Synthesys vs Creatify: Best AI Video Generator in 2025?

by | Oct 31, 2024

Winner
Synthesys logo
4.5
  • AI Voices
  • AI Video
  • AI Images
  • Voice Cloning
  • Custom AI Avatar
  • Free Plan Available
  • Paid Plansย from $20/month
Runner Up
Creatify logo
3.5
  • URL to AD Maker
  • AI Avatar
  • Product Video
  • VEO 3 AD’s
  • AI Shorts
  • Free plan available
  • Paid Plans from $19
synthesys vs creatify

Creating videos used to be a hassle. You needed fancy equipment, editing skills, and sometimes even actors!

But now, things are different. AI video generators like Synthesys and Creatify can do the heavy lifting for you.

They make it easy to create professional-looking videos with AI avatars, voiceovers, and more.

But which one is better?

In this post, we’ll dive deep into Synthesys vs Creatify to see which one comes out on top.

Get ready to discover the perfect AI video generator for your needs!

Overview

To give you the most accurate comparison, we’ve spent weeks testing both Synthesys and Creatify.

We’ve explored their features, ease of use, and overall video quality so you can make the best choice for your needs.

Synthesys CTA
4.5out of 5

Looking for a tool that delivers studio-quality videos without the studio? Synthesys provides a platform with realistic human avatars.

Pricing: It has a free plan. Paid plan Starts at $20/month

Key Features:

  • Human avatars, Synthesys
  • AI voiceovers,
  • Scene templates
Creatify logo
3out of 5

Ready to streamline your video ad creation? Creatify offers a free trial with 10 credits โ€“ see the magic for yourself!

Pricing: It has a free plan. Paid plan Starts at $19/month

Key Features:

  • AI Script Writer
  • One-Click Video Generation.
  • Extensive Stock Footage Library

What is Synthesys?

Have you ever wished you could create videos with realistic AI avatars? That’s exactly what Synthesys does!

It’s an AI video generation platform that lets you create professional-looking videos without needing actors or filming equipment.

You can choose from a different of avatars, customize their appearance, and even generate voiceovers in different languages and accents. Pretty cool, right?

Also, explore our favorite Synthesys alternativesโ€ฆ

Synthesys Introduction

Our Take

Synthesys CTA

Want more sales? Videos can help! Synthesys gives you realistic AI avatars speaking 140+ languages. Explore it now and see the difference.

Key Benefits

  • Lifelike avatars: Choose from a diverse selection of avatars.
  • Multilingual support: Create videos in over 130 languages.
  • Customizable backgrounds: Select from various backgrounds or upload your own.

Pricing

All the plans will be billed annually.

  • Personal: $20/month.
  • Creator: $41/month.
  • business unlimited: $69/month.
Synthesys Pricing

Pros

  • Easy to use interface.
  • Realistic-looking avatars.
  • Wide range of languages.
  • Good value for the price.
  • Excellent customer support.

Cons

  • Limited customization options.
  • Avatars can look uncanny.
  • Lip-syncing isn’t always perfect.
  • Can be slow to render videos.

What is Creatify?

Need to create marketing videos quickly? Creatify might be your new best friend.

It’s an AI video generator that focuses on speed and simplicity.

It uses templates and AI to help you create all sorts of videos, from social media content to explainer videos.

It’s designed to be super easy to use, even if you’ve never made a video before.

Also, explore our favorite Creatify alternatives

Creatify Introduction

Our Take

Creatify logo

Need scroll-stopping video ads that convert? Creatify’s AI script writer and millions of stock assets make it easy! Create your first video ad today!

Key Benefits

  • AI Script Writer: Overcome writer’s block and generate engaging ad copy.
  • Millions of Stock Assets: Access a huge library of royalty-free images and videos.
  • One-Click Video Generation: Create variations of your video with different styles and music.
  • E-commerce Focused: Integrates with popular platforms like Shopify and WooCommerce.

