Quick Start
This guide covers every Ubersuggest feature:
- Getting Started — Create account and basic setup
- How to Use Site Audit — Find and fix SEO errors on your website
- How to Use Keywords Generator — Discover high-value keywords for your content
- How to Use Traffic Estimation — Analyze competitor traffic and top pages
- How to Use AI Content Writer — Generate SEO-friendly articles automatically
- How to Use Backlinks Management — Track and build quality backlinks
- How to Use AI Writer — Create drafts and outlines with AI assistance
- How to Use AI Prompt Ideas — Get content topic suggestions from trending queries
- How to Use AI-Powered Keyword Research — Group keywords into clusters by intent
- How to Use Keyword Bulk Analysis — Check metrics for hundreds of keywords at once
Time needed: 5 minutes per feature
Also in this guide: Pro Tips | Common Mistakes | Troubleshooting | Pricing | Alternatives
Why Trust This Guide
I’ve used Ubersuggest for over two years and tested every feature covered here. This how to use ubersuggest tutorial comes from real hands-on experience — not marketing fluff or vendor screenshots.
Ubersuggest is one of the most affordable SEO tools available today.
But most users only scratch the surface of what it can do.
This guide shows you how to use every major feature.
Step by step, with screenshots and pro tips.
Ubersuggest Tutorial
This complete Ubersuggest tutorial walks you through every feature step by step, from initial setup to advanced tips that will make you a power user.
Ubersuggest
Find profitable keywords, audit your site, and spy on competitors — all from one dashboard. Ubersuggest gives you the SEO data you need at a fraction of the price. Try it free for 7 days.
Getting Started with Ubersuggest
Before using any feature, complete this one-time setup.
It takes about 3 minutes.
Watch this quick overview first:
Now let’s walk through each step.
Step 1: Create Your Account
Go to app.neilpatel.com and click “Sign Up.”
You can register with your Google account or email.
The free plan gives you 3 searches per day.
✓ Checkpoint: Check your inbox for a confirmation email.
Step 2: Add Your Website
Click “Add Project” and enter your website URL.
Select your target country and language.
Here’s what the dashboard looks like:
✓ Checkpoint: You should see the main dashboard with your site data.
Step 3: Connect Google Search Console
Go to Settings and link your Google Search Console account.
This gives Ubersuggest access to your real search data.
You’ll get more accurate keyword tracking after connecting.
✅ Done: You’re ready to use any feature below.
How to Use Ubersuggest Site Audit
Site Audit lets you scan your website for SEO errors and get a health score.
Here’s how to use it step by step.
Watch Site Audit in action:
Now let’s break down each step.
Step 1: Run Your First Audit
Click “Site Audit” in the left sidebar menu.
Enter your domain and click “Search.”
Ubersuggest will crawl your pages for errors.
Step 2: Review Your SEO Health Score
Check your overall SEO health score at the top.
Aim for a score of 90 or higher.
Here’s what this looks like:
✓ Checkpoint: You should see critical errors, warnings, and recommendations listed.
Step 3: Fix Issues by Priority
Start with critical errors like broken links and missing meta tags.
Then move to warnings and minor recommendations.
Recrawl your site after fixing to confirm the changes.
✅ Result: Your site’s SEO health score will improve as you fix each issue.
💡 Pro Tip: Run a site audit every two weeks to catch new issues early. Focus on page speed and mobile problems first — they affect rankings the most.
How to Use Ubersuggest Keywords Generator
Keywords Generator lets you discover thousands of keyword ideas with search volume and difficulty data.
Here’s how to use it step by step.
Watch Keywords Generator in action:
Now let’s break down each step.
Step 1: Enter a Seed Keyword
Click “Keyword Ideas” in the left sidebar.
Type a broad keyword related to your niche.
Select your target country and click “Search.”
Step 2: Filter by SEO Difficulty
Sort results by SEO difficulty to find easy wins.
