You’re looking to improve your website’s SEO performance, but SE Ranking isn’t cutting it.
It could be too expensive, too complex, or missing key features you need.
You know that substantial SEO is essential for online success.
Falling behind in the rankings means losing traffic, leads, and revenue.
You need a reliable tool that can help you outrank your competitors.
This article explores 11 powerful SE Ranking alternatives.
We’ll compare their features, pricing, and ease of use so you can find the perfect SEO solution to skyrocket your rankings in 2025.
What is the Best SE Ranking Alternative?
Choosing the right SEO tool can be challenging. There are a lot of options out there!
To simplify things, we’ve compiled a list of the 11 best alternatives to SE Ranking.
These tools can help you with keyword research, competitor analysis, rank tracking, and more.
Check them out below!
1. Neuronwriter
Ever wish you had an AI teammate to help you write top-notch SEO content?
That’s Neuronwriter in a nutshell. It uses natural language processing (NLP) to analyze top-ranking content.
This enables you to understand what Google likes. It then guides you to create content that search engines will love. Pretty cool, right?
Our Take
Neuronwriter is a fantastic tool for boosting your SEO. It’s user-friendly and provides valuable insights. The only drawbacks are the price and credit limits. Overall, it’s a strong contender and a great Surfer SEO alternative.
Key Benefits
- Content Score: Get a score of 100 for your content’s SEO strength.
- Competitor Analysis: See how your content stacks up against the competition.
- SERP Analysis: Understand what’s working for top-ranking pages.
- AI Writing Assistance: Get suggestions for improving your writing in real time.
Pricing
Neuronwriter offers a free trial to test it out. Paid plans start at $19 per month. You get access to basic features and limited content credits. Higher-tier plans offer more credits and advanced features.
- Bronze – $23/month: Best to business starters.
- Silver – $45/month: More credits and keyword tracking.
- Gold – $69/month: Even more credits and priority support.
- Platinum – $93/month: 60,000 credits and a dedicated account manager.
- Diamond – $117/month: 75,000 credits and all other features.
Pros
Cons
2. SurferSEO
Ever wish you had an AI co-pilot for your SEO content? That’s SurferSEO!
It’s an all-in-one platform that helps you write content optimized for search engines.
Think of it as your content strategy headquarters.
It analyzes top-ranking pages and gives you data-driven recommendations.
This way, you can create content that Google (and your readers) will love.
Our Take
SurferSEO is known for it’s incredibly powerful and effective. It’s helped me improve my content’s ranking significantly. The only downside is the price, which can be steep for some.
Key Benefits
- Content Editor with real-time feedback: Surfer’s Content Editor scores your content and suggests improvements as you write. Pretty cool.
- SERP Analyzer: See exactly what’s working for your competitors.
- Keyword Research tool: Find the perfect keywords to target.
- Content Planner: Organize your content strategy like a pro.
- 7-day money-back guarantee: Try it risk-free.
Pricing
SurferSEO offers a variety of plans to fit your needs and budget.
- Essential: $99/month – Includes 30 content editor uses and more features.
- Scale: $219/month – Includes 100 content editor uses and more features.
- Enterprise: Custom pricing and plan.
Pros
Cons
3. MarketMuse
Want to create content that truly shines? MarketMuse can help!
It’s like having an expert editor who knows exactly what Google wants.
MarketMuse uses AI to analyze your content. It then gives you personalized recommendations.
This helps you create content that ranks higher and engages readers.
Our Take
MarketMuse is a powerful tool for serious content marketers. It provides deep insights and helps you create top-tier content. However, it’s pricey and can be a bit overwhelming for beginners. If you’re looking for a robust Surfer SEO alternative and have the budget, MarketMuse is worth considering.
Key Benefits
- Content Briefs: Get detailed outlines for creating high-performing content.
- Content Optimization: Improve existing content with AI-powered suggestions.
- Personalized Difficulty Score: Understand how hard it will be to rank for a keyword.
- Competitive Analysis: See how your content compares to the competition.
Pricing
MarketMuse offers a free trial with limited features. Paid plans start at $149 per month, which includes basic features and a limited number of analyses. They also offers you custom plans for larger teams.
- Free – $0/month: Good for trying it out.
- Standard – $149/month: Increased limits and content inventory features.
- Premium – $399/month: More analyses, integrations, and account management.
- Premium – Custom pricing: Unlocks every feature.
Pros
Cons
4. Frase
Need to create content faster? Frase is your new best friend.
It’s an AI-powered content platform that streamlines your workflow.
Frase helps you research, write, and optimize content in one place. Think of it as your all-in-one content creation Swiss Army knife.
Our Take
Frase is a solid choice for those who want to speed up their content creation process. It’s easy to use and offers a good balance of features and affordability. If you’re looking for an efficient and budget-friendly Surfer SEO alternative, give Frase a try.
Key Benefits
- Content Briefs: Generate detailed outlines in seconds.
- AI Writing Assistant: Get help writing different types of content, from blog posts to emails.
- Content Optimization: Analyze and improve your content for better rankings.
- Question Ideas: Discover what questions your audience is asking.
