Creating excellent content can be challenging.
You want to write compelling blog posts, engaging social media updates, and emails that convert.
But who has the time? 🤔 That’s where AI writing tools come in!
In this corner, we have Outranking, the SEO-focused powerhouse.
And in the other corner, we have Rytr, known for its speed and simplicity.
Which one comes out on top?
Let’s dive into the ultimate showdown: Outranking vs Rytr! 🥊
Outranking vs Rytr Overview
We’ve spent weeks testing Outranking and Rytr to give you the most accurate comparison.
We’ve used them to write content, including blog posts, articles, social media updates, & email newsletters.
This hands-on experience gives us a unique insight into the strengths and weaknesses of each tool.
Ready to outrank your competition? Outranking’s AI-powered tools help you create high-quality content that search engines love.
Pricing: Save 25% on yearly offers. The premium plan starts at $19/month.
Key Features:
- AI Content Writer
- SEO Scoring
- Content Optimization
Tired of staring at a blank page? Rytr writes killer content in seconds, so you can focus on what matters most.
Pricing: It has a free plan. The premium plan starts at $9/month.
Key Features:
- AI Writing Assistant
- Multiple Language Support
- Tone Adjustment
What is Outranking?
Have you ever wished for a tool to help you write top-notch content?
That’s Outranking in a nutshell. It’s like having an SEO expert and a writing pro. Pretty cool, right?
It analyzes top-ranking content and helps you create something even better.
Think blog posts, articles, even marketing copy. Outranking enables you to optimize for keywords, write compelling content, and track your rankings.
Want to create SEO-optimized content that ranks? Outranking io’s AI content generation tool helps you do just that. Users report a 30% average increase in organic traffic after using Outranking io.
Key Benefits
- AI Content Writer: Generate high-quality content with the help of AI.
- SEO Scoring: Get a detailed SEO score for your content.
- Content Optimization: Optimize your content for multiple keywords.
- SERP Analysis: Understand what’s working for your competitors.
- Workflow Automation: Streamline your content creation process.
Pricing
Outranking offers several pricing plans depending on your needs.
- Starter: $19/month – 4 SEO Documents, AI-assisted optimization, Content brief.
- Growth: $79/month – 15 SEO Documents, Automatic optimization, Unlimited AI & SEO Draft.
- Pro: $159/month – 30 SEO Documents, Automatic optimization, Unlimited AI & SEO Draft, Users 3.
- Custom Plan: Custom pricing- Account manager, Training, Invoicing, Customized package.
Pros
Cons
What is Rytr?
Need to write something quickly? Rytr is your go-to AI writing assistant.
It’s super easy to use & helps you create different types of content.
Think emails, social media posts, and even blog outlines. It’s like magic! ✨
Rytr can even write in different tones, from formal to casual. Plus, it’s way more affordable than other AI writing tools.
Surfer SEO helps you write content that ranks higher in search results. In fact, users have seen up to a 30% increase in organic traffic after using Surfer SEO.
Key Benefits
- Tons of use cases: Rytr can write in over 30 different formats.
- Multiple languages: It supports over 30 languages.
- Tone adjustment: You can choose the tone of your writing (formal, informal, etc.).
- Magic command: Use commands to edit and format your text easily.
- Plagiarism checker: Make sure your content is original.
Pricing
The best part? Rytr has a free plan! You could try it out without spending a dime. If you need more, their paid plans are super affordable.
- Free: $0/mo (10,000 characters per month, No Tone Match.)
- Unlimited: $9/month (Unlimited characters per month, 1 Tone Match.)
- Premium: $29/month (Unlimited characters per month, Multiple Tone Match.)
Pros
Cons
Outranking vs Rytr Feature Comparison
Let’s break down the key features of Outranking and Rytr side-by-side.
This detailed comparison will help you simply decide which tool best suits your content creation needs and goals.
Search Engine Optimization (SEO)
Outranking is built for SEO. It helps users to easily optimize their content for search engines like Google.
With features like SERP analysis, keyword tracking, and on-page optimization, Outranking ensures your content ranks higher.
Rytr, while a great writing tool, has limited SEO capabilities.
It focuses more on content generation than optimization.
Keyword Research
Outranking offers robust keyword research tools.
It helps you discover relevant keywords, analyze their search volume, and assess competition.
This ensures you target the right keywords to improve your search engine visibility.
Rytr, on the other hand, doesn’t offer built-in keyword research features.
Content Generation
Both Outranking and Rytr excel at content generation.
They use AI to generate different types of content, from blog posts & articles to social media captions and emails.
However, Outranking offers a range of templates and workflows designed explicitly for content strategy and SEO.
Content Strategy
Outranking shines when it comes to content strategy.
It provides tools for creating content briefs, outlining your content, and tracking your progress.
This helps you create a cohesive content strategy that aligns with your SEO goals.
Rytr, while helpful for generating content ideas, doesn’t offer the same level of strategic guidance.
Ease of Use
Rytr takes the crown for ease of use.
Its interface is simple & intuitive, making it perfect for beginners.
Outranking, with its advanced features and in-depth data, might have a steeper learning curve for some users.
However, it offers a range of tutorials and support resources to help users get started.
Content Templates
Both platforms offer a variety of content templates.
However, they differ in their focus.
Outranking’s templates are geared towards long-form content for search engine optimization, such as blog posts and articles.
Rytr’s templates are more diverse, including short-form content like social media posts and email newsletters.
AI Writing Capabilities
Both Outranking and Rytr leverage AI for content generation.
They can write different types of content in various tones and styles.
However, Outranking’s AI is trained on a massive dataset of SEO-optimized content, making it better at generating content for search.
Rytr’s AI has a more general purpose, making it suitable for a broader range of writing tasks.
What should you look for when choosing a content optimization tool?
- Content Goals: What types of content do you create? (Blog posts, articles, social media, etc.)
- SEO Focus: How important is search engine optimization to your content strategy?
- Budget: How much will you invest in a content optimization tool?
- Technical Skills: Are you comfortable with a tool requiring technical knowledge?
- Content Volume: How much content do you need to create regularly?
- Team Size: Will you be the sole user or need a tool that supports team collaboration?
- Integration: Does the tool integrate with other platforms you use (e.g., WordPress, Google Docs)?
- Support: What level of customer support do you need?
Final Verdict (Our Pick)
For serious content marketers and SEO enthusiasts, Outranking is the clear winner.
Its powerful SEO features, data-driven insights, and advanced content strategy tools give you everything you need to dominate search results.
While Rytr is a great budget-friendly option for quick content generation, it lacks the depth and sophistication of Outranking.
We’ve spent countless hours testing and comparing these tools to help you make an informed decision.
Ultimately, the best choice depends on the specific needs and priorities.
But if you’re looking for a comprehensive solution to boost your content in 2025 and beyond, Outranking is the way to go.
Frequently Asked Questions
Is Outranking worth the price?
Suppose you’re serious about SEO and content marketing. Outranking’s advanced features and data-driven insights can significantly boost your content’s performance and organic traffic.
Can Rytr be used for long-form content?
While Rytr can generate long-form content, it’s not its strongest suit. It’s better suited for short-form content like social media posts, emails, and product descriptions.
Does Outranking offer a free trial?
Yes, Outranking offers a 7-day free trial, which allows you to simply test its features before committing to a paid plan.
What kind of support does Rytr offer?
Rytr offers email support on all plans and a dedicated account manager on their “Unlimited” plan.
Can I use Outranking and Rytr together?
Absolutely! You can use Rytr to generate quick content ideas and drafts, then Outranking to optimize and refine them for SEO.
