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11 Best Outranking IO Alternatives: Boost Your Ranking in 2025

by | Last updated Dec 18, 2024

Best Overall
Surfer SEO
9.0
  • SERP Analyzer
  • Content Editor
  • Keyword Research
  • Grow Flow
  • Google Docs Integration
  • 7 Day Money Back Guarantee
  • Paid Plan Starts at $99
Best Value
Neuronwriter
8.5
Most Featured
SE Ranking
7.5
  • Keyword Researcher
  • Backlink Checker
  • Website Audit
  • Content Idea Finder
  • Local Marketing
  • Free Plan Available
  • Paid Plan Starts at $65
Outranking IO alternatives

Tired of staring at your screen, wondering why your website isn’t ranking higher on Google?

You’re pouring your heart and soul into creating fantastic content, but it feels like you’re shouting into the void.

SEO is the key, but maybe Outranking IO isn’t the right fit for you (or your budget!).

Don’t worry, you’re not alone!

In this post, we’ll explore 11 fantastic Outranking IO alternatives to help you skyrocket your rankings in 2025.

We’ll break down their features, pricing, and ease of use so you can find the perfect tool to unlock your website’s true potential.

Ready to finally get the recognition you deserve? Let’s dive in!

What is the Best Outranking IO Alternative?

Choosing the right SEO tool can feel overwhelming. There are so many options out there!

We’ve rounded up the best Outranking IO alternatives to make your life easier.

We’ve got you covered whether you’re looking for something more affordable, user-friendly, or packed with features.

Let’s find the perfect tool to help you dominate search results.

1. SurferSEO

Ever wish you had an AI co-pilot for your SEO content? That’s SurferSEO!

It’s an all-in-one platform that helps you write content optimized for search engines.

Think of it as your content strategy headquarters.

It analyzes top-ranking pages and gives you data-driven recommendations.

This way, you can create content that Google (and your readers) will love.

Surfer SEO

Our Take

10out of 10

SurferSEO is known for it’s incredibly powerful and effective. It’s helped me improve my content’s ranking significantly. The only downside is the price, which can be steep for some.

Key Benefits

  • Content Editor with real-time feedback: Surfer’s Content Editor scores your content and suggests improvements as you write. Pretty cool.
  • SERP Analyzer: See exactly what’s working for your competitors.
  • Keyword Research tool: Find the perfect keywords to target.
  • Content Planner: Organize your content strategy like a pro.
  • 7-day money-back guarantee: Try it risk-free.

Pricing

SurferSEO offers a variety of plans to fit your needs and budget.

  • Essential: $99/month – Includes 30 content editor uses and more features.
  • Scale: $219/month – Includes 100 content editor uses and more features.
  • Enterprise: Custom pricing and plan.
Surfer seo pricing

Pros

  • Easy to use and understand.
  • Provides data-driven insights.
  • Improves content quality quickly.
  • Integrates with Google Docs and WordPress.

Cons

  • It can be expensive for beginners.
  • Content editor credits can run out fast.
  • Limited free trial.

2. Neuronwriter

Ever wish you had an AI teammate to help you write top-notch SEO content?

That’s Neuronwriter in a nutshell. It uses natural language processing (NLP) to analyze top-ranking content.

This enables you to understand what Google likes. It then guides you to create content that search engines will love. Pretty cool, right?

Neuronwriter

Our Take

10out of 10

Neuronwriter is a fantastic tool for boosting your SEO. It’s user-friendly and provides valuable insights. The only drawbacks are the price and credit limits. Overall, it’s a strong contender and a great Surfer SEO alternative.

Key Benefits

  • Content Score: Get a score of 100 for your content’s SEO strength.
  • Competitor Analysis: See how your content stacks up against the competition.
  • SERP Analysis: Understand what’s working for top-ranking pages.
  • AI Writing Assistance: Get suggestions for improving your writing in real time.

Pricing

Neuronwriter offers a free trial to test it out. Paid plans start at $19 per month. You get access to basic features and limited content credits. Higher-tier plans offer more credits and advanced features.