Pricing
Frase offers a freetrial. Paid plans start at $15 per month. This gives you access to basic features and limited document credits.
- Free – $0/month: Try it out.
- Solo – $15/month: 1 user and 10 search queries.
- Basic – $45/month: Basic features and limited document credits.
- Team – $115/month: More users, document credits, and advanced features.
Pros
Cons
5. Scalenut
Want to create content that ranks and converts? Scalenut is designed to do just that.
It combines SEO and AI to help you create high-quality content that drives results.
Scalenut is like having a marketing team and an SEO expert rolled into one.
Our Take
Scalenut is an excellent option for creating content that ranks and converts. It offers so many features & a user-friendly interface. However, AI writing could be improved, so it may not be the best choice for those on a tight budget.
Key Benefits
- Topic Clusters: Discover relevant topics and keywords to create comprehensive content.
- Content Outlines: Generate detailed outlines with SEO recommendations.
- AI Writing Assistant: Get help writing engaging and informative content.
- Content Optimization: Analyze and improve your content for better performance.
Pricing
Scalenut offers a 7-day free trial. Paid plans start at $49/ month, and they give you access to basic features and limited content creation credits.
- Essential – $49/month: Basic features and limited credits.
- Growth – $79/month: More credits, advanced features, and team collaboration.
- Pro – $149/month: Unlimited credits and priority support.
Pros
Cons
6. Page Optimizer Pro
Want to optimize your content like a pro? Page Optimizer Pro (POP) is a powerful tool that helps you fine-tune your content for maximum SEO performance.
It uses a data-driven approach to guide your optimization efforts. Think of it as your personal content optimization coach.
Our Take
Page Optimizer Pro is a good option for those focusing on on-page optimization. It provides clear and actionable recommendations. However, it may not be the best choice for those who need a comprehensive content creation suite.
Key Benefits
- On-Page Optimization: Get detailed recommendations for optimizing your content.
- Content Brief Generator: Create detailed outlines with keyword and content suggestions.
- Competitor Analysis: Analyze the top-ranking pages and learn from their strategies.
- SERP Analysis: Understand the search landscape and identify ranking opportunities.
Pricing
Page Optimizer Pro offers a 7 day free trial. Paid plans start at $34/ month, and they give you access to basic features and limited page credits.
- Basic – $34/month: Basic features and limited page credits.
- Premium – $47/month: More page credits and advanced features.
- Unlimited – $61/month: Unlimited page credits.
- 5 sub-accounts – $1200/year: 120 POP EEAT and more.
- White Glove – $350/month: All features unlocked.
Pros
Cons
7. Dashword
Need help with content planning and creation? Dashword is an AI-powered content intelligence platform that simplifies the process.
It helps you make content that ranks well and engages your audience. Think of it as your content strategy command center.
Our Take
Dashword is a good choice for those who want to focus on content strategy and planning. It offers helpful tools and a user-friendly interface. However, it’s expensive and may not be the best choice for those who need a comprehensive content creation suite.
Key Benefits
- Content Strategy: Develop a data-driven content plan based on keyword research.
- Content Briefs: Generate detailed outlines with SEO recommendations.
- Content Optimization: Analyze and improve your content for better performance.
- Content Collaboration: Work with your team to create and edit content.
Pricing
Dashwood offers a 7-day free trial. Paid plans start at $99 per month, and they give you access to basic features and limited content credits.
- Starter – $99/month: Basic features and limited credits.
- Business – $349/month: More credits, advanced features, and team collaboration.
Pros
Cons
8. Outranking
Want to outrank your competition? Outranking is an AI-powered SEO platform that helps you do just that.
It provides the tools and insights you need to create content that dominates the search results.
Think of it as your secret weapon for SEO success.
Our Take
Outranking is a powerful tool for serious SEO practitioners. It offers a wide range of features and in-depth analysis. However, it can be expensive and may not be the best choice for beginners.
Key Benefits
- SERP Analysis: Understand the search landscape and identify ranking opportunities.
- Content Optimization: Get detailed recommendations for optimizing your content.
- AI Writing Assistant: Get help writing high-quality content that ranks.
- Competitor Analysis: Analyze your competitors & learn from their strategies.
Pricing
Outranking offers a 7-day free trial. Paid plans start at $29 per month, and they give you access to basic features and limited content credits.
- Starter – $29/month: Basic features and limited credits.
- SEO Writer – $79/month: 15 SEO Documents, More credits, advanced features, and team collaboration.
- SEO Wizard – $159/month: 30 SEO Documents, More credits, advanced features, and team collaboration.
- Custom Plan – Custom plan: Unlimited credits and priority support.
Pros
Cons
9. WriterZen
Are you looking for a tool to help you with keyword research and content creation?
WriterZen is an AI-powered writing assistant that simplifies the process.
It enables you to find the right keywords and create content that ranks. Think of it as your content creation copilot.
Our Take
WriterZen is a decent option for those who need help with keyword research and content creation. It offers a user-friendly interface & affordable pricing. However, it’s not as comprehensive as other tools, and AI writing could be improved.