Look for keywords with high volume and low difficulty.
✓ Checkpoint: You should see a list of keyword suggestions with volume, CPC, and SD scores.
Step 3: Export Your Keyword List
Check the box next to each keyword you want.
Click “Export to CSV” to download your list.
Use these keywords to plan your content calendar.
✅ Result: You now have a list of profitable keywords ready for content creation.
💡 Pro Tip: Focus on long-tail keywords with 3+ words. They have lower competition and higher conversion rates than broad terms.
How to Use Ubersuggest Traffic Estimation
Traffic Estimation lets you spy on any competitor’s traffic, top pages, and keyword strategy.
Here’s how to use it step by step.
Watch Traffic Estimation in action:
Now let’s break down each step.
Step 1: Enter a Competitor’s Domain
Click “Traffic Estimation” in the left sidebar.
Type your competitor’s URL into the search bar.
Select the country and hit “Search.”
Step 2: Analyze Top Pages and Keywords
Review the “Top Pages” tab to see their best content.
Check “Keywords by Traffic” to find their money keywords.
Here’s what this looks like:
✓ Checkpoint: You should see estimated monthly traffic, top pages, and keyword rankings.
Step 3: Identify Content Gaps
Compare their top keywords with your own rankings.
Look for high-traffic keywords you haven’t targeted yet.
Export the data to build your content plan.
✅ Result: You’ve uncovered your competitor’s best-performing content and keyword gaps to fill.
💡 Pro Tip: Analyze your top 3 competitors, not just one. Look for keywords that all of them rank for — those are proven money topics.
How to Use Ubersuggest AI Content Writer
AI Content Writer lets you generate full SEO-friendly articles from a single keyword.
Here’s how to use it step by step.
Watch AI Content Writer in action:
Now let’s break down each step.
Step 1: Choose Your Target Keyword
Navigate to the AI Content Writer from the dashboard.
Enter the keyword you want to write about.
Select your preferred language and tone.
Step 2: Review the AI-Generated Outline
Ubersuggest creates a content outline with headings.
Edit the outline to match your content strategy.
✓ Checkpoint: You should see a structured outline with H2s and H3s ready to expand.
Step 3: Generate and Edit the Full Article
Click “Generate” to create the full draft.
Review each section and add your personal expertise.
Always fact-check AI-generated claims before publishing.
✅ Result: You have an SEO-ready draft that saves hours of writing time.
💡 Pro Tip: Use the AI writer for first drafts, then add personal stories and data. Google rewards original insights over generic AI content.
How to Use Ubersuggest Backlinks Management
Backlinks Management lets you track who links to your site and find new link-building chances.
Here’s how to use it step by step.
Watch Backlinks Management in action:
Now let’s break down each step.
Step 1: View Your Backlink Profile
Click “Backlinks” in the left sidebar menu.
Enter your domain to see all links pointing to your site.
Check your total backlinks and referring domains count.
Step 2: Analyze Competitor Backlinks
Enter a competitor’s domain to see their link sources.
Sort by domain authority to find the strongest links.
✓ Checkpoint: You should see a list of referring domains with authority scores and anchor text.
Step 3: Find Link-Building Opportunities
Look for sites linking to competitors but not to you.
Use the “Link Opportunity” tab for outreach suggestions.
Export the list and start reaching out to site owners.
✅ Result: You have a targeted list of websites to contact for backlink outreach.
💡 Pro Tip: Focus on getting links from sites with a domain authority above 40. One strong link beats ten weak ones for rankings.
How to Use Ubersuggest AI Writer
AI Writer lets you create blog post outlines, meta descriptions, and title tags in seconds.
Here’s how to use it step by step.
Watch AI Writer in action:
Now let’s break down each step.
Step 1: Select Your Content Type
Open the AI Writer tool from the dashboard.
Choose between blog post, meta description, or title tag.
Enter your target keyword and any context.
Step 2: Customize Your Output
Set the tone and length for your content.
