Folk vs Zoho CRM: Which CRM Tool Wins in 2025?

by | Last updated Mar 9, 2025

Winner
folk
9.0
Runner Up
Zoho CRM
7.5
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Picking the right CRM is tough, right?

You’ve got tons of options, and two big names, Folk vs Zoho CRM, keep popping up.

How do you know which one is best for your business?

It feels like a big decision, and you don’t want to mess it up.

Don’t worry; we’re going to break down Folk vs Zoho CRM in plain English.

Let’s get started.

Overview

We’ve spent weeks diving deep into both Folk and Zoho CRM.

Testing every feature and comparing their real-world performance. 

This hands-on approach, using typical business scenarios, ensures our comparison isn’t just theory but also practical advice for your choice.

CTA 2 2

87% of users report improved contact organization with Folk. Boosts your productivity today.

9out of 10

Pricing: It has a free plan. The paid plan starts at $20/month

Key Features:

  • Customizable Fields
  • Collaboration
  • Unified Contact Hub
ZOHO-CTA

Zoho is one of the most powerful CRM tools. Give it a try now!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $14/month.

Key Features:

What is Folk?

Folk is a modern CRM. It’s built for teams.

It helps you manage contacts. It’s easy to use. It’s all about collaboration.

CTA 2 2
Folk
9.0

Ready to streamline your team’s contact management? Folk lets you organize up to 5,000 contacts and collaborate with 10 team members.

Key Benefits

Pricing

Folk’s basic plan starts at $20 per user per month.

  • Standard: $20/month
  • Premium: $40/month
  • Custom: $80/month
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Pros

  • It’s super easy to learn.
  • Team collaboration is seamless.
  • The interface is clean and modern.
  • Integrations are very helpful.
  • It organizes contacts very well.

Cons

  • Limited advanced marketing tools.
  • Reporting features are basic.
  • Some features require upgrades.

What is Zoho CRM?

Zoho CRM is a big player. It does a lot more than just sales

You can manage everything.

Marketing, support, the works. It’s like a whole business toolkit.

ZOHO-CTA
Zoho
7.5

Elevate your social media strategy with Zoho Social. From smart scheduling and social listening to in-depth analytics, discover the power of Zoho Social today!

Key Benefits

  • Feature-rich: Zoho CRM packs a ton of features into its platform. You get sales automation, marketing tools, and even help desk functionality.
  • Affordable: Zoho CRM offers a free plan for up to 3 users. Even their paid plans are very competitive.
  • Customization options: Tailor Zoho CRM to fit your business needs. You can create custom fields, modules, & workflows.
  • Excellent integrations: Zoho CRM integrates with over 500 other apps, including popular tools like Google Workspace and Mailchimp.
  • Strong reporting: Get detailed insights into your sales performance with customizable reports and dashboards.

Pricing

Zoho CRM offers you a free plan for up to 3 users with limited features. Their paid plans start at just $10 per user per month, billed annually.

Here’s a quick breakdown:

  • Standard: $14 per user per month.
  • Professional: $23 per user per month.
  • Enterprise: $40 per user per month.
  • Ultimate: $52 per user per month.
Zoho CRM pricing

Pros

Cons

  • Fewer integrations
  • Reporting could be more detailed.
  • More advanced social listening.
  • Can get expensive with many users.

Feature Comparison

Let’s dive into the core features of these two CRMs.

We’ll compare them head-to-head, highlighting what makes each tool stand out and where they might fall short.

Ease of Use and User-Friendly Interface

Folk aims for a super user-friendly experience, focusing on simplicity.

Its interface is designed to be intuitive, even for those new to customer relationship management.

Zoho CRM offers a wider range of features, which can make it feel more complex at first. While powerful, it might require a steeper learning curve.

The ease of use factor is clearly in Folk’s favor for quick onboarding.  

Folk CRM

Integration Capabilities

Zoho CRM boasts extensive integration capabilities, connecting with a vast ecosystem of apps and services.

This makes it a strong choice for businesses needing a highly connected system.

Folk, while growing, has fewer integrations.

If connecting many tools is critical, Zoho has a distinct advantage.  

Pipeline Management

Both platforms offer pipeline management tools that allow you to track leads and deals. 

Zoho CRM provides highly customize-able pipelines with advanced automation.

Folk keeps it simple, offering a clear visual representation of your sales process. 

How much customization you need will determine which pipeline management is better for your business.  

Customer Support

Both crms offer customer support, but the level of service can vary.

Zoho CRM provides extensive resources, including online documentation and support tickets.

Folk focuses on personalized support, which can be beneficial for smaller businesses.  

Sales Forecasting

Zoho CRM excels in sales forecasting, offering detailed reports and predictive analytics.

This helps businesses make data-driven decisions. 

Folk forecasting features are less advanced.

If deep sales analytics is crucial, Zoho is the better choice.  

Customization

Zoho CRM is known for its high level of customization, allowing you to tailor the platform to your specific needs.

Folk is less flexible, but it provides enough customization for most small businesses.

The level of customization needed should be a key factor in your decision.  

zoho SalesIQ

Contact Management

Both CRMs provide solid contact management, but their approaches differ.

Zoho CRM offers a comprehensive contact database with detailed profiles and activity tracking.

Folk focuses on a more streamlined, collaborative contact management system, emphasizing shared contacts and team visibility.

If you need in-depth contact data and segmentation, Zoho is powerful.

If shared contacts and ease of team collaboration are paramount, Folk is a great option.

What to Look For When Choosing CRM Software?

  • Scalability: Can it grow with your business?
  • Integration: Does it connect with your existing tools?
  • Reporting: Can you easily track key metrics?
  • Mobile Accessibility: Is it usable on the go?
  • Support: Does the vendor offer reliable assistance?
  • Training: Is there adequate training and onboarding?
  • Security: How well does it protect your customer data?
  • Industry Specifics: Does it cater to your industry’s needs? (Our Pick)

Final Verdict (Our Pick)

So, which one wins?

For most small to medium businesses that want something easy to use, we pick Folk.

It’s simple, and it helps teams work together better.

If you need tons of fancy features and deep customization, Zoho CRM is strong.

But it can be tricky to learn. We’ve used both a lot.

We know what works in the real world.

Choose Folk if you want simple and team-friendly. Choose Zoho if you need something powerful and complex.   

Frequently Asked Questions

Is Folk CRM better than Zoho CRM for small businesses?

For many small businesses, yes. Folk is often better. Its user-friendly interface and focus on team collaboration make it easy to use. Zoho CRM is powerful, but it can be overwhelming if you don’t need all its features.

Which CRM offers better integration capabilities, Folk or Zoho CRM?

Zoho CRM offers significantly better integration capabilities. It connects with a vast array of apps and services. Folk has fewer integrations, making Zoho a stronger choice if you need extensive connectivity.

How does Folk CRM compare to Zoho CRM in terms of customer support?

Zoho CRM has extensive online resources and support tickets. Folk focuses on personalized support, which can be helpful for small businesses. The best choice depends on whether you prefer self-service or direct assistance.

Can I customize Folk CRM as much as Zoho CRM?

No, Zoho CRM allows for far more customization. You can tailor it to your specific needs. Folk offers less flexibility, but it’s often sufficient for most small businesses.

Which CRM is easier to learn, Folk or Zoho CRM?

Folk is generally easier to learn. Its interface is designed for ease of use. Zoho CRM, with its many features, has a steeper learning curve.

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