Key Benefits
- Keyword Research: Discover profitable keywords with comprehensive data.
- Topic Discovery: Find relevant topics and content ideas.
- Content Creator: Generate content outlines and get AI writing assistance.
- Plagiarism Checker: Ensure the content is original and avoid penalties.
Pricing
WriterZen offers a 7-day free trial. Paid plans start at $75 per month, and they include access to basic features and limited content credits.
- Keyword Research – $75/month: Basic features and limited credits.
- All-in-One Basic – $150/month: More credits and advanced features.
- All-In-One Advanced – $225/month: Unlimited credits and priority support.
Pros
Cons
10. Content Harmony
Want to streamline your content operations?
Content Harmony is a content marketing platform that helps you plan, create, & optimize your content.
It’s like having a project manager for your content marketing efforts.
Our Take
Content Harmony is a decent option for content planning and workflow management. However, it’s expensive and may not be the best choice for those who need a comprehensive content creation suite.
Key Benefits
- Content Briefs: Generate detailed outlines with SEO recommendations.
- Workflow Management: Manage your content creation process from start to finish.
- Content Optimization: Analyze and improve your content for better performance.
- Team Collaboration: Work with your team to make and edit content.
Pricing
Content Harmony offers a free trial with limited features. Paid plans start at $50 per month and give you access to basic features and limited content credits.
- Starting at $50 per month.
Pros
Cons
11. Rytr
Do you need a writing assistant to help you with various writing tasks?
Rytr is an AI-powered writing tool that generates different types of content, from blogs to social media captions.
It’s like having a versatile writing partner on demand.
Our Take
Rytr is a good option for those who need a budget-friendly writing assistant for various tasks. However, it’s not the best choice for those who need advanced SEO features or want to create long-form content.
Key Benefits
- AI Writing Assistant: Get help writing different types of content.
- Multiple Language Support: Create content in various languages.
- Content Repurposing: Transform the existing content into different formats.
- Plagiarism Checker: Ensure your content is original.
Pricing
Rytr offers a free plan with limited usage. Paid plans start at $9 per month and give you access to more features and higher usage limits.
- Free – $0/month: Limited usage and basic features.
- Unlimited – $9/month: More usage and access to all templates.
- Premium – $29/month: Unlimited usage and priority support.
Pros
Cons
Buyers Guide
To find the best SE Ranking alternatives, we followed a perfect research process:
- Keyword Research: We identified the relevant keywords, including search engine rankings, comprehensive SEO tools, backlink analysis, and SEO efforts. This helped us understand what users are searching for when looking for SEO solutions.
- Feature Analysis: We examined each tool’s essential SEO functionalities, such as keyword research, rank tracking, on-page optimization, and technical SEO auditing.
- Competitive Comparison: We compared each tool to SE Ranking, focusing on areas where the alternatives might offer advantages regarding features, pricing, or ease of use.
- User Reviews: We scoured user reviews and testimonials to understand the real world experiences of people using these tools.
- Expert Opinions: We consulted industry experts and SEO professionals for their insights and recommendations on the best SE Ranking alternatives.
When evaluating each product, we considered the following factors:
- Pricing: How much does each comprehensive SEO platform cost? Are there different pricing tiers available?
- Features: What are the key features of each tool? Does it offer comprehensive SEO insights? Does it integrate with Google Analytics?
- Negatives: What are the limitations of each product? Are there any missing features or drawbacks?
- Support or Refund: Does the company offer a comprehensive SEO platform with reliable customer support, a helpful community forum, or a refund policy?
- Link Building: How well does the tool support link-building activities and analysis?
- Digital Marketing Strategy: How effectively can the tool be integrated into an digital marketing strategy?
Wrapping Up
That wraps up our exploration of the 11 best SE Ranking alternatives!
We’ve covered a lot of ground, from robust all-in-one platforms like Semrush and Ahrefs to specialized tools like SpyFu and Majestic.
Remember, the best SEO tool for you depends on your specific needs, budget, and preferences.
Don’t be afraid to experiment & try a few options before deciding.
Many of these platforms offer free trials or freemium versions, which allow users to get a feel for their features and interface.
By carefully considering your options & choosing the right SEO software, you can unlock valuable insights, streamline your workflow, and boost your search engine rankings in 2025.
Frequently Asked Questions
Why should I consider asking for Ranking alternatives?
While SE Ranking is a decent tool, it may not be the best choice for everyone. Alternatives often offer more advanced features, better pricing, or a more user-friendly interface.
What is the most affordable SE Ranking alternative?
Ubersuggest and Mangools SEO Tools are known for their budget-friendly pricing and valuable SEO features.
The ranking alternative is best for beginners?
Ubersuggest is an excellent option for beginners due to its intuitive interface and easy-to-understand reports.
Do these alternatives offer free trials?
Many of the listed alternatives offer free trials or freemium versions, allowing you to test simply them before committing to a paid plan.
Which alternative is best for enterprise-level SEO?
Semrush and Ahrefs are the top choices for enterprise-level SEO due to their comprehensive features and advanced functionalities.
