Want to rank higher in search results? You need fantastic content and maybe a little AI help.
Two popular tools are Surfer SEO and Rytr. Surfer SEO analyzes what Google likes, while Rytr writes different kinds of text for you.
But which one is better for your content in 2025?
In this post, we’ll explain how Surfer SEO Vs Rytr work, what makes them unique, and help you decide which suits your needs.
Whether you’re new here or have been here before, this guide will help you make the best choice for your content strategy.
Surfer SEO vs Rytr: Overview
We’ve spent weeks testing both Surfer SEO and Rytr to give you the most accurate comparison.
We’ve used them to write blog posts, website copy, and social media updates.
This hands-on experience gives us a unique perspective on the strengths and weaknesses of each tool.
Surfer SEO helps you write content that ranks higher in search results. In fact, users have seen up to a 30% increase in organic traffic after using Surfer SEO.
Pricing: 7-days money-back guarantee. Paid plan starts at $89/month
Key Features:
- Content Editor
- Keyword Research
- SERP Analyzer
Want to write faster and easier? It’s an AI writing assistant that can help you create different kinds of content in minutes. Start writing smarter, not harder, with Rytr!
Pricing: It has a free plan. The premium plan starts at $9/month.
Key Features:
- AI Writing Assistant
- Multiple Language Support
- Tone Adjustment
What is Surfer SEO?
Ever feel lost when writing for your website? Surfer SEO is like a map for your content.
It analyzes the top results on Google and tells you exactly what to include in your writing to rank higher.
Think of it as your secret weapon for beating the competition. Cool, right?
Surfer SEO helps you write content that ranks higher in search results. In fact, users have seen up to a 30% increase in organic traffic after using Surfer SEO.
Key Benefits
- Speed things up. Surfer SEO’s Content Editor gives you real-time feedback on over 500 on-page ranking factors.
- Uncovers hidden opportunities. Its keyword research tools help you find profitable terms your competitors might need to include.
- Outrank the competition. The SERP Analyzer shows you exactly what it takes to beat the current top-ranking pages.
Pricing
Surfer SEO offers three main pricing plans:
- Basic: $99/month: Track 200 pages across your sites, Write & optimize 30 articles, Generate 5 rank-ready articles.
- Scale: $219/month ($99/month if billed annually). This plan increases your limits and adds additional features.
- Custom: Contact sales for the pricing.
Pros
Cons
What is Rytr?
Need help writing? Meet Rytr, your AI writing buddy.
It’s like having a robot assistant that generates different kinds of text for you. Blog posts, emails, ads – you name it, Rytr can help.
It’s fast and easy to use, even if you’re not a writer. Pretty neat, huh?
Surfer SEO helps you write content that ranks higher in search results. In fact, users have seen up to a 30% increase in organic traffic after using Surfer SEO.
Key Benefits
- Tons of use cases: Rytr can write in over 30 different formats.
- Multiple languages: It supports over 30 languages.
- Tone adjustment: You can choose the tone of your writing (formal, informal, etc.).
- Magic command: Use commands to edit and format your text easily.
- Plagiarism checker: Make sure your content is original.
Pricing
The best part? Rytr has a free plan! You can try it out without spending a dime. If you need more, their paid plans are super affordable.
- Free: $0/mo (10,000 characters per month, No Tone Match.)
- Unlimited: $9/month (Unlimited characters per month, 1 Tone Match.)
- Premium: $29/month (Unlimited characters per month, Multiple Tone Match.)
Pros
Cons
Surfer SEO vs Rytr: Feature Comparison
Let’s dive deeper and compare the key features of Surfer SEO and Rytr side-by-side.
This will help you see how they compare and which tool might best fit your content creation needs.
AI Writing Capabilities
- Surfer SEO: While not a dedicated AI writer like Rytr, Surfer SEO integrates with AI tools to help you create content. It uses artificial intelligence to analyze search engine results pages (SERPs) and suggest relevant keywords and topics. This enables you to create high-quality content optimized for search engines.
- Rytr: Rytr is a full-fledged AI writer who uses artificial intelligence to generate AI content. It can help you write various content types, including blog posts, articles, emails, and social media posts. While it can produce decent content quickly, it may require more editing to ensure high-quality content.
Content Optimization
- Surfer SEO: This is where Surfer SEO truly shines. Its Content Editor analyzes your content in real time and provides suggestions to improve its search engine ranking. It helps optimize your content for keywords, headings, word count, and other on-page factors. This ensures your content aligns with what search engines like increasing your chances of ranking higher.
