Struggling to manage all your social media accounts? It’s a real headache, right?
You’re juggling posts and analytics and trying to keep up with trends.
You waste time and money on platforms that don’t fit your needs.
Imagine missing out on key insights because your social strategy is messy.
Let’s break down Metricool vs Sprinklr. We’ll compare their features, pricing, and who they’re best for.
This way, you can pick the perfect social media sidekick and get back to what matters.
Overview
We’ve rigorously tested both Metricool and Sprinklr, diving into their features and user interfaces.
Our hands-on experience, coupled with in-depth analysis of their capabilities.
Informs this direct comparison, providing you with a clear understanding of their strengths.
Over 90% of Metricool users report streamlined social media management. See if its features are right for you!
Pricing: It has a free plan. The paid plan starts at $18/month
Key Features:
- Social Media Analytics.
- Scheduling & Automation.
- Competitor Analysis.
Businesses using Sprinklr see an average 15% improvement in customer engagement. Explore if it fits your enterprise needs!
Pricing: It has a free trial. The paid plan starts at $249/month
Key Features:
- Advanced Listening.
- Customer Management.
- Multi-Channel Marketing.
What is Metricool?
Metricool? It’s your social media dashboard. Think of all your platforms in one place.
You get analytics, scheduling, and competitor insights. Simple.
Over 90% of Metricool users report streamlined social media management. See if its features are right for you!
Key Benefits
- Streamlines social media management by 80%.
- Provides detailed analytics for data-driven decisions.
- Automates posting, saving you hours weekly.
- Tracks competitor performance, offering strategic advantages.
Pricing
- Free: $0/month for 5 competitor profiles.
- Starter: $18/month for 100 competitor profiles.
- Advanced: $45/month for Role Management.
- Custom: Custom pricing.
Pros
Cons
What is Sprinklr?
It’s an enterprise-level platform. Handles customer experience.
Think of vast social listening.
It manages multi-channel marketing. It’s built for big business.
Businesses using Sprinklr see an average 15% improvement in customer engagement. Explore if it fits your enterprise needs!
Key Benefits
- Advanced AI listening, 95% accuracy.
- Manages customer experience at scale.
- Integrates diverse marketing channels.
- Provides robust enterprise-level data.
Pricing
- Social Media Management Solution: $249/month (billed monthly)
- SMM and Customer Service Solution: $299/month (billed annually)
- Custom Social Media Management Solution: Custom Pricing.
Pros
Cons
Feature Comparison
Let’s see how these tools stack up. We’ll look at key features.
This helps you pick the right social media management tool.
Social Media Management
Metricool is great for daily social media management, offering simple scheduling features.
It lets you schedule posts, keeping content organized.
You see all your social media profiles in one place, which is easy to manage.
Sprinklr is for big teams, handling complex workflows efficiently.
Analytics
Metricool gives clear analytics, showing basic performance metrics easily.
You see how your posts do, tracking engagement simply.
Sprinklr has deep data, offering extensive reporting insights.
It tracks trends, providing in-depth market analysis. It’s for serious analysis, demanding detailed data.
Social Listening
Sprinklr shines at social listening with advanced AI capabilities.
It finds what people say, capturing nuanced conversations. It’s very detailed, providing robust sentiment analysis.
Metricool has basic listening and shows simple keyword monitoring.
It shows mentions and hashtags, but it has a limited scope.
All-in-One Social Media
Metricool aims to be your all-in-one social media solution, offering streamlined platform integration.
It puts everything in one view, simplifying daily tasks.
Sprinklr also combines tools, offering comprehensive suite capabilities.
It handles marketing and service and is unified across channels.
Social Inbox
Sprinklr’s social inbox is advanced, handling high volumes efficiently.
It handles many messages with sophisticated routing.
Metricool has a simpler inbox, which is good for basic interaction.
It’s good for smaller teams to manage fewer messages.
Multiple Social Media
Both manage multiple social media accounts with varying degrees of complexity.
Metricool is easy for small teams and handles basic multi-platform needs.
Sprinklr is for lots of accounts and supports extensive channel management.
It’s for big companies needing large-scale support.
Social Media Manager
Metricool’s intuitive user interfaces help the average social media manager.
It’s easy to learn and requires minimal training. Sprinklr is for experts who handle complex enterprise setups.
It has many advanced tools requiring specialized knowledge.
It is not like Sprout Social in its ease of use, focusing on simplicity.
What to look for when choosing The Right Social Media Manager?
- Platform Compatibility: Does it support all the platforms you need? How smoothly does it handle each one?
- Analytics Depth: Can it track the metrics you care about? Does it offer actionable insights?
- Automation Capabilities: How much can it automate for you? Does it have an easy-to-use automation?
- Scalability: Can it grow with your business? Does it handle the increased volume?
- User-Friendliness: Is it easy for your team to use? How long is the learning curve?
- Customer Support: How good is their customer service? Are they quick to resolve issues?
Final Verdict
If you’re looking for a solid social media tool, Metricool is our top pick.
It’s easy to use and won’t break the bank. For most users, Metricool offers everything you need.
You get great social media analytics and scheduling.
You can manage many social media accounts without fuss.
It’s perfect for growing your social profiles and social media marketing.
Plus, the management features are simple. It also provides up to 10 social profiles.
It’s a great social media platform that is easy to use.
Frequently Asked Questions
How does Metricool compare to Sprinklr in terms of price?
Sprinklr has custom, enterprise-level pricing. Metricool is much cheaper. Its price starts low, making it accessible. For a basic comparison, Metricool wins in terms of cost.
Which is the best fit for small to medium-sized businesses?
Metricool is the best fit for smaller businesses. It’s easy to use and has great social media scheduling. Sprinklr is complex and costly. It’s built for large enterprises that need to manage many accounts.
Can Metricool and Sprinklr help with social media performance analysis?
Both tools offer social media performance analysis. Metricool provides clear, simple analytics, while Sprinklr has deep, detailed data and also acts as a powerful listening tool.
How do Metricool and Sprinklr assist with content creation and scheduling?
Metricool’s planner helps with content creation and lets you easily schedule posts. Sprinklr focuses more on large-scale marketing campaigns.
How does Metricool compare to Hootsuite?
Metricool and Hootsuite are both strong social media tools. Metricool is known for its simplicity and analytics. Hootsuite offers robust scheduling and team features.