  • Bronze – $23/month: Best to business starters.
  • Silver – $45/month: More credits and keyword tracking.
  • Gold – $69/month: Even more credits and priority support.
  • Platinum – $93/month: 60,000 credits and a dedicated account manager.
  • Diamond – $117/month: 75,000 credits and all other features.
Neuronwriter

Pros

  • Easy to use interface.
  • Powerful NLP analysis.
  • Data-driven insights.
  • Improves content quality.

Cons

  • It can be expensive.
  • Credit limits can be restrictive.
  • Not as many features as Surfer.

3. MarketMuse

Want to create content that truly shines? MarketMuse can help!

It’s like having an expert editor who knows exactly what Google wants.

MarketMuse uses AI to analyze your content. It then gives you personalized recommendations.

This helps you create content that ranks higher and engages readers.

MarketMuse homepage

Our Take

10out of 10

MarketMuse is a powerful tool for serious content marketers. It provides deep insights and helps you create top-tier content. However, it’s pricey and can be a bit overwhelming for beginners. If you’re looking for a robust Surfer SEO alternative and have the budget, MarketMuse is worth considering.

Key Benefits

  • Content Briefs: Get detailed outlines for creating high-performing content.
  • Content Optimization: Improve existing content with AI-powered suggestions.
  • Personalized Difficulty Score: Understand how hard it will be to rank for a keyword.
  • Competitive Analysis: See how your content compares to the competition.

Pricing

MarketMuse offers a free trial with limited features. Paid plans start at $149 per month, which includes basic features and a limited number of analyses. They also offers you custom plans for larger teams.

  • Free – $0/month: Good for trying it out.
  • Standard – $149/month: Increased limits and content inventory features.
  • Premium – $399/month: More analyses, integrations, and account management.
  • Premium – Custom pricing: Unlocks every feature.
MarketMuse

Pros

Cons

  • It can be pretty expensive.
  • Steep learning curve.
  • Not ideal for beginners.

4. Frase

Need to create content faster? Frase is your new best friend.

It’s an AI-powered content platform that streamlines your workflow.

Frase helps you research, write, and optimize content in one place. Think of it as your all-in-one content creation Swiss Army knife.

Frase.io homepage

Our Take

10out of 10

Frase is a solid choice for those who want to speed up their content creation process. It’s easy to use and offers a good balance of features and affordability. If you’re looking for an efficient and budget-friendly Surfer SEO alternative, give Frase a try.

Key Benefits

  • Content Briefs: Generate detailed outlines in seconds.
  • AI Writing Assistant: Get help writing different types of content, from blog posts to emails.
  • Content Optimization: Analyze and improve your content for better rankings.
  • Question Ideas: Discover what questions your audience is asking.

Pricing

Frase offers a freetrial. Paid plans start at $15 per month. This gives you access to basic features and limited document credits.

  • Free – $0/month: Try it out.
  • Solo – $15/month: 1 user and 10 search queries.
  • Basic – $45/month: Basic features and limited document credits.
  • Team – $115/month: More users, document credits, and advanced features.
Frase

Pros

  • User-friendly interface.
  • Efficient content creation.
  • Great for content briefs.
  • Affordable pricing options.

Cons

  • AI writing can be a bit generic.
  • Limited customization options.
  • Not as in-depth as MarketMuse.

5. Scalenut

Want to create content that ranks and converts? Scalenut is designed to do just that.

It combines SEO and AI to help you create high-quality content that drives results.

Scalenut is like having a marketing team and an SEO expert rolled into one.

Scalenut homepage

Our Take

10out of 10

Scalenut is an excellent option for creating content that ranks and converts. It offers so many features & a user-friendly interface. However, AI writing could be improved, so it may not be the best choice for those on a tight budget.

Key Benefits

  • Topic Clusters: Discover relevant topics and keywords to create comprehensive content.
  • Content Outlines: Generate detailed outlines with SEO recommendations.
  • AI Writing Assistant: Get help writing engaging and informative content.
  • Content Optimization: Analyze and improve your content for better performance.

