SE Ranking vs Ranktracker: Boost Your SEO Traffic in 2025!

Winner

4.5

• Keyword Researcher
• Backlink Checker
• Website Audit
• Content Idea Finder
• Local Marketing
• 14 Days Free Trial
• Paid Plans from $52

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Runner Up

3.5

• Rank Tracker
• Keyword Finder
• SERP Checker
• Web Audit
• Backlink Checker
• Get 5 months for FREE
• Paid Plans from $14/month

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Are you struggling to get your website seen online?

Do you feel lost trying to improve your search engine rankings? 

Your competitors are using powerful tools.

They are stealing your potential visitors.

This means less business and less growth for you.

We compare SE Ranking vs Ranktracker to help you choose wisely. This article breaks down their features. 

Discover which one fits your needs best for real results.

Overview

We put both SE Ranking and Ranktracker through rigorous testing.

Our team spent hours exploring every feature, running audits, and tracking keywords.

This hands-on experience enables us to provide a true side-by-side comparison.

4.5out of 5

Over 5,000 agencies worldwide trust SE Ranking! Boost your SEO with SE Ranking.

Pricing: 14 Days Free Trial. Plans start from $52/month.

Key Features:

• Comprehensive site audit tool
• Backlink monitoring and analysis
• Competitor insights

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3.5out of 5

Ready to boost your website’s visibility? Give it a try now and unlock it’s hidden features.

Pricing: Get 5 months for FREE. Plan starts at $14/month.

Key Features:

• Keyword Rank Tracking
• SERP Checker
• Web Audit

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What is SE Ranking? 

It’s a full-stack SEO platform.

Think of it as your all-in-one hub.

It helps you with almost every SEO task.

You can track keywords, analyze competitors, and audit your site.

It’s built to make SEO easier for you.

Many people find it very user-friendly.

Also, explore our favorite SE Ranking alternatives…

Our Take

Join over 1 million SE Ranking users who track 10M+ keywords daily and save 3.6B+ positions yearly.

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Key Benefits

• Precise keyword rank tracking.
• Strong competitive research features.
• Offers white-label reporting.
• Comprehensive website audits.
• Backlink monitoring and analysis.

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Pricing

SE Ranking offers a variety of pricing plans to suit your needs & budget (Billed Annually)

• Essential: $52.00/month. 1 manager seat, 5 projects, Rank Tracker.
• Pro: $95.20/month. 3 Manager seats, 30 projects, On-page and SERP analysis, Share of voice metric.
• Business: $207.20/month. 5 Manager seats, unlimited projects, Maximize data reach, Team Training, Data Insights.

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Pros

• Comprehensive Feature Set
• User-Friendly Interface
• Excellent Value for Money
• Strong Customer Support
• Flexible and Customizable

Cons

• Limited white-labeling options
• Occasional data discrepancies
• Need improvement in content marketing features
• Some features require an upgrade.

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What is Ranktracker?

It’s a focused SEO tool.

It’s mostly known for its strong keyword features.

If you need quick keyword insights, this is it.

It also has a site audit and SERP checker.

It aims to be simple and effective.

Many users appreciate its straightforward approach.

Also, explore our favorite Ranktracker alternatives…

Our Take

Ready to skyrocket your SEO performance? Ranktracker’s powerful features are trusted by thousands. Unleash your website’s potential – start your journey to the top today!

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Key Benefits

• Precise keyword position tracking.
• Monitors 43K+ cities for local SEO.
• Offers AI-suggested keywords.
• Daily keyword rank updates.
• SERP feature tracking (snippets, videos).

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Pricing

All the plans will be billed annually.

• Starter: $14.00/month
• Double Data: $34.41/month
• Quad Data: $63.58/month
• Hex Data: $121.91/month

Pros

• Intuitive interface
• Accurate data
• Comprehensive features
• Value for money
• Great customer support

Cons

• It can be overwhelming for beginners
• Limited historical data
• No free plan
• Occasional glitches

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Feature Comparison

SE Ranking is an intuitive seo platform trusted by over a million agency and in house teams, providing a robust seo toolkit for seo pros to implement effective strategies.

Ranktracker is a specialized keyword rank tracker tool designed to accurately track keyword rankings and ranking progress on search engines.

This comparison explores their core seo tools, from se ranking covers keyword research to advanced features for optimizing seo efforts.