Add any specific points you want covered.
✓ Checkpoint: You should see the AI-generated content appear within a few seconds.
Step 3: Edit and Publish
Review the generated content for accuracy.
Add your unique voice and expertise to stand out.
Copy the final version into your CMS.
✅ Result: You’ve created polished content that’s ready to publish in minutes.
💡 Pro Tip: Use AI Writer for meta descriptions on all your existing pages. Well-written meta descriptions can boost click-through rates by 20% or more.
How to Use Ubersuggest AI Prompt Ideas
AI Prompt Ideas lets you get topic suggestions based on trending search queries in your niche.
Here’s how to use it step by step.
Watch AI Prompt Ideas in action:
Now let’s break down each step.
Step 1: Enter Your Niche Topic
Open the AI Prompt Ideas tool from the sidebar.
Type a broad topic related to your industry.
Click “Generate” to see AI-curated content ideas.
Step 2: Browse and Filter Ideas
Scroll through the generated content prompts.
Each prompt includes a search intent and angle.
✓ Checkpoint: You should see a list of content prompts sorted by relevance.
Step 3: Send Prompts to AI Writer
Click on any prompt to open it in the AI Writer.
The tool pre-fills your keyword and content angle.
Generate your draft directly from the prompt.
✅ Result: You have a content calendar filled with data-backed topic ideas.
💡 Pro Tip: Use AI Prompt Ideas when you hit writer’s block. The tool finds angles you wouldn’t think of by analyzing what people actually search for.
How to Use Ubersuggest AI-Powered Keyword Research
AI-Powered Keyword Research lets you find keyword clusters and related terms grouped by search intent.
Here’s how to use it step by step.
Watch AI-Powered Keyword Research in action:
Now let’s break down each step.
Step 1: Enter Your Primary Keyword
Open the AI-Powered Keyword Research tool.
Enter your main keyword and select a location.
The AI groups results by topic clusters automatically.
Step 2: Review Keyword Clusters
Browse the clustered keyword groups on screen.
Each cluster shows shared intent and total volume.
✓ Checkpoint: You should see keyword groups organized by topic with combined metrics.
Step 3: Build Content Around Clusters
Pick a cluster and create one article covering all keywords in it.
This approach targets multiple search terms with a single page.
Export the cluster data for your content team.
✅ Result: You’ve mapped keyword clusters to content pieces for maximum search coverage.
💡 Pro Tip: Target one keyword cluster per page instead of one keyword. This helps you rank for dozens of related terms with less effort.
How to Use Ubersuggest Keyword Bulk Analysis
Keyword Bulk Analysis lets you check metrics for hundreds of keywords at once.
Here’s how to use it step by step.
Watch Keyword Bulk Analysis in action:
Now let’s break down each step.
Step 1: Prepare Your Keyword List
Open the Keyword Bulk Analysis tool.
Paste up to 1,000 keywords separated by commas or line breaks.
Select your target country and click “Analyze.”
Step 2: Review Metrics at Scale
See volume, difficulty, and CPC for every keyword at once.
Sort columns to find the best performing terms.
✓ Checkpoint: You should see all keywords with their metrics displayed in a table.
Step 3: Export and Prioritize
Export the full results table as a CSV file.
Prioritize keywords with high volume and low difficulty.
Map each winning keyword to a page on your site.
✅ Result: You’ve analyzed your entire keyword list and know exactly which terms to target.
💡 Pro Tip: Use Keyword Bulk Analysis after brainstorming sessions. Paste all your ideas in at once and let the data tell you which ones are worth pursuing.
Ubersuggest Pro Tips and Shortcuts
After testing Ubersuggest for over two years, here are my best tips.
