Are you feeling overwhelmed by social media? You’re not alone!
Keeping up with all the platforms and creating engaging content is a ton of work.
That’s where scheduling tools like Post Planner and CoSchedule come in.
They promise to help you organize your posts, save time, and even boost engagement.
But which one is right for you?
In this post, we’ll break down the key differences between Post Planner vs CoSchedule, and you can choose the perfect tool.
Post Planner vs CoSchedule: Overview
To give you the most accurate comparison, we’ve spent weeks testing both Post Planner and CoSchedule.
We dove deep into their features, ease of use, and pricing to help you make an informed decision.
Ready to save time and boost engagement? Start your free trial of Post Planner today!
Pricing: It has a free plan, Paid plan starts at $12/month
Key Features:
- Content discovery engine
- Bulk scheduling
- Social media calendar
Want to organize all your marketing efforts in one place? Start your free trial of CoSchedule today!
Pricing: It has a free plan, Paid plan starts at $19/month
Key Features:
- Marketing Calendar
- Project management
- Team collaboration
What is Post Planner?
Ever feel like you're drowning in a sea of social media content?
Post Planner throws you a life raft!
It helps you find awesome content to share and easily schedule your posts.
Think of it as your social media sidekick, always there to help you stay organized and keep your audience engaged.
Ready to save 6 hours a week on social media? Post Planner users report spending way less time on social media tasks. Try it today and see the difference!
Key Benefits
Post Planner really shines when it comes to finding top-notch content. Here's what makes it stand out:
- Content Discovery Engine: Say goodbye to writer's block! Post Planner's algorithm finds proven content that gets engagement.
- Viral Photos & Status Ideas: Need something shareable? They've got you covered with a library of over 650,000 images and status ideas.
- 5-Star Content: Want to share the best of the best? Post Planner rates content based on engagement, so you know you're sharing top-performing posts.
Pricing
Ready to give Post Planner a try? Here's the lowdown on their pricing plans:
- Free: $0/month, 1 Social account, 1 user, 15 scheduled posts.
- Starter: $12/month, 3 Social accounts, 1 user, 150 scheduled posts.
- Growth: $49/month, 12 Social accounts, 2 users, 1000 scheduled posts.
- Business: $79/month. 25 Social accounts, 5 users, 5000 scheduled posts.
Pros
Cons
What is CoSchedule?
Want to get your entire marketing team on the same page?
CoSchedule is like a command center for all your marketing activities.
It's not just about social media anymore. We're talking about blog posts, email campaigns, and everything in between.
CoSchedule helps you plan, organize, and execute your entire marketing strategy like a pro.
Want to organize all your marketing efforts in one place? Start your free trial of CoSchedule today!
Key Benefits
CoSchedule is more than just a scheduling tool. It's your marketing hub!
- Marketing calendar: See all your projects in one place. No more missed deadlines!
- Team collaboration: Easily share projects, assign tasks, and keep everyone in the loop.
- Project management: Streamline workflows and boost productivity by 10%.
Pricing
CoSchedule offers a more robust suite of tools that comes at a higher price:
- Free Calendar: $0/month per user for includes 1 user.
- Social Calendar: $19/month per user for includes 3 user.
- Agency Calendar: $49/month per user for includes 5 user.
- Content Calendar: Talk to Sales for includes up to 5 user.
- Marketing Suite: Talk to Sales for Custom User Limits.
Pros
Cons
Post Planner vs CoSchedule: Feature Comparison
Let's get down to business! It's time to compare Post Planner and CoSchedule head-to-head across key features.
This will help you see which tool best fits your needs and workflow.
Social Media Management
Both Post Planner and CoSchedule are strong social media management tools, but their approaches differ.
Post Planner focuses on scheduling and content discovery, making it a great social media tool for those who primarily want to schedule posts efficiently across multiple social media accounts on platforms like Twitter, Facebook, Pinterest, and Instagram.
CoSchedule, on the other hand, offers a more comprehensive marketing platform within its CoSchedule Marketing Suite.
It integrates social media management with broader marketing initiatives like content marketing, email marketing, and project management.
This makes it a top choice for marketers seeking to streamline their entire digital marketing strategy.
Social Media Platforms
Both tools support the major social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
However, CoSchedule offers more advanced integrations with business-focused platforms like Trello, Mailchimp, and Google Analytics.
Content Creation
While neither tool is specifically designed for content creation, CoSchedule offers more features that support the content creation process.
Its agile marketing products help teams plan, collaborate, and execute content campaigns more effectively.
Post Planner primarily focuses on helping you find and share high-quality content from other sources.
Analytics Tools
CoSchedule provides more robust analytics tools than Post Planner.
You could track key metrics like engagement, reach, & clicks across all your social media platforms.
CoSchedule also integrates with Google Analytics to provide a more holistic view of your marketing performance. Post Planner's analytics are more basic, focusing on engagement and the best times to post.
Integrations
CoSchedule shines when it comes to integrations.
It connects with a wide range of business tools, including Trello, Mailchimp, Google Analytics, and Meta Business Suite.
This allows you to streamline your workflows and manage all your marketing efforts in one place.
Post Planner offers fewer integrations, mainly focusing on social media management tools and content sources.
Ease of Use
Post Planner is the clear winner in terms of ease of use.
Its interface is simple and intuitive, making it easy to get started even if you're new to social media management.
CoSchedule has a steeper learning curve due to its wider range of features and more complex interface.
What to Look For When Choosing a Social Media Management Tool?
- Your budget: Pricing varies wildly, so know your limits.
- Team size: Do you need a tool for one person or a whole team?
- Social media goals: What do you want to achieve with social media? (e.g., brand awareness, lead generation, sales)
- Content needs: Will you be creating your own content or curating it?
- Desired features: Which features are essential for your workflow? (e.g., scheduling, analytics, content discovery)
- Integrations: Do you need the tool to integrate with other platforms? (e.g., Google Analytics, CRM, email marketing)
- Ease of use: How tech-savvy are you and your team?
- Support: What level of customer support do you need?
Final Verdict (Our Pick)
For most users, Post Planner is our recommended choice.
Its ease of use, affordability, and powerful content discovery engine make it a winner.
It's perfect for individuals and small businesses looking to simplify their business Pinterest, Trello, Twitter, and Facebook scheduling without breaking the bank.
However, if you need a more comprehensive platform to manage your entire marketing strategy, including social media and project management across platforms like Mailchimp Meta, CoSchedule is the better option.
Just be prepared for a higher price tag & a steeper learning curve.
Remember, the best choice depends on your specific needs and budget.
We've given you the information; now it's time to make the decision!
Frequently Asked Questions
Can I use Post Planner and CoSchedule together?
Absolutely! They can complement each other. Use Post Planner for social media scheduling and CoSchedule for broader marketing organization and project management.
Which tool is better for solopreneurs?
Post Planner is generally better for solopreneurs due to its simplicity and affordability. CoSchedule can be overkill if you're managing your own social media.
Does Post Planner offer a free trial?
Yes, Post Planner offers a free trial, so you can test it out before committing to a paid plan.
Can I schedule Instagram Reels with CoSchedule?
Yes, CoSchedule allows you to schedule & publish Instagram Reels along with other content formats.
Which tool has better customer support?
Both companies offer good customer support, but CoSchedule is known for its exceptional support team and resources.
