Ever feel like you’re juggling too many balls at once trying to keep track of customers?
You’re not alone.
Imagine losing a big sale because you forgot to follow up.
Good news! There are tools to help.
Let’s break down Salesforce vs Thryv in simple terms.
Overview
We’ve rolled up our sleeves and put both Salesforce and Thryv through their paces.
Our team tested each platform’s core features.
From customer management to reporting, simulating real-world business scenarios gives you a clear, unbiased comparison.
Ready to explore the world’s leading CRM? Sign up for a free trial of Salesforce!
Pricing: Free trial available. The premium plan starts at $25/month.
Key Features:
- Built-in Phone & Email
- AI-Powered Insights
- Deal Management
Join the 25,000+ small businesses successfully using Thryv. Get your site properly.
Pricing: Free trial available. The premium plan starts at $19/month.
Key Features:
- Appointment Scheduling
- Payment Processing
- Social Media Management
What is Salesforce?
Think of Salesforce as a super-powered customer organizer.
It’s built for businesses that need serious customer management.
Big or small, it helps you keep track of everything.
It’s like having a digital assistant for your sales and customer service.
Ready to see what Salesforce can do for you? Start your free trial today and experience it!
Key Benefits
- Industry leader: Salesforce dominates the CRM market for a reason.
- Highly customizable: Tailor Salesforce to fit your exact needs.
- Massive ecosystem: Integrate with thousands of apps and services.
- Scalable solution: Grow your business without outgrowing your CRM.
Pricing
Salesforce offers a variety of plans to fit your budget:
- Starter Suite: $25/user per month
- Pro Suite: $100/user per month
- Enterprise: $165/user per month
- Unlimited: $330/user per month
- Einstein 1 sales: $500/user per month
Pros
Cons
What is Thryv?
Thryv is like a digital toolbox for small businesses.
It combines marketing, scheduling, and customer communication.
Think of it as an all-in-one platform.
It aims to simplify your daily tasks.
Join the 25,000+ small businesses successfully using Thryv for their customer relationship management! Get your site properly configured today.
Key Benefits
- Centralized hub: Manage all your business needs in one place.
- Automated marketing: Reach more customers with less effort.
- Online scheduling: Let clients book appointments 24/7.
- Accept payments online: Get paid faster and easier.
- Reputation management: Monitor and improve your online reviews.
Pricing
Command Center: (Month/$0)
Business Center: (Month/$228)
Marketing Center: (Month/$228)
Pros
Cons
Feature Comparison
Let’s dive into the nitty-gritty.
We’ll compare key features of Salesforce and Thryv.
Helping you see where each shines and which aligns best with your business needs.
Workflow
- Salesforce:
- Offers highly customizable workflow automation. It allows users to create complex, multi-step processes. You can automate workflows for sales, service, and marketing.
- Provides robust tools for building and managing intricate business processes.
- Thryv:
- Focuses on simplifying everyday tasks. It provides pre-built workflows for common actions like appointment reminders and follow-ups.
- It aims to streamline basic business operations.
CRM Software
- Salesforce:
- A powerful CRM software that handles extensive customer data. It excels at managing large volumes of information and provides deep sales analytics.
- Designed for enterprises needing advanced customer information management.
- Thryv:
- It aims to be an all-in-one CRM software for small businesses. It combines customer management with marketing and communication tools.
- It lets users manage basic customer relationships.
Marketing Automation
- Salesforce:
- Offers advanced marketing automation through Marketing Cloud. It includes sophisticated tools for campaign management, email tracking, and lead scoring.
- Provides extensive features for complex marketing campaigns.
- Thryv:
- It provides built-in marketing automation tools for small businesses, including features for email marketing, social media management, and online reviews.
- Many users find this sufficient for their marketing needs.
Customer Experience
- Salesforce:
- Through its service and experience clouds, it focuses on creating a personalized customer experience. It provides tools for live chat, case management, and customer portals.
- It aims to deliver a seamless experience across all touchpoints.
- Thryv:
- Enhances customer experience through its client portal and communication tools. It centralizes interactions and simplifies scheduling.
- The platform provides tools to manage online reputation.
Lead Scoring
- Salesforce:
- Offers advanced lead-scoring capabilities. It allows for highly customized scoring models based on various criteria.
- Provides detailed insights into lead behavior and engagement.
- Thryv:
- Provides basic lead scoring features. It helps identify potential customers but lacks the advanced customization of Salesforce.
- Provides basic contact rating.
Email Tracking
- Salesforce:
- It provides detailed email tracking and analytics. Users can see when emails are opened, clicked, and forwarded.
- Integrates with sales cloud for comprehensive email management.
- Thryv:
- Offers basic email tracking for marketing campaigns. It provides reports on email open rates and click-through rates.
- Provides email campaign data.
Team Collaboration
- Salesforce:
- It facilitates strong team collaboration through its Chatter feature, which allows team members to communicate, share files, and collaborate on projects.
- Integrates with other apps for a seamless workflow.
- Thryv:
- Enhances team collaboration through its centralized communication tools. It allows for task management and internal messaging.
- Simplifies communication between team members.
Total Cost of Ownership
- Salesforce:
- The total cost of ownership (TCO) can be high due to licensing fees, customization, and implementation.
- TCO increases with advanced features and user count.
- Thryv:
- It offers a more predictable total cost of ownership (TCO) with fixed monthly fees.
- TCO is simpler to calculate.
What to Look For When Choosing CRM Software?
- Scalability: Can it grow with your business?
- Integration: Does it connect with your existing tools?
- Customization: Can it adapt to your unique needs?
- Ease of Use: Is it intuitive for your team?
- Support: Does the vendor offer reliable assistance?
- Security: How well does it protect your customer data?
- Mobile Access: Can your team access it on the go?
- Reporting: Does it provide the insights you need?
Final Verdict
So, which one wins?
This is for businesses needing deep customization and advanced analytics.
Salesforce is the clear choice. It’s powerful and scales well.
But, it can be complex and pricey.
If you’re a small business wanting an all-in-one platform that’s easier to use.
Thryv is a solid option.
It helps sales teams manage clients, book appointments, and handle basic marketing.
Your pick depends on your needs and budget.
We’ve used both, and this reflects our honest experience to boost your sales performance.
Frequently Asked Questions
Is Salesforce better than Thryv for large enterprises?
Yes, Salesforce is generally better for large enterprises. Its robust customizability, advanced data analysis, and extensive integrations make it ideal. It helps users manage complex operations and avoid data silos. Salesforce provides a 360-degree view of customers across multiple platforms.
Can Thryv effectively replace a dedicated CRM like SugarCRM?
Thryv can replace basic CRM functions for small businesses but not the full power of SugarCRM. Thryv excels at integrated marketing and scheduling. While it helps users track customer interactions, it lacks the deep customizability and advanced reporting of dedicated CRMs.
Which platform is easier for small business owners to use?
Thryv is generally easier for small business owners to use. Its intuitive interface and integrated tools simplify daily tasks. The platform’s drag-and-drop features and centralized dashboard make it user-friendly. It also simplifies document management.
Does Salesforce offer better sales reporting and analytics?
Yes, Salesforce offers superior sales reporting and analytics. It provides detailed dashboards and customizable reports to monitor sales performance. Its advanced features allow for in-depth data analysis, which is crucial for optimizing sales strategies.
Can Thryv help with scheduling and appointment management?
Yes, Thryv excels at scheduling and appointment management. It allows businesses to schedule appointments, send reminders, and manage calendars efficiently. This feature is particularly useful for service-based businesses.