1. Rank Tracking Specialization

• Ranktracker: The core strength is its dedicated rank tracker tool, which acts as a google rank tracker, allowing users to accurately track keyword rankings and keyword ranking positions across desktop and mobile devices.
• SE Ranking: Provides a highly valued keyword rank tracker. While excellent, its rank tracking is one of many advanced features in the se ranking platform, which focuses on providing a robust seo toolkit rather than just position tracking.

2. Keyword Research and Volume

• SE Ranking: Se ranking covers keyword research comprehensively, providing a robust seo toolkit to identify target keywords, related keywords, and estimated search traffic. This helps seo pros implement effective strategies.
• Ranktracker: The keyword rank checker provides fundamental keyword ideas and keyword difficulty scores, helping users find target keywords opportunities quickly. Its primary function is to track keyword rankings rather than generate massive amounts of keyword data.

3. Comprehensive SEO Toolkit & Niche Focus

• SE Ranking: Is an intuitive seo platform trusted by over a million agency teams, providing a robust seo toolkit for tech optimization, backlink analysis, and content creation. It is a true all-in-one seo platform for seo pros.
• Ranktracker: Is primarily a rank tracker seo tool. While it offers other seo tools like website audit and keyword research, its main value proposition is precise, reliable, and affordable track keyword rankings and monitoring ranking progress.

4. Technical SEO and Site Auditing

• SE Ranking: Offers a highly effective website audit tool for tech optimization, providing a detailed report on technical seo issues. This robust seo toolkit helps agency and in house teams implement effective strategies for site health.
• Ranktracker: Includes a simpler website audit tool focused on identifying key on page issues quickly. The ranktracker review often notes its ease of use for quick checks, but it lacks the advanced features and deep diagnostics of the SE Ranking platform.

5. Local SEO and Geotargeting

• SE Ranking: Features integrated local seo tools, allowing seo pros and marketing agency teams to monitor keyword rankings and search engine rankings accurately in specific geographic locations, vital for implement effective strategies locally.
• Ranktracker: The google rank tracker allows users to track keyword rankings on search engines for specific local seo areas, providing essential search traffic data and keyword ranking positions for target keywords.

6. Competitive Research and Gap Analysis

• SE Ranking: Provides strong competitive research features, including the keyword gap tool, which helps agency and in house teams gain valuable insights into competitor domains and seo strategies.
• Ranktracker: Offers competitive tracking focused mainly on monitoring the ranking progress and keyword ranking positions of competitor websites, providing essential search traffic data, but lacks the sophisticated gap analysis of the SE Ranking platform.

7. Scalability and Target Market

• SE Ranking: The se ranking platform is trusted by over a million agency and in house teams for large-scale seo efforts. Its se ranking’s pricing policy includes extra user seats, reflecting its focus on the marketing agency and in house teams market, offering more advanced tools.
• Ranktracker: The ranktracker review highlights its accessibility and affordability. It is ideal for individuals or small business owners who need an essential rank tracker tool and basic seo tools for their seo efforts without needing the advanced features of a large seo platform.

8. User Experience and Reporting

• SE Ranking: Is an intuitive seo platform trusted for its comprehensive reporting and customization, allowing seo pros to implement effective strategies and easily share keyword rankings and other seo tools data.
• Ranktracker: Known for its user friendly interface, making the rank tracking process simple for seo beginners. It provides straightforward reports on google rankings and ranking progress for tracked keywords.

9. Feature Focus and SEO Efforts

• Ranktracker: The keyword rank checker, rank tracking tool, and google rank tracker ensure core position tracking is rock solid, making it an essential seo tool for all seo efforts where accurate keyword ranking positions matter most.
• SE Ranking: Its robust seo toolkit provides the full spectrum of seo tools needed to implement effective strategies, including website audit, tech optimization, and comprehensive competitive research, all necessary for a complete seo strategy by seo pros.

What to Look for in a Keyword Research Tool?

• Data Accuracy: Is the data reliable? Does it match what you see in other tools?
• User-Friendliness: How easy is it to use daily? Can you quickly find what you need?
• Comprehensive Features: Does it offer more than just keywords? Can it help with other SEO tasks? Does it serve as a comprehensive management software for your online presence?
• Integration Power: Does it connect with Google Search Console? Are there other useful integrations?
• Support & Resources: What kind of help is available if you get stuck? Are there good tutorials?

Final Verdict

After examining both tools closely, we selected SE Ranking.

It simply offers more for your money.

Its dashboard gives a clear picture of your online presence.

We found its backlink monitoring and keyword rank tracking to be very strong.

It helps you track ranking across multiple locations.

The customer support is also top-notch.

It helps your seo strategies with deeper data.

This means better visibility and growth for your site.

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