- Rytr: Rytr focuses more on generating content than optimizing it for search engines. While it can help you create content quickly, it doesn’t provide the same in-depth analysis and optimization recommendations as Surfer SEO.
Content Planning and Research
- Surfer SEO offers robust content planning and research tools. Its keyword research tool helps you find relevant keywords with high search volume and low competition. The tool also provides content outlines and topic suggestions based on your target keywords. This simplifies the content creation process and helps you create content that resonates with your audience.
- Rytr: Rytr’s content planning features are more basic. It offers a content idea generator that can help you brainstorm topics but doesn’t provide the same depth of keyword research and content strategy tools as Surfer SEO.
Content Types
- Surfer SEO: Surfer SEO optimizes long-form content like blog posts and articles. It’s designed to help you create comprehensive content that ranks well in search results.
- Rytr: Rytr is more versatile in terms of content types. It can generate various formats, including short-form content like social media posts, emails, and ad copy. This makes it a good option for marketers and businesses who need to create different types of content.
Ease of Use
- Surfer SEO: Surfer SEO has a user-friendly interface that’s easy to navigate. However, its advanced features and in-depth analysis can take some time to master.
- Rytr: Rytr is incredibly easy to use, even for beginners. Its simple interface and intuitive controls make it an excellent option for those new to AI writing tools.
Integrations
- Surfer SEO: Surfer SEO integrates with popular content management systems (CMS) like WordPress and Google Docs. This allows you to optimize your content directly within your preferred writing environment.
- Rytr: Rytr also offers integrations with some platforms, but its integration options are not as extensive as Surfer SEO’s.
Pricing
- Surfer SEO: Surfer SEO is a premium tool with a higher price point. This might be a barrier for some users, especially those just starting with content creation.
- Rytr: Rytr offers free and affordable paid plans, making it accessible to a broader range of users. This makes it a good option for individuals and small businesses on a budget.
What to Look For When Choosing a Content Writing Tool?
- Your budget: Both Surfer SEO and Rytr offer different pricing plans. Consider your budget and how much you’re willing to invest in a content writing tool.
- Your content needs: Think about the types of content you create. Do you primarily focus on long-form articles or need a tool that can also generate short-form content?
- Your technical skills: Surfer SEO is a more advanced tool with a steeper learning curve, while Rytr is more user-friendly and uncomplicated to get started with.
- Your writing style: Rytr’s AI writing capabilities can help you generate content ideas and write different types of content. If you prefer to write your own content, Surfer SEO can help you optimize it for search engines.
- Your level of SEO knowledge: Surfer SEO is a powerful tool for SEO professionals and content marketers with a good understanding of SEO. Rytr is a good option for those new to SEO or who need a more straightforward tool to help them create content.
- Trial periods and free plans: Take advantage of free trials or free plans to test out both tools before committing to a paid subscription. This will help you see which tool best fits your needs and preferences.
- Customer support: Consider the level of customer support offered by each tool. Look for resources like tutorials, documentation, and responsive customer support channels.
Final Verdict (Our Pick)
So, which tool comes out on top? For us, it’s Surfer SEO. Why? Because it’s the best for creating SEO-optimized content.
Surfer SEO’s Content Editor gives you a clear roadmap for ranking higher on Google.
It helps you every step of the writing process, from finding the right keywords to optimizing your content for search engines.
You can even use it to improve your existing content.
While we love Rytr for its quick AI-generated content, it doesn’t offer the same level of SEO guidance.
We’ve been blogging for years and know what it takes to rank.
Trust us – Surfer SEO is the tool you need to take your content to the next level.
Frequently Asked Questions
Can Rytr completely replace a human writer?
No, Rytr is a helpful tool, but it can’t replace human creativity and critical thinking. It’s best for generating ideas and speeding up your writing process, but you’ll still need to edit and refine the output.
Is Surfer SEO worth it if I already use an SEO plugin?
Yes, Surfer SEO offers more in-depth analysis and optimization recommendations than most SEO plugins. It provides a comprehensive content score and helps you optimize for specific keywords and SERP features.
Can I use Surfer SEO and Rytr together?
Absolutely! Use Rytr to generate initial drafts and then use Surfer SEO to optimize the content for search engines. This combines the strengths of both tools.
Which tool is better for beginners?
Rytr is generally easier to use for beginners due to its simple interface and intuitive AI writing features. Surfer SEO has a steeper learning curve but offers more advanced SEO capabilities.
What if I’m not happy with my subscription?
Both Surfer SEO and Rytr offer money-back guarantees. If you’re unsatisfied with the tool, you can typically request a refund within a certain timeframe.