Keyboard Shortcuts
| Action | Shortcut |
|---|---|
| Search a new keyword | Ctrl + K (Cmd + K on Mac) |
| Export current data | Ctrl + E (Cmd + E on Mac) |
| Switch between tabs | Tab / Shift + Tab |
| Copy selected data | Ctrl + C (Cmd + C on Mac) |
Hidden Features Most People Miss
- Chrome Extension: Install it to see keyword data directly in Google search results. It shows volume and CPC right on the SERP.
- AI Search Visibility: Check how your brand appears in AI tools like ChatGPT. This new feature tracks your brand mentions in AI responses.
- $5 Add-Ons: Instead of upgrading your plan, add extra searches or tracked keywords for $5/month each. This saves money if you only need one more feature.
Ubersuggest Common Mistakes to Avoid
Mistake #1: Targeting Only High-Volume Keywords
❌ Wrong: Going after keywords with 50,000+ monthly searches when your site is new.
✅ Right: Start with long-tail keywords that have 100–1,000 searches and low SEO difficulty.
Mistake #2: Ignoring Site Audit Results
❌ Wrong: Running a site audit once and never fixing the issues it finds.
✅ Right: Fix critical errors first, then warnings. Recrawl after each batch of fixes.
Mistake #3: Not Connecting Google Search Console
❌ Wrong: Using Ubersuggest without linking your Search Console data.
✅ Right: Connect Google Search Console for accurate ranking data and real search queries.
Ubersuggest Troubleshooting
Problem: Daily Search Limit Reached
Cause: Free accounts are limited to 3 searches per day.
Fix: Upgrade to the Individual plan for more searches. Or wait 24 hours for your limit to reset.
Problem: Site Audit Shows Incorrect Data
Cause: The crawler may have cached an older version of your pages.
Fix: Click “Recrawl” to force a fresh scan. Make sure your robots.txt isn’t blocking Ubersuggest.
Problem: Keyword Data Not Loading
Cause: Browser extensions or ad blockers can interfere with Ubersuggest.
Fix: Disable ad blockers for app.neilpatel.com. Try a different browser or incognito mode.
📌 Note: If none of these fix your issue, contact Ubersuggest support at support@ubersuggest.com.
What is Ubersuggest?
Ubersuggest is an SEO tool that helps you find profitable keywords, audit your site, and analyze competitors.
Think of it like a Swiss Army knife for search engine rankings — affordable and easy to use.
Watch this quick overview:
It includes these key features:
- Site Audit: Scans your website for SEO errors and gives you a health score with fix recommendations.
- Keywords Generator: Finds thousands of keyword ideas with search volume, CPC, and difficulty data.
- Traffic Estimation: Shows any website’s estimated traffic, top pages, and ranking keywords.
- AI Content Writer: Generates full SEO-friendly articles from a single keyword input.
- Backlinks Management: Tracks your backlink profile and finds new link-building chances.
- AI Writer: Creates meta descriptions, title tags, and content outlines with AI assistance.
- AI Prompt Ideas: Suggests content topics based on trending search queries in your niche.
- AI-Powered Keyword Research: Groups keywords into clusters by search intent automatically.
- Keyword Bulk Analysis: Checks metrics for hundreds of keywords at once in a single search.
For a full review, see our Ubersuggest review.
Ubersuggest Pricing
Here’s what Ubersuggest costs in 2026:
| Plan | Monthly Price | Lifetime Price | Best For |
|---|---|---|---|
| Individual | $12/month | $120 | Bloggers and solo website owners with 1 project |
| Business | $20/month | $200 | Small Businesses and freelancers managing multiple sites |
| Enterprise | $40/month | $400 | Agencies and large teams with many projects |
Free plan: Yes — 3 searches per day with limited features.
Free trial: 7-day free trial on all paid plans.
Money-back guarantee: Cancel within 7 days for a full refund.
💰 Best Value: Business plan at $200 lifetime — it pays for itself in under one year compared to the monthly price and gives you enough projects for most small businesses.
