What is better than Keap?

HubSpot offers a free plan, ActiveCampaign costs less for email marketing, and GoHighLevel suits agencies. Better depends on whether you need e commerce tools or project management.

Keap is a privately held U.S. company based in Chandler, Arizona, backed by venture investors. It was founded as Infusionsoft in 2001.

Yes. Keap offers guided onboarding, checklists, and training webinars, and setup can take as little as 20 minutes. Advanced automations take longer to master.

What is the meaning of Keap?

Keap is a brand name, not an acronym. It signals keeping customers and repeat business at the centre of the sales process.

Keap is independently owned and operated from Chandler, Arizona. It is not part of a larger CRM group.

What companies use Keap?

Service businesses, agencies, coaches, and e commerce businesses use Keap. It is aimed at small businesses and mid-sized companies automating sales.

What is Infusionsoft used for?

Infusionsoft was the original name for the same sales and marketing automation platform, used for email marketing campaigns, lead capture, and building campaigns.

What is Infusionsoft called now?

It is called Keap. The rebrand better reflects a focus on small business automation rather than enterprise marketing automation.

How much does Infusionsoft cost per month?

Our records list Keap at $299/month billed annually, plus $30 per month for each additional user. Confirm the current keap plans on the pricing page.

Who bought Infusionsoft?

Nobody bought it. Infusionsoft renamed itself Keap in 2019, so the company and the software carried on under a new brand.

Yes for sales automation. Our keap crm editor's rating is 4.2 out of 5, held back mainly by price rather than key features.

How many people use Keap?

Keap does not publish a current user count. It reports serving tens of thousands of small businesses across the United States and beyond.

Does Infusionsoft have a CRM?

Yes. The contact record, lead management, and sales pipelines that shipped with Infusionsoft are the same core crm now sold as Keap.

What did Keap used to be called?

Infusionsoft. Legacy account tables and old exports sometimes still show labels such as open row Infusionsoft, which refer to the same product.

What is the difference between Infusionsoft and Keap?

They are the same platform under different names. Keap added a simpler user interface, a business line, and newer e commerce features after the rebrand.

Did Keap buy Infusionsoft?

No. Infusionsoft changed its own name to Keap, so there was no acquisition of one company by another.

What is Keap app used for?

The Keap app puts your contact list, pipeline, and business line on your phone so you can reply to a new lead anywhere.

What is Keap good for?

Automating the customer journey. It is strongest at email marketing, lead scoring, sales campaigns, and invoicing for service businesses.

Solopreneurs, coaches, agencies, and small sales teams that want automated tasks handling follow-up instead of hiring extra staff.

Is Infusionsoft the same as Keap?

Yes. Same company, same platform, new name since 2019.

Is Keap user friendly?

Reasonably. Drag and drop tools, templates, and a dedicated customer success manager help, though the automation builder rewards practice.

Choose it when follow-up is the bottleneck. Customers who use automation report saving 10 hours per week and a 38% revenue increase.

It is a strong sales and marketing automation tool with a high price tag. Value depends on how much of your follow-up you can automate.

What is Keap CRM used for?

Lead management, lead scoring, email marketing campaigns, checkout forms, and reporting on the sales pipeline from one dashboard.

What is the purpose of Infusionsoft?

The same purpose as Keap: connecting a comprehensive suite of CRM, automation, and e commerce functions for small business growth goals.

What are the limitations of Keap?

Pricing is high for new owners, each extra user adds $30 per month, Expert Coaching costs $499, and the user community is quiet.

Is Bitrix24 a Russian company?

Bitrix24 has Russian engineering roots and now operates internationally, with hosting choices that include the United States and the European Union.

Why is Bitrix24 so cheap?

Paid plans charge a flat monthly fee per organization rather than a per user basis, so the cost spreads across the whole team.

There is a permanent free plan alongside paid tiers starting at $49 per organization each month.

How do I login to Bitrix24?

Go to your company portal address and sign in with your email, or open the mobile apps for iOS and Android.

Is Bitrix24 safe to use?

It hosts data on Amazon Web Services with SSL encryption and offers regional hosting. Standard account hygiene still applies.

Is Bitrix really free?

The free tier is genuine and permanent, but advanced features such as automation and invoicing sit behind paid plans.

Is it safe to use Bitrix24?

Yes for most companies. Security includes SSL encryption, access controls, and extranet separation for outside partners.