Pricing

Creatify offers a free trial with 10 credits to get you started. Paid plans start at $39 per month. Here’s the breakdown:

  • Free: 140+ Realistic voices, 29 languages.
  • Creator ($39/month): Remove watermark, 1 user in the workspace, Advances avatar library.
  • Business ($99/month): Everything in Creator Plan, Premium avatar library(500+ avatars), 4 Custom Avatars.
  • Enterprise: Custom Pricing.
creatify pricing

Pros

  • The AI script writer is a game-changer.
  • Massive library of stock footage.
  • Easy to use, even for beginners.
  • Great for e-commerce businesses.

Cons

  • Credit system is a bit confusing.
  • Limited AI avatar options.
  • No voice cloning feature.

Feature Comparison

This comparison contrasts Synthesys AI Studio’s broad specialization in professional audiovisual content with ai humans against Creatify AI’s narrow, high-impact focus on scaling high converting ads and create video ads for performance marketing.

1. Core Platform Focus

Synthesys provides an AI studio for general-purpose content creation, while Creatify AI is an ai powered tool dedicated exclusively to the ad creation process.

  • Synthesys: The synthesys ai studio is designed for a variety of needs, including training, e-learning, and professional audiovisual content.
  • Creatify: The creatify ai platform is hyper-focused on video ads, with features specifically built to generate short video ads and high quality marketing videos for social platforms.

2. AI Avatars and Realism

Synthesys offers a more diverse and hyper-realistic AI Human library, while Creatify focuses its avatars on a UGC (User-Generated Content) or spokesperson style for video ads.

  • Synthesys: Provides extensive ai humans and custom avatar creation, built for formal, branded personalized content, reducing costs associated with hiring actors.
  • Creatify: Offers a large library of AI avatars optimized for video ad creation, including a feature to design an avatar from a simple prompt to create video ads.

3. Specialization in Ad Variations

Creatify AI’s standout feature is its ability to rapidly generate and test large volumes of video ads, a functionality less emphasized by Synthesys.

  • Synthesys: Can generate videos at scale, but the focus is on producing a single, polished piece of professional audiovisual content.
  • Creatify: Features a powerful “Batch Creation” mode that allows users to create multiple ad variations or unlimited ad variations with just a few clicks to optimize ad performance.

4. Creative Intelligence and Optimization

Creatify integrates AI tools for ad intelligence and creative optimization, which is not a core offering of the Synthesys platform.

  • Synthesys: The synthesys platform ai tools are focused on video generation and customization elements.
  • Creatify: Offers “Creative Insight” tools that analyze successful competitor video ads, allowing marketers to produce high converting ads based on data-driven trends.
Synthesys Introduction

5. Input-to-Video Workflow

Creatify AI streamlines the entire video ad creation process by using an external URL as its primary input source.

  • Synthesys: Starts the content creation with a script input within the ai studio environment.
  • Creatify: Features a “URL-to-Ad Maker” that analyzes a product page URL to automatically generate scripts, visuals, and short video ads with just a few clicks.

6. Video Editor Functionality

Creatify AI’s video editor is optimized for quick, ad-focused edits and AI-driven enhancements.

  • Synthesys: Includes a functional video editor for customizing the presentation-style video, primarily focusing on the ai humans and background elements.
  • Creatify: Provides an enhanced video editor designed to instantly elevate short video ads with AI-generated visuals and icons to create high converting ads.

7. AI Voices and Generation

Both platforms are high-quality ai voice generators, but they are used for different applications.

  • Synthesys: Offers robust ai voices in many languages, ideal for clear, professional narration in corporate video content.
  • Creatify: Utilizes its ai voice generators to produce the voiceovers for video ads, ensuring the tone is persuasive and optimized for high quality marketing videos.

8. Cost Reduction and Spending Money

Both platforms cut costs, but Creatify’s savings are focused squarely on the marketing budget.

  • Synthesys: Eliminates spending money on traditional production elements like audio equipment and set design for personalized content.
  • Creatify: Directly targets agency and marketing budget costs by automating the entire video ad creation process, making it significantly cheaper to create video ads and test multiple ad variations.

