Trying to figure out which CRM tool is best for your business can feel like solving a puzzle with missing pieces.
You’ve heard of ClickFunnels and Copper CRM, but which one is really the right fit?
Good news!
We’re going to break down ClickFunnels vs Copper CRM in simple terms.
We’ll look at their key features and help you decide which tool will actually help your business succeed in 2025.
Overview
We’ve put both ClickFunnels and Copper CRM through their paces.
Our team dove deep, testing features, workflows, and integrations.
This hands-on experience allows us to provide a real-world comparison, not just theoretical reviews.
Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed.
Pricing: It has a free plan. Paid plan starts at $81/month
Key Features:
- Sales funnels
- Landing pages
- Email marketing
Want a CRM that seamlessly integrates with your Google apps? Try Copper CRM free for 14 days and experience a smoother workflow!
Pricing: It has a free plan. The premium plan starts at $9/month.
Key Features:
- Google Workspace integration.
- Project management.
- Pipeline customization.
What is ClickFunnels?
Think of ClickFunnels as your all-in-one sales and marketing toolbox.
It helps you build sales funnels.
These funnels guide customers to buy your products. Easy, right?
Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.
Key Benefits
- Drag-and-drop builder: Easily create high-converting pages without any coding.
- Pre-built templates: Get a head start with proven funnel designs for various industries.
- A/B testing: Optimize your funnels for maximum conversions.
- Email marketing integrations: Connect with your audience and nurture leads.
- Affiliate management tools: Build your army of promoters to boost sales.
Pricing
ClickFunnels has a simple pricing structure with two main plans:
- Startup: $81/month – Includes 3 Brand Workspaces, 3 Team Members, Unlimited Funnels, Unlimited Courses.
- Platinum: $248/month -Includes 10 Brand Workspaces, 10 Team Members, Unlimited Funnels, Unlimited Courses, and Unlimited Contacts.
Pros
Cons
What is Copper CRM?
Okay, now let’s discuss Copper. Its big selling point is that it’s built for Google Workspace users.
It puts your CRM right inside Gmail and other Google; It’s meant to keep you in your flow.
Stop wasting 10 hours a week on manual data entry! Copper CRM software automates your sales process and integrates seamlessly with Google Workspace.
Key Benefits
Copper CRM shines when it comes to simplicity and integration. Here’s what makes it stand out:
- Effortless Google Workspace integration: Manage your contacts, deals, and projects without leaving your Gmail inbox.
- Intuitive interface: Copper is easy to navigate, even for CRM beginners.
- Visual pipeline management: Get a clear view of your sales process and track deals with ease.
- Automated data entry: Copper automatically captures contact information from emails and other interactions, saving time and effort.
Pricing
Copper CRM offers a free trial to get you started. Paid plans are totally based on the number of users and features you need:
- Starter: $9/per seat per month[paid annually]
- Basic: $23/per seat per month[paid annually]
- Professional: $59/per seat per month[paid annually]
- Business: $99/per seat per month[paid annually]
Pros
Cons
Feature Comparison
Let’s dive into the core features.
We’ll compare how ClickFunnels and Copper CRM handle key aspects of business operations.
Helping you understand which tool aligns with your needs.
Lead Generation
ClickFunnels excels in lead generation with its drag-and-drop funnel builder, designed to quickly create landing pages and capture leads.
Copper CRM, while capable of lead capture, focuses more on managing existing leads within the sales pipeline.
Clickfunnels makes it easy to create high-converting landing pages.
Customer Relationship Management (CRM)
Copper CRM is built as a dedicated customer relationship management tool, offering robust contact management and sales pipeline tracking.
ClickFunnels, while having basic CRM functionalities, is primarily a marketing and sales funnel platform. Copper CRM is the stronger CRM.
Marketing Automation
ClickFunnels offers powerful marketing automation features, allowing you to automate follow-up emails and segment your audience.
Copper CRM also offers automation features, but they are more focused on automating tasks within the CRM, like updating deal stages.
Email Marketing
ClickFunnels has built-in email marketing capabilities, allowing you to send automated email sequences.
Copper CRM can integrate with platforms like MailChimp for email marketing, but it requires external tools.
Analytics and Reporting
ClickFunnels provides analytics on funnel performance, showing conversion rates and other key metrics.
Copper CRM offers detailed reporting on sales activities and customer interactions, helping you optimize your marketing efforts.
Customization
Both platforms allow you to customize various aspects of their interfaces.
ClickFunnels focuses on customizing landing pages and funnels, while Copper CRM lets you customize fields and workflows within the CRM.
Free Trial
ClickFunnels offers different pricing plans with varying features and sometimes offers a free trial.
Copper CRM also has tiered pricing, typically based on the number of users.
Compare both platforms‘ most recent pricing to see which fits your budget.
What to Look For When Choosing CRM Software?
- Scalability: Can it grow with your business?
- Integration: Does it connect with your existing tools?
- Reporting: Can you easily track key metrics?
- Mobile Accessibility: Is it usable on the go?
- Support: Does the vendor offer reliable assistance?
- Training: Is there adequate training and onboarding?
- Security: How well does it protect your customer data?
- Industry Specifics: Does it cater to your industry’s needs (Our Pick)
Final Verdict: Our Pick
After thorough testing, if your primary need is robust customer relationship management and detailed sales pipeline management.
Copper CRM is the stronger choice.
However, if you focus on rapid lead generation and building high-converting funnels, ClickFunnels takes the lead.
Ultimately, the “winner” depends on your specific business goals.
We’ve laid out the facts so you can decide.
Trust our hands-on experience to guide you toward the best tool to optimize your workflow.
Frequently Asked Questions
Is ClickFunnels or Copper CRM better for e-commerce?
ClickFunnels is generally better for e-commerce due to its funnel-building capabilities, which are designed to drive sales. Copper CRM, while useful for managing customer relationships, lacks the dedicated sales funnel tools needed for optimal e-commerce performance.
Can Copper CRM integrate with my existing email marketing tools?
Yes, Copper CRM integrates with popular email marketing platforms like MailChimp. This allows you to leverage your existing email campaigns within your CRM workflow, although it requires external connections, unlike Clickfunnels’ built-in system.
Which platform offers better analytics for sales data?
Copper CRM offers more detailed analytics for sales data, providing in-depth reports on sales activities and customer interactions. ClickFunnels focuses more on funnel performance metrics, like conversion rates, but lacks the depth of sales-focused analytics.
Is ClickFunnels or Copper CRM easier to customize?
Thanks to its drag-and-drop builder, clickFunnels is easy to customize for landing pages and sales funnels. Copper CRM allows the customization of CRM fields and workflows, but it’s more geared towards customizing the CRM environment.
Which platform offers a free trial?
Both ClickFunnels and Copper CRM often offer free trials or demo periods. Check their respective websites for the most up-to-date information on trial availability and terms.