Pricing

Scalenut offers a 7-day free trial. Paid plans start at $49/ month, and they give you access to basic features and limited content creation credits.

  • Essential – $49/month: Basic features and limited credits.
  • Growth – $79/month: More credits, advanced features, and team collaboration.
  • Pro – $149/month: Unlimited credits and priority support.
scalenut pricing

Pros

  • Strong focus on conversion.
  • Comprehensive content creation suite.
  • User-friendly interface.
  • Competitive pricing.

Cons

  • AI writing can be repetitive.
  • Limited integrations with other tools.
  • It can be overwhelming for beginners.

6. SE Ranking

Looking for an all-in-one SEO platform? SE Ranking is a comprehensive tool that covers all your SEO needs.

From keyword research to website auditing, SE Ranking has you covered.

It’s like having a complete SEO toolbox at your fingertips.

What is SE ranking?

Our Take

10out of 10

SE Ranking is a solid choice for those who want a complete SEO solution in one platform. It offers a wide range of features at a competitive price. However, it may not be the best choice for those who need specialized tools for specific tasks.

Key Benefits

  • Keyword Research: Discover profitable keywords with comprehensive data.
  • Website Audit: Identify and fix technical SEO issues on your website.
  • Backlink Monitoring: Track your backlinks and analyze your link profile.
  • Competitor Analysis: Spy on your competitors & learn from their strategies.

Pricing

SE Ranking offers a 14-day free trial. Paid plans start at $65 per month and give you access to basic features and limited usage limits.

  • Essential – $65/month: Basic features and limited usage.
  • Pro – $119/month: More features, higher limits, and advanced tools.
  • Business – $259/month: Unlimited website tracking and white-label reporting.
se ranking pricing

Pros

  • Comprehensive SEO features.
  • Affordable pricing plans.
  • User-friendly interface.
  • Great for beginners and experts.

Cons

  • It can be overwhelming for beginners.
  • Some features are not as in-depth as specialized tools.
  • Customer support can be slow.

7. Page Optimizer Pro

Want to optimize your content like a pro? Page Optimizer Pro (POP) is a powerful tool that helps you fine-tune your content for maximum SEO performance.

It uses a data-driven approach to guide your optimization efforts. Think of it as your personal content optimization coach.

Page Optimizer Pro homepage

Our Take

10out of 10

Page Optimizer Pro is a good option for those focusing on on-page optimization. It provides clear and actionable recommendations. However, it may not be the best choice for those who need a comprehensive content creation suite.

Key Benefits

  • On-Page Optimization: Get detailed recommendations for optimizing your content.
  • Content Brief Generator: Create detailed outlines with keyword and content suggestions.
  • Competitor Analysis: Analyze the top-ranking pages and learn from their strategies.
  • SERP Analysis: Understand the search landscape and identify ranking opportunities.

Pricing

Page Optimizer Pro offers a 7 day free trial. Paid plans start at $34/ month, and they give you access to basic features and limited page credits.

  • Basic – $34/month: Basic features and limited page credits.
  • Premium – $47/month: More page credits and advanced features.
  • Unlimited – $61/month: Unlimited page credits.
  • 5 sub-accounts – $1200/year: 120 POP EEAT and more.
  • White Glove – $350/month: All features unlocked.
Page Optimizer Pro pricing

Pros

  • Data-driven optimization.
  • Detailed recommendations.
  • Easy to use interface.
  • Affordable pricing.

Cons

  • Implementing all suggestions can be time-consuming.
  • Not as many features as other tools.
  • Limited content creation features.

8. Dashword

Need help with content planning and creation? Dashword is an AI-powered content intelligence platform that simplifies the process.

It helps you make content that ranks well and engages your audience. Think of it as your content strategy command center.

Dashword Homepage

Our Take

10out of 10

Dashword is a good choice for those who want to focus on content strategy and planning. It offers helpful tools and a user-friendly interface. However, it’s expensive and may not be the best choice for those who need a comprehensive content creation suite.