The product originated with Russian developers and is now sold worldwide through a United States registered entity.

Can Bitrix track activity?

Yes. The activity stream, workload reports, and time tracking show what each employee is working on.

What is Bitrix used for?

Managing projects, deals, documents, and group chats in one place instead of paying for several separate tools.

Who is the owner of Bitrix?

Bitrix24 is operated by Bitrix, Inc., a privately held company. It is not publicly traded.

Which companies use Bitrix?

Small and medium sized businesses, agencies, and distributed teams that want CRM and collaboration tools together.

It is capable and cheap, but our rating is 3.0 because the learning curve and support quality drag the experience down.

Can I use Bitrix24 for free?

Yes, with up to 12 users. Communication features stay free for unlimited users.

Does Bitrix24 have an app?

Yes. Mobile apps for iOS and Android cover tasks, chat, and CRM data.

What are the limitations of Bitrix24?

A steep learning curve, a crowded user interface, limited customization options in places, slow support, and occasional bugs.

Yes. Bitrix24 CRM handles contact management, sales management, the sales funnel, and web forms, alongside its project tools.

Is Bitrix24 completely free?

No. The free plan is capped at 12 users and leaves out invoicing, workflow automation, and other advanced features.

What are the limitations of Bitrix24 free version?

12 users, 5 GB storage, no invoicing, no workflow automation, and reduced reporting compared with the professional plan.

What is the free plan limit for Bitrix24?

Twelve users and 5 GB of cloud storage, with core CRM, task management, and document management included.

Is Bitrix24 free forever?

Yes, the free tier has no expiry date. You only pay when you outgrow its limits.

Keap vs Bitrix24 2026: Which One Is Actually Worth It?

by Fahim Joharder | Last updated Aug 30, 2026

Winner

4.2

2,500+ Integrations
99.5% Email Deliverability Claim
Saves 10 Hours Per Week
Free Migration & Coaching
Built-in Invoicing & Payments
14-Day Free Trial
$299/month (Annually Billed)

TRY NOW

Runner Up

3.0

Free Plan for 12 Users
Flat Fee, Not Per Seat
CRM + Project Management
Gantt Charts & Kanban Boards
Co-Pilot AI Assistant
iOS & Android Mobile Apps
Paid Plans from $49/month

TRY NOW

⚡ Quick Verdict:

Pricing: Keap costs $299/month (annually billed). Bitrix24 starts at $49/organization/month.
Best for: Keap for sales and marketing automation. Bitrix24 for project management and internal communications.
Key difference: Keap automates the customer journey. Bitrix24 runs the whole company on one platform.
Our pick: Keap, rated 4.2 against 3.0, because its automation features are easier to use.

The cheaper CRM software here is not the obvious loser.

Bitrix24 costs a fraction of what Keap charges each month.

But price is the smallest difference between these two crm platforms.

Keap is built to automate sales and marketing for small businesses.

Bitrix24 is a communications platform that happens to include a crm tool.

Overview

This Keap vs Bitrix24 comparison covers pricing, key features, and ease of use.

We reviewed documentation, pricing pages, and user reviews for both.

Our writers also spent hands-on time inside each platform.

Those notes appear in the “What Our Team Noticed” sections below.

By the end you will know which one fits your business strategy.

Try Keap For free

What is Keap?

Keap is a customer relationship management tool for small businesses.

It was called Infusionsoft before the rebrand to Keap CRM.

The software combines CRM, sales and marketing automation, and e-commerce in one dashboard.

It automates almost every stage of the sales journey.

Keap offers a visual Campaign Builder for building campaigns without code.

Most owners pick it to stop chasing follow-ups by hand.

🏆 Winner: Keap

⭐ 4.2/5 | 💰 $299/month (Annually Billed)

Automation that follows up so your sales team does not have to. Keap customers report saving 10 hours per week. Free migration is included.

TRY KEAP NOW →

READ FULL REVIEW →

KEAP TUTORIAL →

Keap Pricing

Keap plans are billed as one annual package. Here is the current figure.

Plan	Price	Best For
Keap (all-in-one)	$299/month (Annually Billed)	Established small businesses automating sales and marketing
Additional user	$30/month each	Growing sales teams
Expert Coaching	$499 one-time	Owners who want guided setup

Pricing verified August 2026.

Free trial: 14 days with access to all features. No long contract to start.

