the best platform for you.
Overview
We’ve spent considerable time exploring both Kajabi and GoHighLevel, diving into their features, interfaces, and overall user experience.
Our hands-on testing, user feedback, and industry analysis have allowed us to create this detailed comparison to help you make the best decision.
Kajabi provides the tools to create, market, and sell online courses, build a professional website, and engage your audience.
Pricing: Available custom code editor. Paid plan Starts at $71/month
Key Features:
- Course Creation
- Marketing Automation
- Community Features
Unlock the power of an all-in-one marketing platform. GoHighLevel gives you everything to manage your marketing. Check it out now!
Pricing: 14-day free trial available. Paid plan starts at $97/month
Key Features:
- Marketing Automation
- Sales Funnels
- Client Management
What is Kajabi?
Kajabi. Ever heard of it? It’s a popular platform for creating and selling online courses.
Think of it as your all-in-one shop for digital products.
It handles everything from course hosting to marketing. Pretty convenient, right?
To explore Kajabi’s potential for your online business, visit their website. Kajabi offers a robust platform for scaling your online courses and digital products.
Key Benefits
Here’s what makes Kajabi super cool:
- Website builder: Kajabi makes it easy to build your website. You don’t need to know any coding. Just drag and drop!
- Email helper: You can send emails to everyone who likes your stuff right from Kajabi. There is no need to use a different tool.
- Sales funnels: This helps you get people to buy your courses or other things you’re selling.
- Marketing tools: Kajabi has lots of tools to help you get more followers and sell more stuff.
Pricing
Kajabi has a few different options:
- Kickstarter ($71 Billed annually): 1 Website, 1 Product + 1 Community, 250 Contacts
- Basic ($119 Billed annually): 1 Website, 3 Products, 10,000 Contacts
- Growth ($159 Billed annually): 1 Website, 15 Products, 25,000 Contacts
- Pro ($319 Billed annually): 3 Websites, 100 Products, 100,000 Contacts
Pros
Cons
What is GoHighLevel?
GoHighLevel. Heard of it? It’s a marketing platform designed for agencies and businesses.
It’s packed with tools to automate marketing and manage clients.
Think of it as your marketing command center. Pretty powerful, huh?
Unlock the power of an all-in-one marketing platform. GoHighLevel gives you everything for manage your marketing. Check out now!
Key Benefits
GoHighLevel is packed with features. Here are a few standouts:
- Complete marketing suite: Automate email campaigns, SMS messages, and social media posts.
- Sales funnels: Build high-converting landing pages and sales funnels with their drag-and-drop builder.
- Built-in CRM: Track leads, manage contacts, and automate your sales pipeline.
- Website builder: Create professional websites without needing any coding skills.
- White-label capabilities: Offer GoHighLevel’s features to your clients under your brand.
Pricing
- Starter Account: $97/month
- Unlimited Account: $297/month
Pros
Cons
Feature Comparison
Let’s dive into a head-to-head comparison of Kajabi and GoHighLevel.
We’ll examine their key features side-by-side, helping you understand where each platform shines and which one best fits your business goals.
Course Creation and Management
- Kajabi: As a dedicated course builder, Kajabi excels at helping course creators create courses, host videos, and structure learning materials. It’s designed to make building a comprehensive membership site easy and offers features like quizzes, assignments, and discussions.
- GoHighLevel: While not solely focused on course creation, GoHighLevel offers the ability to create and sell courses. However, its strength lies more in marketing and automation. It can still be viable if course creation is just one part of your business.
Marketing Automation and CRM
- Kajabi: Kajabi has built-in marketing tools like email campaigns, automated email sequence builders, and basic contact management. It also integrates with some other marketing platforms. Its CRM functionality is suitable for managing course students.
- GoHighLevel: GoHighLevel is a marketing powerhouse. It’s designed to cater to agencies and businesses that need robust automation, including sophisticated workflow builders, SMS marketing, and advanced CRM system capabilities. It’s built to manage multiple clients and their marketing efforts.