Key Benefits

  • Content Strategy: Develop a data-driven content plan based on keyword research.
  • Content Briefs: Generate detailed outlines with SEO recommendations.
  • Content Optimization: Analyze and improve your content for better performance.
  • Content Collaboration: Work with your team to create and edit content.

Pricing

Dashwood offers a 7-day free trial. Paid plans start at $99 per month, and they give you access to basic features and limited content credits.

  • Starter – $99/month: Basic features and limited credits.
  • Business – $349/month: More credits, advanced features, and team collaboration.
Dashword Pricing

Pros

  • Strong focus on content strategy.
  • Helpful content planning tools.
  • User-friendly interface.
  • Good for team collaboration.

Cons

  • Expensive compared to other tools.
  • Limited content creation features.
  • Not as many integrations as other platforms.

9. WriterZen

Are you looking for a tool to help you with keyword research and content creation?

WriterZen is an AI-powered writing assistant that simplifies the process.

It enables you to find the right keywords and create content that ranks. Think of it as your content creation copilot.

WriterZen Homepage

Our Take

10out of 10

WriterZen is a decent option for those who need help with keyword research and content creation. It offers a user-friendly interface & affordable pricing. However, it’s not as comprehensive as other tools, and AI writing could be improved.

Key Benefits

  • Keyword Research: Discover profitable keywords with comprehensive data.
  • Topic Discovery: Find relevant topics and content ideas.
  • Content Creator: Generate content outlines and get AI writing assistance.
  • Plagiarism Checker: Ensure the content is original and avoid penalties.

Pricing

WriterZen offers a 7-day free trial. Paid plans start at $75 per month, and they include access to basic features and limited content credits.

  • Keyword Research – $75/month: Basic features and limited credits.
  • All-in-One Basic – $150/month: More credits and advanced features.
  • All-In-One Advanced – $225/month: Unlimited credits and priority support.
WriterZen pricing

Pros

  • Good for keyword research.
  • Helpful content creation tools.
  • User-friendly interface.
  • Affordable pricing.

Cons

  • AI writing can be generic.
  • Limited content optimization features.
  • Not as comprehensive as other tools.

10. Content Harmony

Want to streamline your content operations?

Content Harmony is a content marketing platform that helps you plan, create, & optimize your content.

It’s like having a project manager for your content marketing efforts.

content harmony

Our Take

10out of 10

Content Harmony is a decent option for content planning and workflow management. However, it’s expensive and may not be the best choice for those who need a comprehensive content creation suite.

Key Benefits

  • Content Briefs: Generate detailed outlines with SEO recommendations.
  • Workflow Management: Manage your content creation process from start to finish.
  • Content Optimization: Analyze and improve your content for better performance.
  • Team Collaboration: Work with your team to make and edit content.

Pricing

Content Harmony offers a free trial with limited features. Paid plans start at $50 per month and give you access to basic features and limited content credits.

  • Starting at $50 per month.
Content Harmony pricing

Pros

  • Good for content planning and workflow management.
  • Helpful content optimization tools.
  • User-friendly interface.
  • Good for team collaboration.

Cons

  • Expensive compared to other tools.
  • Limited content creation features.
  • Not as many integrations as other platforms.

11. Rytr

Do you need a writing assistant to help you with various writing tasks?

Rytr is an AI-powered writing tool that generates different types of content, from blogs to social media captions.

It’s like having a versatile writing partner on demand.

RYTR Homepage

Our Take

10out of 10

Rytr is a good option for those who need a budget-friendly writing assistant for various tasks. However, it’s not the best choice for those who need advanced SEO features or want to create long-form content.

Key Benefits

  • AI Writing Assistant: Get help writing different types of content.
  • Multiple Language Support: Create content in various languages.
  • Content Repurposing: Transform the existing content into different formats.
  • Plagiarism Checker: Ensure your content is original.

Pricing

Rytr offers a free plan with limited usage. Paid plans start at $9 per month and give you access to more features and higher usage limits.