Money-back guarantee: Keap does not publish a blanket refund window. Check terms before you pay.

📌 Note: Pricing is tied to your contact list size. Costs climb once you pass a contact threshold, so count your contacts first.

⚠️ Pricing conflict: Our research notes list three tiers (Lite $79, Pro $169, Max $199 for 500 contacts). Our CSV records a single $299/month annual figure, and every table and card here uses the CSV number. Confirm your tier on the Keap pricing page before you buy.

Try Keap For free

Key Benefits of Keap

Here is what makes Keap worth the monthly fee:

Automation that saves hours: Keap customers who use automation report saving 10 hours per week. They also report a 38% lift in revenue.
Campaign Builder: A visual flowchart tool for sales campaigns. Drag and drop tools handle advanced automations without a developer.
Lead scoring: Keap will score leads by engagement. A high lead score tells your sales team who to call first.
Invoicing and payment processing: Billing lives inside the CRM. Checkout forms and payment processing integrations support e-commerce work.
Dedicated business line: A separate business line for calls and texts keeps work off your personal number.
2,500+ third party integrations: Keap connects with more than 2,500 platforms. Most third party tools you already pay for will link up.
Onboarding help: Free migration, checklists, and training webinars. A customer success manager covers any needed assistance.

The dashboard itself is plain, which is the point for new users.

Try Keap For free

What Our Team Noticed

Our writer signed up for Keap and spent several days building a test campaign. Here is what stood out:

Keap Pros & Cons

✅ Pros

Customers who use automation report saving 10 hours per week
Free migration and a dedicated customer success manager on every plan
Connects with more than 2,500 platforms and tools
Invoicing and payment processing are built in
Setup can be done in as little as 20 minutes

❌ Cons

Pricing is high enough to deter brand new small businesses
Expert Coaching costs an extra $499 one time
Each additional user adds $30 per month
The user community is not very active

Try Keap For free

What is Bitrix24?

Bitrix24 is a cloud-based work hub for companies of any size.

It bundles CRM, project management, and team chat into a single platform.

Bitrix24 CRM centralizes customer relationships and every contact record in one database.

Around that sit tasks, documents, and internal communications.

The free plan covers up to 12 users with 5 GB of storage.

That free tier is why so many smaller businesses try it first.

Bitrix24

⭐ 3.0/5 | 💰 From $49/organization/month

One workspace for CRM, tasks, and chat. Paid plans charge a flat fee, not a per user basis. A free plan covers 12 users.

TRY BITRIX24 NOW →

READ FULL REVIEW →

BITRIX24 TUTORIAL →

Bitrix24 Pricing

Bitrix24 charges per organization. Team size does not change the bill.

Plan	Price	Best For
Basic	$49/organization/month	Small teams testing core CRM
Standard	$99/organization/month	Medium sized businesses managing projects
Professional	$199/organization/month	Companies needing advanced features
Enterprise	$399/organization/month	Large firms with remote teams

Pricing verified August 2026.

Free trial: 30 days on the Professional plan. A permanent free plan also exists for 12 users.

Money-back guarantee: No public refund policy. Annual billing cuts about 20%, two-year billing about 31%.

📌 Note: The free plan skips invoicing and workflow automation. Communication and collaboration tools stay free for unlimited users.

⚠️ Pricing conflict: Our research notes list a Plus plan at $39/month and Standard at $99 with unlimited users. Our CSV lists Basic, Standard, Professional, and Enterprise at $49, $99, $199, and $399. Tables here follow the CSV. Check the live pricing page before you commit.

Try Bitrix24 for FREE

Key Benefits of Bitrix24

Here is where Bitrix24 earns its keep:

Flat pricing: Paid plans cost a fixed amount instead of a per user basis. Adding staff does not raise the bill.
Project management tools: Gantt charts and Kanban boards sit beside the CRM. Managing projects and deals happens in one place.
Collaboration tools: Chat, video calls, and group chats are built in. The activity stream keeps the whole company in the loop.
Document handling: Secure cloud storage with real-time co-editing and version control. You can upload files and use file sharing without a second app.
HR basics: An employee directory and company structure chart cover people management.
Websites and online stores: Build a landing page or a store with a product catalog, then connect Google Analytics.
Security: Data hosting on Amazon Web Services with SSL encryption. Regional hosting matters to teams in the European Union.

The home dashboard puts search, messages, and tasks on one screen.

Try Bitrix24 for FREE