9. Primary Output Goal

The desired result of the content creation process is clearly specialized for each platform.

  • Synthesys: The end product is a versatile piece of professional audiovisual content that can be used across various mediums.
  • Creatify: The sole objective is the creation of a high converting ads piece of video ads that drives measurable performance.

10. Collaboration and Support

Both offer strong support, but Creatify provides a collaborative environment tailored for marketing teams.

  • Synthesys: Provides team accounts and collaborative features typical of a corporate content studio.
  • Creatify: Offers a streamlined collaborative workspace for the video production process, with a support team and features tailored for agencies and marketers iterating rapidly on their ad creation process.

11. Advanced AI Tools for Visuals

Synthesys offers deeper facial manipulation, while Creatify’s ai tools focus on visual ad intelligence.

  • Synthesys: Includes ai tools such as face swap technology for highly personalized content.
  • Creatify: Leverages ai powered features for creative ad insights, ensuring the visuals generated are statistically likely to create high converting ads.

What to Look For When Choosing the Right AI Video Generator?

  • Consider your budget: Creatify offers more affordable pricing plans, while Synthesys is pricier but provides more advanced features.
  • Think about your video needs: If you need highly realistic AI avatars and diverse language options, Synthesys is the better choice. If you prioritize speed and ease of use, Creatify might be a better fit.
  • Evaluate the level of control you need: Synthesys gives you more creative freedom and customization options. Creatify streamlines the process with templates, which can be helpful for beginners or quick video creation.
  • Factor in your technical skills: Synthesys may require some video editing knowledge, while Creatify is more user-friendly and requires minimal technical skills.
  • Check out the user interface: Both platforms offer free trials, so test them out to see which interface you prefer.
  • Read reviews and compare features: See what other users are saying about each platform and compare the features side-by-side to make an informed decision.
  • Consider your long-term goals: Think about how your video needs might evolve and choose a platform that can scale with your business.

Final Verdict

So, which AI video generator comes out on top? For us, Synthesys has more realistic avatars and better voices.

You can also create videos in tons of different languages. Synthesys gives you more control over your videos, which we like.

But Creatify is still a great choice if you’re on a budget. It’s super easy to use and has helpful templates.

If you’re new to making videos, Creatify might be a good place to start. We’ve spent a lot of time testing these tools.

We want to help you make the best choice for your needs. No matter which one you choose, you’ll be creating awesome videos in no time!

Ultimately, the best choice depends on your specific needs & preferences.

Consider your budget, the features that are most important to you, and your level of experience with video creation.

Both Synthesys and Creatify offer free trials, so be sure to try them both before making a decision.

More of Synthesys

Hereโ€™s a brief comparison with Synthesys alternatives:

  • Synthesys vs Synthesia: Synthesys is strong in voice realism and offers AI avatars; Synthesia is a major player known for high-quality, expressive avatars for corporate use.
  • Synthesys vs Colossyan: Synthesys excels in voice quality and offers avatars; Colossyan provides AI avatars and is seen as a budget-friendly, easy-to-use option.
  • Synthesys vs Veed: Synthesys is an AI video generator with avatars and voices; Veed is primarily a video editor with some AI features but doesnโ€™t focus on AI avatars.
  • Synthesys vs Elai: Both create AI presenter videos; Synthesys emphasizes realistic voices, while Elai is noted for turning text/URLs into videos easily.
  • Synthesys vs Vidnoz: Synthesys offers realistic avatars and voices; Vidnoz provides a wider range of AI tools, more templates, and a free plan.
  • Synthesys vs Deepbrain: Synthesys and Deepbrain both offer realistic AI avatars; Deepbrain is often highlighted for its hyper-realistic digital humans.
  • Synthesys vs Hour One: Both generate videos with virtual presenters; Synthesys is known for voice realism, while Hour One is also strong in realistic avatars and customization.
  • Synthesys vs D-id: Synthesys creates full AI avatar videos; D-id specializes in animating still photos into talking heads.
  • Synthesys vs Virbo: Both are AI video creation tools with avatars and text-to-video; comparisons depend on the specific features, avatar quality, and workflow offered by each.
  • Synthesys vs Vidyard: Synthesys is an AI video generation platform; Vidyard is mainly for video hosting, analytics, and interactive video features, with limited AI generation compared to Synthesys.
  • Synthesys vs Fliki: Synthesys offers AI avatars and realistic voices; Fliki is excellent at converting text content into videos with a large voice library.
  • Synthesys vs Speechify: Synthesys provides AI voices for video creation; Speechify is a dedicated text-to-speech application for reading content aloud.
  • Synthesys vs Invideo: Synthesys focuses on AI avatar and voice generation; Invideo is a comprehensive video editor with templates and stock media, and includes text-to-video features but not the same depth in AI avatars as Synthesys.
  • Synthesys vs Creatify: Synthesys offers AI avatars and voiceovers; Creatify often targets AI video generation for marketing, potentially focusing on ad creation.
  • Synthesys vs Captions AI: Synthesys creates videos with AI avatars; Captions AI is a specialized tool primarily for generating and adding accurate captions to videos.