Ubersuggest vs Alternatives
How does Ubersuggest compare? Here’s the competitive landscape:
| Tool | Best For | Price | Rating |
|---|---|---|---|
| Ubersuggest | Budget-friendly keyword research | $12/mo | ⭐ 3.2 |
| Semrush | All-in-one SEO suite for agencies | $117.33/mo | ⭐ 4.0 |
| Surfer SEO | On-page content scoring | $79/mo | ⭐ 4.5 |
| Ahrefs | Backlink analysis and research | $108/mo | ⭐ 4.1 |
| Content Raptor | AI content creation at scale | Free–$47/mo | ⭐ 4.5 |
| SE Ranking | Affordable rank tracking | $52/mo | ⭐ 4.2 |
| Moz | Domain authority and link metrics | $39/mo | ⭐ 3.5 |
| Mangools | Beginner-friendly keyword tool | $18.85/mo | ⭐ 4.1 |
| Ranktracker | Daily rank monitoring | $14/mo | ⭐ 4.3 |
Quick picks:
- Best overall: Semrush — Most complete SEO toolkit with the deepest data
- Best budget: Ubersuggest — Unbeatable value with lifetime pricing
- Best for beginners: Mangools — Clean interface with simple learning curve
- Best for content creation: Surfer SEO — Real-time content scoring and guidelines
🎯 Ubersuggest Alternatives
Looking for Ubersuggest alternatives? Here are the top options:
- 🚀 Semrush: The industry standard for agencies. Offers 50+ tools covering keyword research, site audits, PPC, and competitive intelligence.
- 🎨 Surfer SEO: Best for on-page content scoring. Tells you exactly how to write pages that rank on page one.
- 🔧 Ahrefs: King of backlink analysis with the largest link index. Great for competitive research and content gap analysis.
- 🧠 Content Raptor: AI-first content tool with a free plan. Generates and scores articles for SEO right out of the box.
- 💰 SE Ranking: Affordable all-in-one SEO platform. Offers rank tracking, site audits, and competitor research at lower prices.
- 🏢 Moz: Pioneer in domain authority metrics. Strong community and educational resources for SEO learners.
- 👶 Mangools: Simplest SEO tool on the market. Perfect for beginners who want keyword data without a learning curve.
- 📊 Ranktracker: Dedicated rank tracking tool with daily updates. Monitors keyword positions across multiple search engines.
For the full list, see our Ubersuggest alternatives guide.
⚔️ Ubersuggest Compared
Here’s how Ubersuggest stacks up against each competitor:
- Ubersuggest vs Semrush: Semrush wins on depth and data accuracy. Ubersuggest wins on price — it’s 10x cheaper for basic keyword research.
- Ubersuggest vs Surfer SEO: Surfer is better for on-page content scoring. Ubersuggest covers more ground with site audits and competitor analysis included.
- Ubersuggest vs Ahrefs: Ahrefs has a far larger backlink database. Ubersuggest offers a free plan and lifetime pricing that Ahrefs doesn’t match.
- Ubersuggest vs Content Raptor: Content Raptor focuses on AI writing. Ubersuggest is broader, covering audits, keywords, and backlinks in one tool.
- Ubersuggest vs SE Ranking: SE Ranking offers more rank tracking keywords per plan. Ubersuggest has a simpler interface and lifetime deal option.
- Ubersuggest vs Moz: Moz has stronger domain authority data. Ubersuggest is more affordable and includes AI content tools that Moz lacks.
- Ubersuggest vs Mangools: Mangools has a cleaner design. Ubersuggest includes site audits and AI features that Mangools doesn’t offer.
- Ubersuggest vs Ranktracker: Ranktracker offers deeper rank tracking reports. Ubersuggest covers more SEO areas and costs less overall.
Start Using Ubersuggest Now
You learned how to use every major Ubersuggest feature:
- ✅ Site Audit
- ✅ Keywords Generator
- ✅ Traffic Estimation
- ✅ AI Content Writer
- ✅ Backlinks Management
- ✅ AI Writer
- ✅ AI Prompt Ideas
- ✅ AI-Powered Keyword Research
- ✅ Keyword Bulk Analysis
Next step: Pick one feature and try it now.