  • Free – $0/month: Limited usage and basic features.
  • Unlimited – $9/month: More usage and access to all templates.
  • Premium – $29/month: Unlimited usage and priority support.
RYTR pricing

Pros

  • Affordable pricing.
  • Versatile writing capabilities.
  • User-friendly interface.
  • Good for generating short-form content.

Cons

  • AI writing can be generic.
  • Limited SEO features.
  • Not ideal for long-form content.

Buyers Guide

To find the best Outranking IO alternatives, we took the following steps:

  1. Identified Key Features: We pinpointed the essential features required in a top-tier SEO optimization tool. This included capabilities like keyword research, content analysis, competitor analysis, and rank tracking.
  2. Explored the Market: We then researched extensively to identify potential Outranking IO alternatives, considering popular and emerging content generation tools.
  3. Analyzed User Reviews: We delved into user reviews and testimonials to understand real-world experiences with each tool. This helped us gauge user satisfaction and identify any recurring issues.
  4. Compared Pricing: We compared the pricing plans of different tools, considering value for money and affordability for various budgets.
  5. Tested Key Features: Whenever possible, we tested each tool’s core features to assess their effectiveness and user-friendliness.
  6. Evaluated Content Quality: We examined the quality of SEO content writing produced using each tool, focusing on clarity, conciseness, and SEO-friendliness.
  7. Assessed AI Capabilities: For AI-powered tools, we evaluated the quality of AI-generated content and its ability to improve search engine rankings.
  8. Considered WordPress plugin Integration: We checked for seamless integration with WordPress, a crucial factor for many content creators.
  9. Checked Support and Refund Policies: We reviewed each company’s support options and refund policies to ensure users have adequate assistance.
  10. Prioritized User Experience: We prioritized tools with intuitive interfaces and efficient workflows, streamlining the content production process.
  11. Focused on SEO-optimized content output: We looked for tools that consistently helped users create high-quality, SEO-friendly content that drives organic traffic.
  12. Evaluated Marketing Strategy Alignment: We considered how well each tool aligned with broader content marketing strategies and supported features like internal links and content briefs.

When doing our research to find the perfect product, we determined using these factors:

  • Pricing: How much did each product cost?
  • Features: What were the perfect features of each product?
  • Negatives: What was missing from each product?
  • Support or refund: Do they offer a community, support, or refund policy?

Wrapping Up

Finding the right SEO tool can make all the difference in your content’s success.

While Outranking IO is a popular choice, these 11 alternatives offer a range of features, pricing plans, and user experiences to suit your needs better.

Whether you’re prioritizing AI-powered content analysis, seamless WordPress integration, or budget-friendly options, there’s a tool out there to help you elevate your content game.

Remember that effective generating SEO content is an ongoing process, so choose a tool that empowers you to create high-quality, optimized content that drives results.

We’ve done the heavy lifting by researching and testing these alternatives.

Now it’s your turn to explore and find the perfect fit for your content creation journey.

Good luck, and happy optimizing!

Frequently Asked Questions

Is Outranking IO worth it?

Outranking IO is a powerful tool, but it can be expensive. If you’re on a low budget or just starting with SEO, some alternatives offer similar features at a lower cost.

What is the best free alternative to Outranking IO?

Unfortunately, there aren’t any completely free alternatives that match Outranking IO’s comprehensive features. However, some tools offer free trials or limited free plans to get you started.

Which Outranking IO alternative is best for beginners?

INK for All and GrowthBar are great options for beginners. They offer user-friendly interfaces and helpful guides to simplify the content optimization process.

Do I need an SEO tool using a WordPress plugin like Yoast?

While helpful plugins like Yoast often lack the advanced features of dedicated SEO tools. Tools like Surfer SEO or Frase provide deeper insights into content optimization and competitor analysis.

Can these tools guarantee higher search engine rankings?

No tool can guarantee specific rankings. However, these alternatives provide data-driven insights and optimization strategies to improve the chances of ranking higher significantly.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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