Sales Funnels and Landing Pages
- Kajabi: Kajabi provides templates for landing pages and sales funnels. It’s easier for beginners but is less flexible than GoHighLevel. It can help you create a basic kajabi offer.
- GoHighLevel: GoHighlevel offers a powerful funnel builder and allows for the creation of highly customized landing pages. It provides more control and customization than Kajabi.
Integrations
- Kajabi: Kajabi integrates with several popular marketing and payment platforms. The number of integrations is more limited compared to GoHighLevel.
- GoHighLevel: GoHighLevel boasts a wider range of integrations. It connects with a vast array of marketing and business platforms like Zapier, allowing for extensive automation possibilities.
Affiliate Marketing
- Kajabi: Kajabi has built-in affiliate marketing features that allow you to recruit and manage affiliates who promote your courses.
- GoHighLevel: GoHighLevel also provides affiliate management capabilities, though its focus is broader than just course promotion.
Templates and Design
- Kajabi: Kajabi offers a selection of pre-designed templates for websites, landing pages, and courses. They are easy to use, but customization options are somewhat limited.
- GoHighLevel: GoHighLevel offers a greater degree of design flexibility. While it also provides templates, its drag-and-drop interface and customization options are more extensive, giving you more control over the look and feel of your marketing materials.
Analytics and Reporting
- Kajabi: Kajabi provides basic analytics on course performance, sales, and student engagement. While useful, it does not provide the depth of reporting that GoHighlevel does.
- GoHighLevel: GoHighLevel offers in-depth analytics and reporting on marketing campaigns, funnels, and other key metrics. It allows you to track performance and optimize your strategies more effectively. Its reporting capabilities are more comprehensive than Kajabi’s. It can also track things like podcasts.
What to Look for When Choosing a Community Platform?
Beyond the core features, consider these additional factors:
- Scalability: Can the platform grow with your community?
- Moderation tools: Does it offer robust tools to manage discussions and members?
- Community culture: Does the platform’s design and features foster the type of community you envision?
- Mobile experience: Is the mobile app user-friendly and feature-rich?
- Support and resources: Is there adequate documentation, tutorials, and support available?
- Accessibility: Does the platform meet accessibility standards for all users?
- Data privacy and security: How does the platform handle user data and ensure security?
- Community integrations: Can it integrate with other tools your community uses?
Final Verdict (Our Pick)
So, which platform wins? It depends on your needs.
If you’re mainly focused on creating and selling online courses and want an all-in-one solution that makes it easy, like Kajabi.
However, if you’re a marketing agency or need powerful automation and client management, then GoHighLevel provides the tools you need.
We’ve walked you through the key differences, pricing, and features.
Now you have the information to make the best decision for your business.
We’ve tested these platforms ourselves, so we’re confident this comparison will steer you in the right direction!
Frequently Asked Questions
What’s the main difference between GoHighLevel vs Kajabi?
Kajabi is primarily for online course creation and sales. GoHighLevel is a marketing platform with robust CRM and marketing automation. While GoHighLevel and Kajabi both allow you to create and sell digital products, Kajabi focuses on course-specific features, while GoHighLevel is broader.
Does Kajabi have better marketing tools than GoHighLevel?
No. While Kajabi and GoHighLevel offer marketing features, GoHighLevel’s are more advanced. If you’re looking for deep automation and client management, GoHighLevel is the better choice. Kajabi’s marketing tools are sufficient for most course creators.
Can I build funnels on both platforms?
Yes, both platforms allow you to create sales funnels. However, GoHighLevel offers more customization and flexibility in funnel building.
Is Kajabi easier to use than GoHighLevel?
In general, yes. Kajabi’s interface is more intuitive, especially for those new to platforms like Kajabi. GoHighLevel has a steeper learning curve due to its advanced features.
Which platform is more affordable?
It depends. While a basic Kajabi plan might seem cheaper initially, GoHighLevel’s pricing can be more cost-effective for agencies or businesses managing multiple clients, as they can white-label the platform. Consider your specific needs and scale. Kajabi doesn’t offer white labeling.