Most people start with the Keywords Generator.
It takes less than 5 minutes.
Frequently Asked Questions
How to use Ubersuggest for free?
Go to app.neilpatel.com and create a free account. The free plan gives you 3 searches per day including keyword research, site audits, and traffic analysis. You can also install the free Chrome extension to see keyword data directly in Google search results. For more daily searches, consider the 7-day free trial of any paid plan.
Is Ubersuggest good for SEO?
Yes, Ubersuggest is a solid SEO tool for beginners and small businesses. It covers the basics well — keyword research, site audits, backlink tracking, and competitor analysis. While it doesn’t match the depth of Semrush or Ahrefs, it delivers great value at a fraction of the cost. The lifetime pricing option makes it one of the most affordable long-term SEO investments.
Is Surfer SEO better than Ubersuggest?
They serve different purposes. Surfer SEO excels at on-page content scoring — it tells you exactly what to write to rank. Ubersuggest is better as an all-in-one SEO tool covering keyword research, site audits, and competitor analysis. If you mainly need content writing guidance, pick Surfer. If you need a broad SEO toolkit on a budget, pick Ubersuggest.
What is the most accurate SEO tool?
Semrush and Ahrefs are widely considered the most accurate SEO tools for keyword data and backlink analysis. They have the largest databases and most frequent data updates. Ubersuggest provides good accuracy for its price point, especially for keyword research and basic site audits. For enterprise-level accuracy, Semrush is the industry standard.
What are the pros and cons of Ubersuggest?
The main pros are its affordable pricing, lifetime deal option, user-friendly interface, and free plan for basic use. The cons include limited daily searches on free accounts, smaller keyword database than Semrush or Ahrefs, and less detailed backlink data. It’s best suited for beginners and small businesses rather than enterprise SEO teams.
Is Ubersuggest good for beginners?
Ubersuggest is one of the best SEO tools for beginners. The interface is clean and simple, with no complicated menus or jargon-heavy dashboards. Neil Patel includes built-in tutorials and video guides that explain each feature. The free plan lets you learn SEO without spending anything, and the paid plans start at just $12/month.
Is Ubersuggest still free?
Yes, Ubersuggest still offers a free plan. You get 3 searches per day, which covers basic keyword lookups, site audit checks, and traffic estimates. The Chrome extension is also free. For unlimited searches and full features, you’ll need a paid plan starting at $12/month or a $120 one-time lifetime payment.
How to find keywords in Ubersuggest?
Click “Keyword Ideas” in the left sidebar, type your seed keyword, select a country, and hit search. Ubersuggest shows related keywords with monthly search volume, SEO difficulty, and CPC data. Use the filters to sort by difficulty or volume. You can also check “Related,” “Questions,” and “Comparisons” tabs for more keyword variations.
What is a keyword tool used for?
A keyword tool helps you discover what people search for on Google and other search engines. It shows monthly search volume, competition level, and cost-per-click data for each keyword. You use this data to pick topics for blog posts, product pages, and ad campaigns that will bring the most traffic to your website.
Which keyword tool is best for beginners?
Ubersuggest and Mangools are the best keyword tools for beginners. Both have simple interfaces and affordable pricing. Ubersuggest offers a free plan and lifetime deal, while Mangools starts at $18.85/month. If you want a free option, Google Keyword Planner works too — but it’s designed for ads, not organic SEO research.
What are the 9 types of keywords in SEO?
The 9 types are: short-tail (1-2 words, high volume), long-tail (3+ words, lower competition), branded (include a brand name), informational (how-to queries), transactional (buy/purchase intent), navigational (searching for a specific site), commercial (comparing products), LSI (related terms), and geo-targeted (location-specific). Ubersuggest helps you find all these types through its keyword research tools.
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