GoHighLevel vs Bitrix24: Choose The Right CRM in 2025

Choosing the right CRM can be like trying on the perfect pair of shoes.

There are tons of options, and they all promise a comfortable fit.

But what works for someone else might not be suitable for you. That’s where this guide comes in.

We’re diving deep into two popular CRM platforms: GoHighLevel and Bitrix24.

By the end, you’ll know exactly which fits your business needs in 2025. No more blisters and sore feet with your CRM!

GoHighLevel vs Bitrix24 Overview

We’ve spent weeks testing GoHighLevel and Bitrix24 to give you the most accurate comparison.

We’ve explored their features, ease of use, and pricing plans to help you make an informed decision.

What is GoHighLevel?

Have you ever wished for a one-stop shop to manage your business? That's GoHighLevel in a nutshell.

It's an all-in-one platform designed to streamline your sales and marketing efforts.

Think of it as your digital marketing Swiss Army knife. It's packed with tools to help you automate tasks, generate leads, and close more deals.

Key Benefits

• All-in-one platform: GoHighLevel replaces the need for multiple tools, saving you money and hassle.
• Powerful automation: Automate your marketing, sales, and fulfillment processes to save time and boost efficiency.
• Built-in website builder: Create professional websites and landing pages without needing any coding skills.
• Deep integrations: Connects seamlessly with over 1000 popular business apps.
• Dedicated support: Get expert help whenever you need it with their 24/7 support team.

Pricing

• Starter Account: $97/month
• Unlimited Account: $297/month

What is Bitrix24?

Need a tool to manage your entire business? Bitrix24 might be what you're looking for.

It's a comprehensive platform combines CRM, project management, and communication tools.

Think of it as your digital office. You get everything you need to collaborate with your team, engage with customers, and keep your projects on track.

Key Benefits

• Feature-rich CRM: Manage your contacts, deals, and sales pipeline.
• Integrated project management: Plan, track, and easily collaborate on projects.
• Built-in communication tools: Chat, video conference, and file sharing within the platform.
• Website builder: Create landing pages and websites without any coding.
• Mobile app: Access your work from anywhere, anytime.

Pricing

Bitrix24 offers a generous free plan for up to 12 users. If you need more features or users, they have several paid plans:

• Basic ($61/month): 24 GB Storage, 5 Users, collaboration, CRM..
• Standard ($124/month): 100 GB Storage, 50 Users, collaboration, CRM.
• Professional ($249/month): 1024 GB Storage, 100 Users, collaboration, CRM.
• Enterprise($499/month): 3 TB Storage, 250 Users, collaboration, CRM, Drive, Tasks & Projects.

GoHighLevel vs Bitrix24 Feature Comparison

Let's get down to the nitty-gritty and compare the core features of GoHighLevel and Bitrix24.

This side-by-side comparison will help you see which platform best meets your needs.

CRM Features

GoHighLevel and Bitrix24 offer robust CRM features, including contact management, lead tracking, and deal pipelines. However,

• GoHighLevel takes it further with advanced lead management tools like automated follow-ups and leads scoring.
• Bitrix24, on the other hand, shines with its built-in communication tools that foster seamless collaboration within your team.

Marketing Automation

• GoHighLevel is a true marketing platform powerhouse that offers various automation tools for marketing agencies and businesses. You can automate email sequences, social media posts, and SMS campaigns.
• Bitrix24 provides email marketing and basic automation features, but it doesn't match the depth and flexibility of GoHighLevel.

Sales Automation

• GoHighLevel excels in sales automation. It provides tools for creating sales funnels, managing appointments, and tracking sales performance.
• Bitrix24 also offers sales automation features, but they are more basic and less customizable compared to GoHighLevel.

Service Automation

• GoHighLevel extends its automation capabilities to service automation, allowing you to automate tasks like appointment scheduling, payment processing, and client communication.
• Bitrix24 focuses more on project management and collaboration and less on service-specific automation.

Web Analytics

While both platforms offer basic web analytics,

• GoHighLevel provides more in-depth insights into website traffic and user behavior. It allows you to track conversions, analyze campaign performance, and identify areas for improvement.
• Bitrix24's analytics are more focused on CRM and sales data.

Task Management

• Bitrix24 excels at task management. It offers a comprehensive suite of tools for creating tasks, assigning them to team members, and tracking progress.
• GoHighLevel also includes task management features, but they are not as robust or as tightly integrated with the rest of the platform.

Integrations

Both platforms offer seamless integration with a variety of third-party apps. However,

• GoHighLevel boasts broader integrations, particularly with marketing and sales tools.
• Bitrix24 focuses more on integrating with its suite of apps and services.

Customer Segmentation

Both platforms offer tools for customer segmentation, allowing you to target specific groups of customers with tailored messages and offers.

• GoHighLevel provides more advanced segmentation options, allowing you to segment based on behavior, engagement, and other criteria.
• Bitrix24's segmentation is more basic, relying primarily on demographic and CRM data.

What to Look for When Choosing CRM Software?

• Scalability: Consider whether the CRM can grow with your business. Can it handle an increasing number of contacts, deals, and users?
• Mobile Access: Do you need to access your CRM on the go? Check if the platform offers a mobile app and its functionality compares to the desktop version.
• Customization: Can you customize the CRM to fit your workflow and needs? Look for features like custom fields, dashboards, and reports.
• Training and Support: How easy is learning and using the CRM? What kind of training and support does the vendor provide?
• Industry-Specific Features: Some CRMs cater to specific industries. Consider whether the platform offers features that are relevant to your business niche.
• Data Security: How secure is your data within the CRM? Look for features like data encryption, access controls, and compliance certifications.
• User Reviews: Read reviews from other users to get a sense of their experiences with the platform. Pay attention to both the positive and negative feedback.

Final Verdict (Our Pick)

So, which CRM comes out on top? For us, it's GoHighLevel.

It's an actual marketing machine with powerful automation and many advanced features.

You can build landing pages, email marketing campaigns, and even make sales calls, all within one platform.

While Bitrix24 is a solid choice with its free plan and wide range of essential features, it doesn't offer the same marketing power as GoHighLevel.

We've spent years testing and reviewing software so that you can trust our opinion.

If you're serious about growing your business, GoHighLevel is the way to go.

Frequently Asked Questions