Clickfunnels vs Freshsales CRM: Which CRM Tool Wins in 2025?

by | Last updated Mar 4, 2025

Winner
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9.5
Runner Up
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8.5
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Ever feel lost trying to pick the right tool for your online business?

You’ve got Clickfunnels for building sales pages and Freshsales CRM for managing customers.

It’s like choosing between a hammer and a screwdriver – both useful, but for different jobs.

Good news!

We’re here to break down Clickfunnels and Freshsales CRM, side by side. 

Overview

We’ve rolled up our sleeves and put Clickfunnels and Freshsales CRM through their paces.

Real-world testing, user feedback, and in-depth feature analysis led us to this clear comparison so you can make an informed choice.

CTA 2 1 1

Generate more leads & boost your sales with ClickFunnels.

9.5out of 10

Pricing: It has a free plan. Paid plan starts at $81/month

Key Features:

freshsales logo

Want to see Freshsales in action? Start your free trial and experience more to see the difference!

8.5out of 10

Pricing: It has a free plan. The premium plan starts at $9/month.

Key Features:

What is ClickFunnels?

Think of ClickFunnels as your all-in-one sales and marketing toolbox.

It helps you build sales funnels.

These funnels guide customers to buy your products. Easy, right?

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ClickFunnels
9.5

Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.

Key Benefits

Pricing

ClickFunnels has a simple pricing structure with two main plans:

  • Startup: $81/month – Includes 3 Brand Workspaces, 3 Team Members, Unlimited Funnels, Unlimited Courses.
  • Platinum: $248/month -Includes 10 Brand Workspaces, 10 Team Members, Unlimited Funnels, Unlimited Courses, and Unlimited Contacts.
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Pros

  • Intuitive interface.
  • Great funnel templates.
  • Effective sales tools.
  • Strong community support.
  • Boosts conversion rates.

Cons

  • Can be expensive.
  • Limited design flexibility.
  • No built-in CRM.

What is Freshsales CRM?

So, you’re looking at Freshsales CRM. What’s it all about? Think of it as a super-powered tool for sales teams.

It helps you keep track of leads and close deals faster. It’s designed to make sales easier.

freshsales logo
Freshsales CRM
8.5

Unlock the power of an all-in-one marketing platform. GoHighLevel gives you everything to manage your marketing.

Key Benefits

  • Intuitive Interface: Get up and running in minutes; no tech skills required.
  • Visual Sales Pipeline: See precisely where your deals stand at a glance.
  • Built-in Phone and Email: Connect with customers directly within the platform.
  • AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

Freshsales CRM offers four pricing tiers:

  • Growth ($9/user/month): Adds features like visual sales pipelines, email marketing, and basic reporting.
  • Pro ($39/user/month): Unlocks advanced features like AI-powered insights, multiple sales pipelines, and time-based automation.
  • Enterprise ($59/user/month): For large teams needing custom reporting, dedicated account management, and advanced security features.
freshsales pricing

Pros

Cons

Feature Comparison

Let’s break down the key features of Clickfunnels and Freshsales CRM.

We’ll compare them directly so you can see which tool better fits your business needs.

Core Functionality

  • Clickfunnels: Primarily a page builder focused on creating sales funnels. Think landing pages, order forms, and membership sites.
  • Freshsales CRM: A customer relationship management (CRM) tool designed to manage sales, track customer data, and streamline your sales pipeline.
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Marketing Automation and Sales Automation

  • Clickfunnels: Strong in marketing automation for funnel-specific tasks, such as follow-up emails and action triggers.
  • Freshsales CRM: Excels in sales automation, including lead scoring, task automation, and sales process optimization.

Email Marketing and Marketing Campaigns

  • Clickfunnels: Offers basic email marketing within its funnels, suitable for simple marketing campaigns.
  • Freshsales CRM: Provides more advanced email marketing capabilities, allowing for targeted campaigns and detailed analytics.

Customer Data and Sales Pipeline Management

  • Clickfunnels: Collects customer data within funnels, but lacks the comprehensive sales pipeline management of a dedicated CRM.
  • Freshsales CRM: Centralizes customer data and offers robust tools for managing your sales pipeline from lead to close.

Integration Capabilities

  • Clickfunnels: Integrates with various third-party tools, but its primary focus remains on its funnel-building ecosystem.
  • Freshsales CRM: Offers extensive integration with other business applications, enhancing its functionality as a central hub.

Free Trial and Free Plan Availability

  • Clickfunnels: Typically offers a free trial, but does not have a persistent free plan.
  • Freshsales CRM: Offers a free trial and, depending on the plan, sometimes a free plan with limited features, to help businesses get started.
Freshsales Sales Sequence

Support Team and Customer Support

  • Clickfunnels: Provides customer support resources, but response times can vary.
  • Freshsales CRM: Generally known for its responsive support team and comprehensive customer support options.

What to Look For When Choosing CRM Software?

  • Scalability: Can it grow with your business?
  • Integration: Does it connect with your existing tools?
  • Reporting: Can you easily track key metrics?
  • Mobile Accessibility: Is it usable on the go?
  • Support: Does the vendor offer reliable assistance?
  • Training: Is there adequate training and onboarding?
  • Security: How well does it protect your customer data?
  • Industry Specifics: Does it cater to your industry’s needs (Our Pick)

Final Verdict (Our Pick)

So, which one wins?

It depends on your needs.

If you’re all about building sales funnels and quick landing pages, Clickfunnels is your go-to. 

But, if you need to really manage customers and track sales, Freshsales CRM is the better choice.

We’ve tested both, and for most businesses needing solid customer management, Freshsales CRM takes the lead.

It helps you keep everything organized.

Trust us; we’ve done the work so you can pick the right tool and grow your business.

Frequently Asked Questions

Is Clickfunnels better than Freshsales CRM for email marketing?

Clickfunnels offers basic email marketing within its funnels, good for simple follow-ups. Freshsales CRM has more advanced features for targeted campaigns and analytics. So, for serious email marketing, Freshsales CRM is generally stronger.

Can I use Clickfunnels to manage sales like Freshsales CRM?

Clickfunnels is great for building sales pages, but it’s not a full CRM. It doesn’t have the same tools to manage sales and track your sales pipeline like Freshsales CRM does. Freshsales CRM is designed for that purpose.

Does Freshsales CRM have a free plan?

Yes, Freshsales CRM often offers a free plan with limited features. This lets you try it out and see if it fits your business needs. Clickfunnels usually offers a free trial but not a long-term free plan.

Which tool is better for marketing automation?

Clickfunnels excels in marketing automation, specifically for sales funnels, like follow-up emails. Freshsales CRM focuses on sales automation and broader marketing campaigns. It depends on what you need to automate.

Which has better integration capabilities?

Freshsales CRM generally offers more extensive integration with other business tools. This makes it a better central hub for your business. Clickfunnels integrates well within its funnel ecosystem, but it may have less outside integration.

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