More of Creatify

Hereโ€™s a brief comparison with its alternatives:

  • Creatify vs Synthesia: Creatify makes marketing videos from URLs; Synthesia creates high-quality professional AI avatar videos.
  • Creatify vs Colossyan: Creatify generates marketing videos; Colossyan offers AI avatars and text-to-video generation.
  • Creatify vs Veed: Creatify focuses on AI marketing video generation; Veed is a comprehensive online video editor with AI features.
  • Creatify vs Elai: Creatify makes marketing videos from URLs; Elai generates videos from text/URLs with AI presenters.
  • Creatify vs Vidnoz: Creatify targets AI marketing video; Vidnoz provides a broader range of AI video creation tools including more avatars.
  • Creatify vs Deepbrain: Creatify generates marketing videos; Deepbrain AI specializes in highly realistic AI avatars for video.
  • Creatify vs Synthesys: Creatify focuses on AI marketing video; Synthesys creates videos with realistic AI voices and avatars from text.
  • Creatify vs Hour One: Creatify makes marketing videos from URLs; Hour One generates videos with realistic virtual presenters.
  • Creatify vs D-id: Creatify generates marketing videos; D-id animates still photos into talking heads.
  • Creatify vs Virbo: Creatify targets AI marketing video; Virbo offers text-to-video and AI avatars directly.
  • Creatify vs Vidyard: Creatify makes AI marketing videos; Vidyard is a platform for video hosting, analytics, and business use.
  • Creatify vs Fliki: Creatify generates marketing videos from URLs; Fliki converts text to video with many voices and stock media.
  • Creatify vs Speechify: Creatify makes marketing videos; Speechify is a text-to-speech tool.
  • Creatify vs Invideo: Creatify is an AI marketing video generator; Invideo is a comprehensive video editor with templates and AI features.
  • Creatify vs Captions AI: Creatify generates marketing videos; Captions AI focuses on generating accurate video captions.

Frequently Asked Questions

What is the main difference between Synthesys and Creatify?

Synthesys focuses on realistic AI avatars and diverse language options, while Creatify prioritizes ease of use and affordability with its template-driven approach.

Which platform is better for beginners?

Creatify is generally easier to learn for beginners due to its user-friendly interface & pre-designed templates. Synthesys offers more advanced features but might have a steeper learning curve.

Can I make videos in different languages with Synthesys and Creatify?

Yes, both platforms support video creation in multiple languages. However, Synthesys offers a wider range of languages and accents for its AI avatars and voiceovers.

Which platform is more affordable?

Creatify offers more budget-friendly pricing plans starting at $15/month. Synthesys plans start at $29/month but provide more advanced features and customization options.

Can I try Synthesys and Creatify for free?

Yes, both platforms offer you a free trials, so you can test their features & see which one suits your needs best before committing to a paid plan.